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Click here or scroll down to respond to this candidateCandidate's Name
"I feel that my greatest strengthsare firstly my strng cmmitment tprviding a prfessinal service tall clleagues with whm I wrk.Secndly my skill at develping andmaintaining a clse wrkingrelatinship with every client,smething which in turn helps me tgain an in-depth understanding ftheir individual needs. Thirdly myreal passin fr the alcohol industryas a whle, an bsessin whichallws me t spt trends & develpbest practice prcesses."Kereta MerchantLANGUAGESEnglishPERSNAL SKILLSPrblem SlvingTeam PlayerEnergeticEnthusiasmIntegrityCreative thinkerAnalyticalExcellent CmmunicatrPERSNAL DETAILS688 Rogers Ave, BrooklynNY 11236M: PHONE NUMBER AVAILABLEE: EMAIL AVAILABLEAREAS F EXPERTISECross-Selling StrategiesCustomer RetentionNegotiation SkillsAccount PlanningMarket AnalysisCRM SoftwareStrategic SellingRevenue GrowthProduct KnowledgeSales ForecastingContract ManagementRelationship ManagementPERSNAL SUMMARYDynamic and results-driven Sales Representative with a proven track record of driving revenue growth and building strong client relationships across diverse industries. Proven ability to identify and capitalize on new business opportunities, consistently exceeding sales targets through effective negotiation, product knowledge, and strategic account management. Skilled at cultivating partnerships with on-premise and off-premise accounts, as well as navigating competitive markets to deliver measurable results. Adept in using data-driven insights to optimize sales strategies, increase market share, and enhance customer satisfaction. Excels in fast- paced environments and thrives on meeting challenges with creativity and resilience. Ready to bring strong communication, leadership, and solution-oriented approaches to contribute to organizational success. WRK EXPERIENCEFRESH BEVSENIOR MARKET MANAGER - 2022 - Present Cultivated 275 new partnerships with on and off premise accounts and bars, leading to a $500K increase in sales revenue. Led weekly tastings that enhanced brand engagement, consistently resulting in the sale of 6-24 bottles per event. Oversaw strategic management of key accounts, fostering long-term relationships with high profile clients including luxury hotels and major sports venues to maximize brand presence. THE HIVEON-PREMISE SPECIALIST - 2016 - 2022 Awarded the Spirits of Excellence Award for outstanding sales performance and distributor relationships; opened 180 new accounts through exceptional networking. Consistently achieved 96% of annual KPIs and monthly targets, demonstrating a strong ability to meet and exceed goals. Led brand education sessions on premium labels, successfully influencing over 15 accounts to adopt barrel programs.ADDITIONAL WORK EXPERIENCE Off-Premise Key Account Manager: The Hive - 2015 - 2016 Sales Representative On & Off Premise: Royal Wines - 2011 - 2015 KEY SKILLS & CMPETENCIES Excellent communication and presentation skills, capable of articulating value propositions to key accounts. Proficient in managing and nurturing relationships with key accounts to ensure long-term partnerships. Adept at developing tailored account strategies that align with client needs and business goals. Conducting regular account reviews to assess performance and identify areas for improvement. Strong ability to build rapport and trust with key stakeholders, becoming a trusted advisor. Skilled in resolving key account issues promptly, ensuring client satisfaction and retention. Proficient in utilizing CRM tools to track account interactions, activities, and opportunities. Proficient in negotiating contracts and terms with key accounts, ensuring favorable conditions. Skilled in identifying upsell and cross-sell opportunities within key accounts to maximize revenue. Knowledgeable in market trends and competitor activities to inform strategic account planning. Expertise in coordinating with cross-functional teams to deliver comprehensive solutions to key accounts. Committed to continuous learning about products & industry trends to provide valuable insights to clients. CERTIFICATIONS Certified in Emotional and Social Intelligence, Growth Mindset, Adaptability, Resiliency, Critical Thinking and the science of Well-beingACADEMIC QUALIFICATINSMontego Bay Community CollegeAssociates DegreeYale UniversityCertificationUC DavisCertificationREFERENCES - Available upn request.KERETA MERCHANTDynamic Beverage Market Expert |
