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Click here or scroll down to respond to this candidateCandidate's Name
Experience Summary:-Clients including Google, Vitamin Shoppe, Bud Lite, Miller, Verizon Wireless, Nestle, Coors, Blackberry, Dreyers, Toyota, Honda, Volkswagen, Dodge, Microsoft, Live Scribe (Smart Pen), LG, Frontier Airlines, Stella Artois, and more.-Conceptualization to execution of marketing campaigns for local and national advertising agencies and staffing agencies. Event reporting and communication.-Sponsorships, product launch events, street teams, branding strategies, social media writing, creative, retail/sales promotions, sales lead generation / development, product samplings, brand ambassadorships, auto shows, trade shows, conventions, and road shows.Experience Detail:Vitamin Shoppe, New York, NYMarket Manager: Spring 2018 Summer 2018-Assisted district and store manager with grand opening events through development and management of street team, premium distribution, prize giveaways, samplings, and word of mouth events.-Managed staff of 10 brand ambassadors; met hourly photo and daily report requirements; maintained client and agency communication.Nestle, New York, NYBrand Ambassador: Spring 2014 Fall 2016-Long-term street team and sponsored event sample distribution program for chocolate milk and Haagen Dazs brands throughout New York, Pennsylvania, New Jersey, and Connecticut.-Assisted with maintenance of company vehicle, product storage, event photos, time sheets, daily reports, and event setup/breakdown.AT&T, New York, NYMarket Manager: Spring 2016 Summer 2016-Managed mobile marketing program utilizing bike billboards; coordinated street teams and premium distribution at guerilla events and sponsored events throughout New York metro area.-Provided event logistics, location selection; met daily photo and reports requirements.-Led a team of 10 brand ambassadors; maintained client, store, and agency communication.Absolut Vodka, New York, NYMarket Manager: Spring 2015 Summer 2015-Oversaw New York Gay Pride sample and premium distribution campaign at nightlife venues, parades, and guerilla/sponsored events.-Staffed and managed 12 brand ambassadors; event photos, daily reports.-Coordinated and assisted setup and breakdown of wide variety of events and locations.Charles Tyrwhitt, New York, NYMarket Manager: Summer 2014 Fall 2014-Supervised guerilla street team program; flyers, premium distribution, coupons; fashion shows production; model casting; brand ambassador staffing.-Managed product inventory; coordinated/maintained storage unit in Manhattan.-Handled photography, logistics, locations, communication with client, and daily reports.Stella Artois, Miami, FloridaMarket Manager: Summer 2013 Fall 2013-Managed Drought Master Competition campaign for international beer and fitness models / brand ambassadors.-Ran pop-up product sample events at bars, restaurants, nightlife venues; coordinated with venue managers.-Coordinated rental van, keg unit storage and maintenance, product inventory, event photography, staff schedules, and daily reports.Emergen-C, Miami Beach, FLMarket Manager: Fall 2012 Spring 2013-Supervised 10 brand ambassadors for product sampling on street team and high-traffic, sponsored events in South Beach.-Coordinated rental car, event photography, time sheets, daily reports, setup/teardown, staff training/scheduling, and communication with client and agency.Shape Magazine, Miami Beach, FLLead Brand Ambassador: Spring 2012 Fall 2012-Team lead for street team of 15 brand ambassadors for guerilla program during marathon weekend events over several months.-Distributed premiums to event attendees in South Beach.-Selected locations, maintained client communication, van rental, transportation of brand ambassadors, event photography, and daily reports.Google, Miami Beach, FLProduct Specialist: Spring 2012 Spring 2013-Served as product specialist for Google Chromebook launch inside Best Buy locations; completed in-store technology demonstrations to customers.-Completed and applied extensive corporate brand training.-Successfully met retail sales goals; introduced technology and brand to Best Buy employees and trained them on talking points.Blackberry, Miami, FLProduct Specialist/Brand Ambassador: Spring 2011 Fall 2011-Worked on street team and sponsored event loyalty rewards program for Blackberry customers; distributed prizes, premiums, incentives.-Trained employees at South Florida retail locations on Blackberry sales and talking points.Volkswagen, Los Angeles, CAProduct Specialist: Summer 2007 Spring 2008-Traveled with event team around auto show circuit; major shows in Detroit and Los Angeles.-Completed 40-hour product/brand training in Detroit; interacted with convention attendees, answered questions about brand; assisted with interactive games on show floor.Dreyers Ice Cream, Orange, CAMarket Manager: Spring 2007 Fall 2007-Managed guerilla sampling campaign for local market in Orange County, California.-Responsible for 26-foot refrigerated box truck, warehouse shipments and inventory, event photography, staffing, scheduling and daily reports.-Development and location scouting/selection for sample distribution program, prioritizing customer density and reach.Trade Show and Convention Staff:-Comic-Con New York, Project-Las Vegas, Magic-Las Vegas, DEMA-Las Vegas, Global Gaming Expo-Las Vegas, International Vision Expo-Las Vegas, CES-Las Vegas, Home Builders Expo-Las Vegas, Los Angeles Auto Show, Seattle Auto Show, Detroit Auto ShowEducation:Chapman University, Orange, California-Film and Television MajorLansing Community College, Lansing, Michigan-Humanities Major |
