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Click here or scroll down to respond to this candidateCandidate's Name
Pittsford, NY Street Address PHONE NUMBER AVAILABLE EMAIL AVAILABLELINKEDIN LINK AVAILABLEBUSINESS DEVELOPMENT DIRECTORResults oriented senior sales and marketing director with extensive experience in new product and legacy product marketing, sales, promotion and channel development including recent work in managed vision care and internet reseller channels. Engage creative energy to bring to market multiple product lines and develop and fine tune channel growth and expansion for start-ups, expanding channels, and company integrations. Relentless in life-long learning opportunities, creating and executing plans while bringing deals to the finish line.AREAS OF EXPERTISESenior Sales and Marketing Management Channel and Customer Sales Development New Product LaunchesSales Personnel Development Managing Challenging Situations Forecasting and BudgetingProcess Improvement Team Building Change Management P&L Focused Analysis InnovationData Driven Decision Making Cross-department Planning Project Management Problem ResolutionPROFESSIONAL EXPERIENCERecycleITLabs LLC, Burlington, ON June 2024 PresentDirector Business DevelopmentSupported CEO in developing business plans and investor pitch with Lens2Recycle startup.Audience Choice Award at VSP Innovation Challenge conference working with MATTER Chicago ILCreating exposure to optical industry as development is completed to attract pre-seed fundingCooperVision Inc, Rochester, New York 2002 May 2024Sr Manager Managed Vision Care and Internet Reseller Channels, November 2018 PresentEstablished new relationships with Top 4 Managed Vision Care Partners focused on VSP Vision and re-established business development with an expanded list of Authorized Internet Resellers (INRs).Updated and increased by 20% covered product benefit on formularies with United HC and Versant HCCreated new lines of communication within VSP Vision creating first company brand promotions with them.Created two new multi-year agreements enabling formulary positions for key brands with Kaiser Permanente.Updated Internet Reseller Channel relationships and added (6) authorized partners adding an additional 20% in channel revenue. Led internal discussions and workflows to update channel customer agreements.Coordinated North American Internet Channel sales and marketing activities cross-functionally with North American organization.Sr. Director Corporate Accounts Specializing in Regional/ Buying Group Accounts and National Retailers and Group Purchasing Organizations, 2010 - October 2018Lead a department of (5) managers with annual sales of over $50M during 2010-2011. Oversee the 3rd largest US OD Alliance (IDOC), OD Excellence and the Traditional Buying Group channel with Walmart and Sams CLUB corporate account management added in Jan 2016.Channel sales growth in 1st year of leadership doubled the total company growth rate where channel market share was already 33% greater than total company share.Reorganized account management and channel management structure in first 90-days establishing new roles for channel management.Full revenue and margin management responsibility including leading US Corporate Account growth in 2017.Grew Walmart Optical sales over 3X the market through account development, developing field sales programs and support and building relationships with KOLs and Leasehold association.Candidate's Name EMAIL AVAILABLE Page 2Sr Director Authorized Distributor, Internet & Specialty Channels, 2005 - 2009Led a department of 4 managers contributing over 50% of total company sales including Distributor, Internet and Regional Accounts Channels of trade.Managed growth of Distributor/Internet Channels growth from 25% to 50% of total company sales as marketplace increased distributor channel purchasing and new internet partnerships took place.Managed achieving channel sales budgets and managing P&Ls for both channels.Engaged in cross-department communication to improve operating margins and logistic efficiencies.Optimized a fully integrated Internet Reseller Channel in 2008/2009 creating new distribution agreements.Sr Director Marketing, 2002 - 2005Reported to VP Americas Marketing as marketing lead on Ocular Sciences integration in 2005 and Biocompatibles Eyecare integration in 2002.Established a new Trade Marketing Manager Role in the first year. Managed (4) marketing managers and (2) administrators while consolidating acquired marketing operations from East Bay Area CA into Rochester NY.Worked with National Accounts on development of sales programs in all key corporate customersCreated and launched a strategic new product line extension while a new category of strategic brands were in development securing 10% category share in the first year.ADDITIONAL EXPERIENCEBiocompatibles Eyecare, Norfolk, VARegional Account & Strategic Marketing ManagerManaged Southeast US Regional Accounts, Distributors and a field territory from VA to FL.Director of MarketingIntroduced Proclear Brand to US and Canadian markets. Supported global launchesPilkington Barnes Hind, Sunnyvale, CAGlobal Marketing Manager, Sunnyvale, CAPlayed a key role in interaction with global logistics, product development and individual market strategies in the Global Marketing Group. Focus on establishing global branding with emphasis on European markets.Canada Marketing & Sales Management, Mississauga, ONServed in various positions of increasing responsibility in Canadian Sales and Marketing including Department and Brand Management in both Contact Lenses and Lenscare moving to Key Account Management in Ontario and Western Canada. Used French and English speaking and writing skills in all markets.EDUCATION PROFESSIONAL TRAININGMaster of Management (MSc.)Nazareth University, Rochester, NYCompleted in 2 years on a part-time basis while maintaining full Cooper Vision responsibilities. My major focus was on leadership, finance and organization development.Bachelor of Science Biology (BSc.)U of Western Ontario, London, ONADDITIONAL ACTIVITIESSchool of Business Nazareth University, Rochester, NY January 2020 PresentAdjunct ProfessorCreated and delivered their first and only sales course- The Principles of Sales. Very active in alumni relations.Volunteers of America Upstate NY August 2022 - PresentBoard Of DirectorsActive member of Strategic Plan, Advancement and Finance Committees. |
