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Click here or scroll down to respond to this candidate EMAIL AVAILABLE
Candidate's Name PHONE NUMBER AVAILABLE
AREAS OF EXPERTISE SKILL SETS
Qualitative Analysis:
Qualitative & Quantitative Marketing Administration, Design, Research Design
Marketing/Social Science Research and Customer Service - Ethnography
Marketing Research Graphic & Presentation Design - Autoethnography
- Virtual Research via
Consumer Ethnography Web Design & Coding social media, message
Media Anthropology Multimedia Production boards, websites, and
Participant Observation Product/Vendor Management Skype/email
Focus Groups - Focus Groups
Virtual Ethnography - Shop-alongs
Post-Secondary Education - In-Field Observations
Survey Design College & Adult Ed Teaching - Interviews/Surveys
Report & Proposal Writing Instructional Technology - Longitudinal Studies
IRB Training/Proposal Approvals LMS Administration
- Rapid Assessment
- Participant Observation
- Mixed Methods
Transcription & Coding
SUMMARY OF EXPERIENCE of audiovisual data
NVivo
MAXQDA
Qualitative & Quantitative Marketing & Social Science Research:
As a contract ethnographer for market research companies, I have conducted in- Quantitative Analysis:
SPSS
field observations, one-on-one surveys, interviews, and shop-alongs on behalf of - Multiple Regression
several large consumer product manufacturers and distributors. - Correlation
Scatterplots
Deliverables I have produced include display and activity observation photos, Bivariate Methods
quantitative and qualitative survey data uploads, interview summaries and audio - Factor Extraction
uploads, objective and subjective reports of customer behavior, purchase & Rotation
patterns, and commentary regarding client products and those of competitors. - Principal Component
Analysis
I conducted a longitudinal (10 years) mixed methods study of popular media - ANOVA/ANCOVA
fans, including surveys recording how their creative activities and preferences
for different kinds of media may have changed over time. Survey Design:
Qualtrics
Following a smaller targeted group of entrepreneurial fans, I have conducted Survey Monkey
more intimate surveys, in-person/virtual interviews, and participant Survey Gizmo
observations/work-alongs. This research looks at fan-to-fan businesses and how Typeform
Google Forms
they are situated in the larger entertainment industry, including issues of
copyright, precarious work, and social and economic capital. Multimedia/ Graphic Design:
As the primary marketing representative for companies in the medical field, Adobe Creative Suite
- After Effects
I have conducted surveys and phone/in-person interviews to measure customer - Flash
opinions of these companies and document emerging customer issues and - Illustrator
demands for new products and services. - InDesign
- Photoshop
As a focus group facilitator, I have worked with new and expectant mothers (ACE 6.0 & CS 1.0)
regarding their preferences for infant toys and feeding products from various - Premiere Pro
manufacturers. I have also conducted on-line focus groups and informal Adobe Director
discussions ( lunch groups ), and facilitated best practice activities for Adobe Captivate
Apple iMovie
organizations trying to improve their membership and participation.
Have used quantitative data analysis software (SPSS) to analyze multi-variate
data using several different methods. Also have experience transcribing and
hand/software coding qualitative data, including photos, videos, and text.
EMAIL AVAILABLE
Candidate's Name PHONE NUMBER AVAILABLE
SUMMARY OF EXPERIENCE (cont.) Web Development & Design:
Adobe Creative Suite
Marketing Administration, Design, & Customer Service: - Dreamweaver
- Fireworks
As Marketing Manager of a specialty medical practice, I promoted our services to CSS
HTML
regional employers and physicians through direct mail and in-person visits.
JavaScript
Organized special events to increase business visibility to physicians and the XHTML
XML
public. Due to these efforts and regional advertising, we increased patients
Wireframing
treated by 400% over the first two years. & UX Design
Coordinated marketing and legal requirements for physician investors ($50K+), Instructional Technology:
and served as company ombudsman for outpatient surgery facilities, including Blackboard
staff, contractors, and state and federal licensing agencies. Elluminate Live!
Google Tools
Coordinated television, radio, & print media creation and buys. Wrote media
Office Productivity:
scripts, directed and edited promotional videos. MacOS, iOS
Had managerial/staffing responsibility for two internal departments working Windows OS
Microsoft
directly with clients on design of their printed material needs; turned a profit in - Office Suite
both within 4 months of starting the positions. - Sharepoint
Managed customer service and product fulfillment programs, including purchasing, inventory, importing,
and all product marketing programs, including creation of advertisements and show exhibit materials.
Direct client contact to plan and design signage, web sites, and other graphic collateral in various formats.
Worked with outside vendors as required to produce various items for personal and client business needs.
Designed, coded, and administered online retail storefront selling my original designs on various apparel
and accessory products.
Post-Secondary Education:
Adjunct Instructor teaching post-secondary students and adult learners at five institutions:
- Graphic & Web Design - Multimedia Design & Programming - Photo/Video/Audio Editing
- Visual Literacy - Qualitative Research Methods - Intercultural Communication/Diversity
- Visual Anthropology - General Anthropology - Document Design/Pre-Press
Campus-wide scheduling and maintenance of Elluminate Live! distance learning software, including
synchronous tech support for class members and instructors.
Setup and management of hybrid (in-person/online) courses, primarily through the Blackboard system and
Google Drive Tools.
Created syllabi for new classes, modified existing syllabi, created assessment rubrics for papers,
presentations, and group projects. Assisted instructors in developing and implementing new teaching
techniques and software, particularly in large group and distance settings.
Assisted department heads and curriculum committees in developing educational plans to embrace new
technology and future employer needs.
Served on various committees, including accreditation, curriculum, marketing, continuing education, and
technology, as well as a search committee for the Chief Technology Officer at a top research institution.
Completed Instructional Design Graduate Certificate in addition to a graduate degree in Instructional Technology.
EMAIL AVAILABLE
Candidate's Name PHONE NUMBER AVAILABLE
RELEVANT EMPLOYMENT HISTORY
SmartRevenue, Denton TX
Market Pulse Solutions, Toledo OH
Bellomy Research, Winston-Salem NC
Full-service marketing research firms working with a wide range of categories and industries.
Personal contract work experience as an Ethnographer includes in-field consumer ethnography,
observation, display documentation, focus group moderation, survey administration, in-person
interviews, data consolidation and uploads, shop-alongs, report writing, field support.
Premier Ambulatory Centers, Naples FL (Outpatient Surgery Center Development/Investment/Management)
- Regional Marketing Manager
Great Lakes Hernia Center, Sylvania OH (Specialty Surgical Practice)
- Marketing Coordinator/Office Manager
North American Science Associates, Northwood, OH (Medical Device Testing Laboratory)
- Marketing Representative
Provided medical marketing, customer service, procedure/test scheduling, and office management
expertise to these employers, promoting their services B2B and to the general public.
Out To The Black Outfitters, Clearwater FL (Online retail business)
- Owner/Designer
Home-based business catering to science fiction fans, especially in the Browncoat (Firefly/Serenity)
fandom, featuring my original designs on shirts, hats, bags, and other products; sold directly to fans at
conventions in Florida, Georgia, and California. Created and managed our web store, shipping
products to fans worldwide.
Ringling College of Art & Design, Sarasota FL (Liberal Arts)
University of Tampa, Tampa FL (Communication)
University of South Florida, Tampa FL (Anthropology)
International Academy of Design & Technology, Tampa FL (Media Arts/Computer Graphics)
St. Petersburg Junior College (USF-St. Petersburg), St. Petersburg FL (Adult Ed Digital Graphic Design)
- Adjunct Instructor
Taught multiple courses in each department/program listed; responsible for syllabi preparation,
adherence to curriculum design requirements, school and departmental policies and guidelines,
classroom management and assessment of various types of student projects and papers.
Served on multiple committees and as an institutional representative at industry conventions such as
SIGGRAPH, and at college and career fairs.
Rude Cat Studios, Clearwater FL (Graphic/Web Design firm)
- Owner/ Design Queen
Fast Signs, Clearwater FL (Vinyl signage company)
- Computer Graphics Specialist
Kinko s, Naples FL & Clearwater FL (Business Services)
- Computer Services Manager/Custom Printing Manager
Freelance and in-house graphic/web designer working directly with clients to fulfill their business
and personal design needs.
EMAIL AVAILABLE
Candidate's Name PHONE NUMBER AVAILABLE
EDUCATION
University of South Florida, Tampa FL (2005-2015)
- Ph.D. (ABD), Applied Cultural Anthropology
Research focused on entrepreneurial media fans and independent media producers.
Field work was done virtually via social media, discussion boards, fan websites, and email/Skype,
as well as in-person at science fiction conventions around the U.S.
IRB Human Subjects Research training; successful approval of research protocols.
Graduate Assistant to the Anthropology Department Chairperson, as well as serving as a
Sustainability Fellow in charge of setting up the inaugural web site and promotional materials for
the newly-formed USF Office of Sustainability
- M.Ed., Curriculum & Instruction Instructional Technology
Degree training focused on various interactive media production skills, instructional
design theory, and educational theory and software.
Completed Instructional Design Graduate Certificate.
Graduate Assistant for The Center for 21st Century Teaching Excellence.
International Academy of Design & Technology, Tampa FL (1996-1998)
- A.S., Computer Graphics
Training in interactive design, web design and programming, interactive media programming,
photo editing, graphic design, sound design, video production, and other media techniques
and theory.
Ohio State University, Columbus OH (1981-1984)
- B.S., Allied Medical Professions Medical Communications
Bowling Green State University, Bowling Green OH (1979-1981)
- Pre-Med/Microbiology Major
OTHER RELATED EXPERIENCE
Medical/scientific training: Includes medical transcription and coding experience; surgery scheduling.
Service to Zeta Tau Alpha women s fraternity:
Membership in 5 different Alumnae chapters in three states (Ohio, Florida, Virginia), holding
various committee positions and offices, including terms as President.
Ritual Advisor for 4 collegiate chapters.
In 2004, I served on the Colonization Team for the new USF Chapter.
I was the chairperson for the 1991 ZTA State Convention in Ohio (Zeta Day),
coordinating all reservations, planning, service contracts, and volunteers for this event,
with attendance of approximately 500.
Volunteer/Foster Home for Internet Miniature Pinscher Rescue (IMPS):
Designed & prepared original materials for web and promotional product use,
community awareness and adoption materials.
Managed a web store selling fundraising items.
Fostered & adopted out 15 dogs in a 6 year period.
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