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Click here or scroll down to respond to this candidateCandidate's Name
Portland Metro, Oregon EMAIL AVAILABLE LINKEDIN LINK AVAILABLEAccomplished Marketing and Sales Leader and Board Chair 12+ year track of accelerating revenue growth and amplifying brand presence within the nonprofit and technology sectors. Adept at forging strategic partnerships, orchestrating various types of high-impact events, and galvanizing cross-functional teams to surpass ambitious targets. Passionate about leveraging cutting-edge technology and innovative marketing and sales strategies to launch and promote products and programs, to advance the mission of nonprofits, and optimize revenue generation. WORK EXPERIENCEA.C.G Consulting LLC Remote 01/2023 - PresentOwner/OperatorWomen In Product Remote 12/2022 - 06/2023Director of Sales and Business Development Freelancer Uplifting Impact Remote 10/2021 - 10/2022Sr. Project Manager FreelancerNational Multiple Sclerosis Society Portland, OR 09/2019 - 04/2020 Regional Development Manager Full-timeIntel Hillsboro, OR 07/2018 - 11/2018Project Manager ContractorA.C.G Consulting LLC is self-owned and operated, and offers a range of consulting services in the fields of marketing, sales, partnerships, and events. I have more than a decade of experience in these areas and am passionate about helping small to medium-sized businesses achieve their goals.Facilitated the expansion of corporate partnerships by spearheading program development, leading to a 26% growth in program sales, and 50% growth in client retention.Led the development and execution of comprehensive inbound and outbound sales and marketing strategies for the 2023 WIP conference, resulting in $600k+ in sponsorships within a four-month timeframe.Utilized Salesforce CRM to oversee account management for new accounts, resulting in a 70% increase in efficiency and accuracy of database documentation and activity tracking, enhancing the client onboarding experience. Provided oversight and guidance to the events, sales, program, and sponsor support teams, comprising a total of eight employees. Led the execution and logistics planning for a 3-day annual summit (500+ guests), a national book launch/tour (10 cities), and 40+ executive speaking engagements, showcasing exceptional leadership and cross dept. collaboration abilities.Achieved over $200K in revenue through strategic sales and marketing initiatives. Successfully implemented a multichannel approach encompassing PPC/PPI advertising, email marketing, social media campaigns, proactive outreach (cold calling/sponsor acquisition), podcast features, and national media placements.Secured panelists, live entertainment, and hired/trained 25 volunteers to enhance the on-site event experience. Facilitated weekly planning sessions and on-site rehearsals between key stakeholders.Spearheaded a multi-faceted marketing and sales strategy for two flagship fundraising galas, resulting in a 30% increase in event attendance and $558k of revenue in FY19.Forged strategic partnerships with high-profile community stakeholders through targeted outreach, securing $55K in funding to bolster and expand the Providence MS fellowship program.Streamlined event planning & execution through Asana, ensuring seamless logistics, content development, vendor management, budget adherence, onsite technology implementation, and venue and volunteer coordination, resulting in a 30% increase in efficiency.Partnered with fundraising committees and Board leadership to enhance fundraising initiatives, identify and cultivate prospective donors through lead generation, and ensure accurate data and contact integrity within Salesforce CRM.Elevated Intel's brand presence at complex industry events and tradeshows, achieving an overall 25% increase in booth attendance and 35% increase in sales lead.Leveraged internal PM tools to orchestrate logistics, timelines, travel arrangements, keynotes, program schedules, technical requirements, and vendor partnerships, ensuring seamless execution from inception to completion. Key events managed: Adobe Max, PaxWest, Black Enterprise Tech ConneXt Summit.American Red Cross San Francisco, CA 01/2017 - 05/2018 Regional Special Events and Marketing Coordinator Full-time Applovin San Francisco, CA 08/2015 - 03/2016Corporate Marketing and Event Coordinator Full-time Additional Employment HistoryVarious PositionsEDUCATIONBachelor of Science in Business Administration (BSBA), Minor in Marketing Southern CT State University New Haven, CT 09/2004 - 05/2008 CERTIFICATIONSAdvanced Business Development, AI for Business Strategy, Brand and Marketing Integration, DEI/DIB, Event Planning, HubSpot (Marketing Hub, Sales Hub, Email Marketing), Integrated Online Marketing, Marketing Automation, Nonprofit Management, Salesforce for Sales Managers, Social Media Marketing, Strategic Business Planning, Unconscious BiasVOLUNTEERING & LEADERSHIPOregon Health and Science University (OHSU) 06/2019 - Present Advisory Board Chair at OHSU Partnership ProjectVeterans Affairs Hospital 09/2009 - 02/2012Event Planning for Traumatic Brain Injury Dept. at Martinez, CA Medical Center SKILLSProvided logistical support to on-site sales and business development teams, facilitating productive client interactions and networking opportunities to drive revenue growth. Maintained accurate CRM records of all on-site sales activity, ensuring timely follow-up and pipeline management.Initiated the creation of compelling marketing, sales, and event collateral, encompassing both digital and print media, and conceptualized innovative booth designs to enhance brand visibility and engagement.Contributed to generating over $4.5MM in event revenue within 14 months through strategic cultivation of relationships with corporate sponsors, individual donors, and prominent community members, complemented by meticulous financial stewardship.Drove event success and amplified regional impact by spearheading multi-channel marketing campaigns and providing seamless logistical and planning coordination for 10+ annual fundraising events across the SF Bay Area. Average 500 guests per event.Fostered a culture of collaboration and continuous improvement through effective leadership of planning meetings, committee/board meetings, and post-event debriefings.Ensured exceptional event execution by partnering with the Volunteer Manager to recruit, onboard, and supervise 40+ volunteers per event, consistently exceeding staffing needs.Orchestrated brand participation and executive level speaking engagements at major global gaming and technology events (GDC, Grow.Co, CES, G Star Korea, MWC), ensuring optimal representation and engagement opportunities.Delivered comprehensive marketing and administrative support, encompassing digital content development (blogs, newsletters, social media), print collateral production, offsite client engagement initiatives, travel coordination, and the planning and execution of internal company events such as holiday celebrations, hackathons, and executive retreats.Managed sponsored and regional field marketing events from conception to execution, including venue selection, partnership cultivation, and logistical coordination to ensure seamless experiences.Developed compelling panel topics and sales collateral to effectively showcase company services and products at events, driving brand awareness and lead generation. Please view my LinkedIn for more info: https://LINKEDIN LINK AVAILABLE Account Management, Business Development, Content Development, Corporate Branding, Cross-functional Teams, DEI/DIB, Event Planning, Fundraising, Leadership, Marketing, Nonprofits, Sales, Strategic Business Planning, Strategic PartnershipsSoftware: Active Campaign, Apollo.io, Asana, Canva, ClickUp, Close, Cvent, Data Bank, Givergy, GiveSmart, Google Workspace, Greater Giving, HubSpot, Kajabi, MailChimp, MS Office/Teams, Raiser's Edge, Salesforce, Shopify, Slack, Zapier, Zendesk, Zoom Events |
