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Click here or scroll down to respond to this candidateCandidate's Name
Im a highly motivated and energetic individual driven by strategy and analytics, with a passion for making a meaningful impact, thriving on challenges both professionally and personally, whether its delivering results through my work or pursuing personal goals like running marathons. Street Address E Ogden Ave. #306Milwaukee, WI Street Address
PHONE NUMBER AVAILABLEEMAIL AVAILABLEEXPERIENCEEngauge Workforce Solutions, Menomonee Falls, WI Strategic Marketing Intern May 2023 - Sept 2023 Market Research & Analysis: Conduct market research to identify trends, customer preferences, and competitor strategies, and provide insights to support marketing campaigns. Campaign Support: Assist in the development and execution of strategic marketing campaigns, including content creation, digital advertising, and email marketing. Performance Reporting: Track and analyze the performance of marketing initiatives using analytics tools, providing actionable insights and recommendations to improve ROI. Content Creation: Help create and edit marketing materials such as blog posts, social media content, presentations, and newsletters to enhance brand awareness and engagement. Social Media Management: Assist with managing social media accounts by scheduling posts, monitoring engagement, and reporting on performance metrics. Project Coordination: Support cross-functional teams by coordinating marketing projects, ensuring timely completion of tasks, and collaborating with other departments. Data Collection & Reporting: Compile data from various sources to create reports on market performance, competitor activity, and consumer behavior. Customer Segmentation: Assist in the development of customer segmentation strategies to target specific audiences and improve marketing effectiveness. Event Support: Help plan and coordinate marketing events, webinars, and conferences to promote products and services and engage with target audiences. Administrative Support: Provide general administrative assistance to the marketing team, including organizing meetings, managing marketing materials, and updating databases.Engauge Workforce Solutions & Rely Contract Manufacturing, Menomonee Falls, WI Marketing CoordinatorSEPT 2023 - JULY 2024Responsibilities carried out for both companies: Strategic Planning & Execution: Developed and implemented comprehensive digital marketing strategies that resulted in a 1200% increase in website traffic and generated numerous high-quality leads, aligning with overall business growth objectives. Digital Campaign Management: Strategically managed and launched bi-weekly email campaigns, achieving significant improvements in client engagement and lead generation, supporting revenue growth targets. Content Strategy & Brand Development: Led the creation of content and graphic design for social media and digital ads, enhancing brand visibility and driving brand positioning in competitive markets. SEO Strategy Optimization: Directed SEO initiatives that boosted search engine rankings, significantly increasing organic traffic and enhancing online presence, contributing to long-term brand equity. Data Analytics & Performance Reporting: Conducted in-depth analysis of digital marketing campaigns using Google Analytics. Provided actionable insights and strategic recommendations that optimized marketing ROI and informed executive decision-making. SKILLSStrategic Planning &ExecutionMarket Research &AnalysisData Visualization &ReportingAnalytics & DataInterpretationBusiness Development &Growth StrategyCompetitive AnalysisFinancial Modeling &AnalysisProject ManagementProblem Solving & CriticalThinkingStakeholder Management& EngagementCross-FunctionalCollaborationBusiness ProcessOptimizationKPI Development &PerformanceMeasurementLANGUAGEEnglish Cross-Functional Collaboration: Partnered with engineering and sales teams to develop and execute digital campaigns that effectively communicated key company features and new service offerings, supporting product launches and market penetration strategies. Marketing Collateral Development: Designed and produced marketing materials, including informative flyers and event-specific content, that supported business development initiatives and reinforced client acquisition strategies. Industry Event Marketing: Coordinated marketing efforts for industry exhibits, elevating brand presence and generating strategic business opportunities. EDUCATIONUniversity of Wisconsin Milwaukee - Bachelor of Business Administration - Marketing SEPT 2020 - MAY 20233.7 GPA - MAGNA CUM LAUDEUniversity of Wisconsin Milwaukee - Master of Business Administration - Data Analytics SEPT 2023 - AUG 20243.8 GPA - MAGNA CUM LAUDE |
