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Click here or scroll down to respond to this candidateCandidate's Name
Street Address (929) 569-7975 https://LINKEDIN LINK AVAILABLE EMAIL AVAILABLEEDUCATIONNew York University, School of Professional Studies New York, US MS. in Management and Systems, Concentration in Database technologies, GPA 3.76/4.0 Sep 2022 - May 2024 Relevant Coursework: Database Design and Management, Data Mining and Data Warehousing, Information Technologies & Data AnalyticsUniversity of British Columbia, Forestry Faculty Vancouver, Canada BA. Urban Forestry Sep 2019 May 2022Relevant Coursework: Advanced mathematics, Biostatistics PROFESSIONAL EXPERIENCEWebServes New York, United StatesMarket Strategy Associate May 2024 Present Analyzed and managed large datasets using SQL and Python to improve marketing campaign targeting and increase overall website traffic by optimizing content strategies. Developed forecasting models through statistical analysis to predict customer engagement and content needs, leading to a 15% increase in web traffic by aligning marketing efforts with user behavior trends. Developed a market strategy plan through competitive analysis and content optimization, increasing transparency and driving a 40% rise in international donations and web-based donor engagement. Collaborated with cross-functional teams to optimize content strategies and web design, resulting in a 20% reduction in bounce rate and improved website user experience, enhancing overall web traffic. Accenture Shanghai, ChinaMarketing Analyst Intern Jul Sep 2021 Analyzed over 1 million social media comments using Python, providing actionable, data-driven insights that enhanced marketing strategies and increased customer engagement. Streamlined data aggregation processes with Power Query, reducing processing time by 20% and increasing data accuracy, enabling faster decision-making across departments. Developed and implemented interactive Power BI dashboards, empowering marketing and finance teams with real-time insights and supporting key business decisions. Partnered with cross-functional and global teams to align data insights with strategic initiatives, directly contributing to the successful launch of new products and improving market performance. PROJECT EXPERIENCEMarket Analysis and Price Optimization for Nonprofits New York University Sep 2023 Dec 2023 Conducted statistical analysis and price optimization strategies for nonprofit clients using Python and R, helping them optimize pricing strategies for service offerings. Performed A/B testing and regression analysis to measure the impact of pricing on customer behavior, resulting in a 15% increase in engagementCybersecurity Implementation and Network Configuration New York University Jan 2023 May 2023 Designed a materials requirements planning system using MySQL and Tableau to forecast inventory needs based on historical sales and lead times. Analyzed usage data and future demand to optimize reorder points and reduce excess stock, improving inventory turnover by 20%.ADDITIONAL INFORMATIONData Analysis & Reporting: Python, MySQL, Tableau, Power BI, Excel (Pivot Tables, Formulas) Inventory Management: Materials Requirements Planning (MRP), Inventory Forecasting, Supply Chain Analytics Project Management Tools: Google Workspace, Microsoft Office, PowerPoint Database Tools: MS SQL Server, Oracle Software & Tools: Power Query, GitHub, Google Analytics, Jupyter Hub Language: Mandarin (native), English (fluent), Korean (fluent) Interest: Tennis, Ski, Yoga, Travel |
