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Candidate's Name  PHONE NUMBER AVAILABLE EMAIL AVAILABLE(Goor-meh-her Sod-hee) https://LINKEDIN LINK AVAILABLE Driven communication and media strategist, having a good understanding of digital media strategy, marketing, events planning, and content development. Possess strong communication and leadership skills through internships in different media fields. Adept at SEO, tech-savvy, highly organized, and a multi-tasking professional. Aspire to be a communication specialist in a global firm. PROFESSIONAL EXPERIENCEMARKETING COORDINATOR, NORTH PARK THEOLOGICAL SEMINARY March 2024  Present Implemented marketing strategy recommendations generated by taskforce to promote the seminary's programs, events, an initiatives. Expanded top of funnel reach through effective email capture and brand-aligned messaging Managed editorial workflow for marketing content, ensuring timely delivery and quality Coordinated distribution of marketing content across all applicable channels, including social media, web, and print, to maximize visibility and engagement Utilized TargetX for CRM to manage prospective student data, track interactions, and streamline communication workflows Maintained and updated WebCMS efficiently, ensuring a user-friendly experience and consistent branding Employed Microsoft Planner for project management within the marketing team, facilitating task organization, collaboration, and progress tracking to ensure timely execution of marketing initiatives SOCIAL MEDIA SPECIALIST, ILLINOIS INSTITUTE OF TECHNOLOGY Feb 2022  March 2024 Leads social media strategy for Illinois Tech  College of Computing, Chicago-Kent Law, and Stuart School of Business for Facebook, LinkedIn, Twitter, Instagram, TikTok and YouTube. Increased engagement by 94%, 144% increase in impressions, 10% increase in followers and 573% increase in content creation overall in all platforms across all channels in Year-Over-Year academic review (2022-2023) Creating, curating, designing, and scheduling posts for all the accounts using Hootsuite and Sprout Social Develop social media calendar using AP Planner and AP Calendar Leads the social media requests crafting reels, campaigns, live coverage of events, commencement planning, and video editing Strengthens relationships with clients and communities across our social platforms, working with the team on internal communication Monitoring and analyzing social media metrics and insights to track performance, identify trends, algorithms, and optimize strategies for maximum impact Creating effective branding for all the clients and maintain the brand guidelines. EVENTS AND MARKETING INTERN, GERMAN AMERICAN CHAMBER OF COMMERCE Aug 2021  Feb 2022 Editing graphics and pictures for the Christkindlmarket website on WordPress, using Adobe Photoshop, Illustrator, InDesign Working with the logistics team in doing external communication with potential vendors, influencers, and sponsors for the event Creating infographics and social media campaigns for increasing engagement. Increased followers, reaching the 15k landmark Assisting with event planning and coordination activities for entertainment for the Christkindlmarket in Chicago and Wrigleyville Working on Google Analytics for the website and modifying SEO keywords for the website Handling the social media accounts and the large audience engagement on Facebook and Instagram (mentions, messages, and comments)COMMUNICATION CONTENT INTERN, ILLINOIS HUMANITIES Feb 2021  May 2021 Supported the communications team to implement planned content for social media and communications calendar Drafted and scheduled posts for social media, the website, and electronic newsletters, using Hootsuite and Canva Increased engagement (comments, likes, and shares) to 30% in a month, with 3% increase in followers every week Assisted with development of creative concepts and trending marketing strategies for promoting the work of Illinois Humanities DIGITAL MARKETING INTERN, PEACE MURAL FOUNDATION Sep 2020  Feb 2021 Started and designed social media accounts for Peace Mural Foundation Created a hashtag bank and planned content for Facebook, Twitter, YouTube, and Instagram Built followers and engagement using Facebook ad manager and paid ads. Gained 1000+ followers in a month Planned on acquiring funds and grants for Peace Mural Foundation by reaching social media goals (1000+ followers on IG, Twitter, and Facebook. 100+ subscribers on YouTube) SOCIAL MEDIA INTERN, RED SLICE LLC July 2020  Sept 2020 Managed social media account for Maria Ross (author, entrepreneur, and motivational speaker) Created social media content, adopted new hashtags, and graphics using Canva Created a calendar and scheduled the posts using Planoly and Buffer Strategized and planned digital marketing techniques to increase engagement and traffic on Facebook, Instagram, and Twitter COMMUNICATION INTERN, GIZ (GERMAN DEVELOPMENT AGENCY, INDIA) Sept 2018- Mar 2019 Coordinated and organized a two-day Water Conference, Safeguarding Water Resources in Rural India Developed the microsite and communication materials with the team Co-assisted an intensive five-day communication training workshop, developed the communication materials Edited technical (Natural Resource Management) reports for language accuracy and grammar EDUCATION Loyola University Chicago M.S Global Strategic Communication Aug 2019 - 2021 Jamia Millia Islamia, New Delhi M.A Media and Governance Jul 2016 - May 2018 Guru Gobind Singh Indraprastha University, New Delhi B.A. (Journalism and Mass Communication) Aug 2013 - Jun 2016 SKILLSSocial Media Management  Sprout Social, Hootsuite, Planoly, Later Brandwatch SEO  Search Engine OptimizationCRM - TargetXCMS WebCMS, Basecamp, Asana, Wrike, Monday.comProject Management  Microsoft Planner, Microsoft Project Infographics and Editing  Adobe Photoshop, Illustrator, Canva, InDesign Content Creation and Curation Digital Marketing- Facebook and Instagram ads Google AnalyticsEmail Marketing- iContacts, Mailchimp, Constant Contacts Developing Media KitsIncreasing engagementHashtag StrategyProof ReadingSocial Listening