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| Click here or scroll down to respond to this candidateExperienced Art Director with over 10 years of design and creative direction. Strong conceptual thinker, visual and strategicallyfocused designer, with proven leadership abilities. Hands-on in creative conception and strategy development.Extensive understanding of marketing and brand objectives, consumer needs, and the value of effective communications.Strong communication and presentation skills. Brand strategy, insights driven design, brand and corporate identity,consumer packaging, branded environments and new business development.PROFESSIONAL EXPERIENCEArt Director Edelmanl New York, NY Oct 2022 Present- Working in partnership with Creative Directors, Copywriters and at the direction of creative leadership to concept and plan execution of integrated campaigns and programs across a wide range of media and platforms, especially social, digital, video, experiences and content.- Creating and designing campaign ideas for client projects and new business pitches that are earned-first and social by design.- Developing tactics which bring creative concepts to life and achieve program objectives.Art Director Level All New York, NY Feb 2022 Oct 2022- Lead product development, design and launch of an app to help high school and college students for a succesful career path.- Produced/maintained UX/UI frameworks, including branded theme and component system.Art Director Creative Circle New York, NY Jun 2021 Dec 2021- Javelin agency Worked with the creative director on ad campaigns and the launch of their interactive global branch headquarter.- Pepsico Design of company brand guidebook for a food focused ad campaign, NFL Superbowl activations/experiences.Senior Art Director Magnetik New York, NY May 2019 Nov 2021Worked in tandem with creative team (creative director, copywriter) on the development and production of brand B2B salesmaterials for internet security and cloud provider company Akamai. Deliverables worked on: banner/display/social ads, website landing pages, services and solutions briefs/white papers, sales decks, infographics/one pagers, e-books and environmental.Art Director Self Employed New York, NY Nov 2018 May 2019- Dentons Global Created/designed marketing and promotional materials for digital and print, including: advertisements,brochures, infographics, banners, invitations, proposals, reports, presentations, posters and light retouching of photo assets.- R/GA Collaborated with the experience design team on web and mobile app design for Samsung, Equinox and Kohls brands.- SJI Associates Worked on marketing creative for HBO, HBO GO and PBS.Associate Creative Director Everyones Earth New York, NY Mar 2018 Nov 2018- Developed and launched a perfect fit mens casual sock brand. Creative direction of the company brand identity, advertisements, social content, product packaging and responsive e-commerce website design.Art Director Endeavor (formerly WME IMG) New York, NY Mar 2015 Feb 2018- Conception and development of creative ideas across existing clients and new business RFPs in a fast paced environment.- Collaborated with Creative Directors and Copywriters on creative for all assigned accounts such as AB InBev, Visa and Subway.- Oversaw and managed design team in delivering creative for client business objectives in the experiential and PR space.- Creative services for Endeavors Global Marketing Group, College Sports and Naming Rights.Design Director Videology New York, NY April 2013 Mar 2015- Conceived and upheld company brand guidelines, white papers and infographics.- Initiated creative company B2B advertisements, presentations, logos, icons, trade show signage, event graphics, websitegraphics, and internal communication collateral.- Interacted with vendors to ensure a timely, cost effective production.Art Director Self Employed New York, NY Jan 2010 Mar 2013- Designed press kits, logos and key art for Showtime.- Created key art and direct mail advertising for HBO and HBO Sports networks.- Art direction of tablet applications and marketing material for Bonnier Corporation Inc.Sr. Art Director MEDIACOM New York, NY Dec 2009 Jan 2010- Creative direction for both new business and public relations departments.- Conceptualized and designed infograhics, large scale signage, advertisements, micro-sites, flash banners, and e-newsletters.- Strong focus on company brand management.EDUCATIONS.U.N.Y. at Purchase, Purchase NYGary French Email: EMAIL AVAILABLE Mobile: PHONE NUMBER AVAILABLE Portfolio: garyfrench.work LinkedIn: garyfrench-creative |