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Click here or scroll down to respond to this candidate Candidate's Name
Dania Beach, FL Street Address | PHONE NUMBER AVAILABLE | EMAIL AVAILABLEPROFESSIONAL SUMMARYMarketing & PR | Corporate Partnerships| Brand Development | Experiential EventsI am a marketing leader, driven by creativity and entrepreneurship, who establishes and elevates unified brands, fosters corporate partnerships, sponsorships, and fundraising initiatives, and crafts compelling PR campaigns and experiential events that boost the ROI. My expertise extends across a spectrum of diverse industries, including but not limited to food marketing, hospitality, cause-related non-profit organizations, environmental, cannabis, and luxury real estate.
Throughout my career, I have spearheaded comprehensive marketing and public relations campaigns that increase brand exposure, share each brand s mission and their goals, while skillfully translating brand strategies into impactful traditional and digital campaigns, and effectively oversee strategic cross-promotions, brand launches, and pop-up events in regional, national, and global markets.My combination of solid business acumen, strong communication and negotiation skills, together with a passion for brand storytelling, set me apart. I continue to aspire to nurture enduring, successful relationships that deliver the authenticity and the sustainability of each relationship. My dedication to marketing excellence and my ability to drive results make me a formidable asset in any organization seeking to make a significant impact in the market.Key Skills: Brand Building Creative Direction Content Strategy & Storytelling
Brand Partnerships & Sponsorships Experiential Marketing & Events Event Planning Product Launches Public RelationsWORK HISTORYFOUNDER & PRESIDENT |01/2000 to present |FreelanceCandidate's Name & Associates | Dania Beach, FLhttps://Candidate's Name .com/Creates diverse marketing and sales strategies, executes brand product launch and growth plans, develops innovative marketing and PR campaigns, and experiential events to drive and increase business expansion and brand awareness, exceeding expectations of customer experiences.Responsible for developing and managing strategic partnerships with corporate entities. Identifying potential partners, negotiating agreements, and fostering long-term relationships to drive business growth, enhance brand presence, and generate successful ROI for each campaign.Established the Sea Delight Ocean Fund, a 501(c)(3) non-profit organization, focusing on global sustainable seafood initiatives, created sponsorships and partnerships with organizations such as WWF, Fabien Cousteau Ocean Learning Center, Monterey Bay Aquarium Seafood Watch, and more.Launched HipPOPs, South Florida's first handcrafted all-natural Kosher gelato on a stick food truck, creating logo, website, truck design, social media promotions and collaboration with the tri-county food truck groups, lifestyle and food media exposure, and international food industry expansion.Launched Blue Bell Ice Cream to the South Florida marketplace through a variety of marketing, experiential food events, public relations and media campaigns, retail collaborations, and grassroot pop-ups at all sports, music, family lifestyle events.DIRECTOR OF MARKETING | 10/2018 to 06/2022Food Marketing Consultants, Inc, San Bernardo Ice Cream | Miramar, FLSuccessfully launched NO BULL dairy-free frozen desserts in Whole Foods Markets throughout Florida, expanding flavor selection from four to six in eight months despite the challenges of the COVID pandemic.Developed marketing campaigns for new and existing frozen dessert products in industries including global cruise lines, casinos, hospitals, assisted living facilities, restaurants, and supermarket chains.Conducted market research to identify branding opportunities, develop strategies, and build a loyal customer base.Oversaw online marketing plans with effective SEO, social media, and viral video campaigns.MARKETING DIRECTOR AND PROJECT MANAGER | 01/1990 to 01/2000Luxury Real Estate Developments | Aventura, FLConducted market research to identify branding opportunities and develop strategies for luxury real estate developments.Directed creative teams to create dynamic marketing content and communication tools for all sales, and marketing campaigns.Produced The Pinnacle Fly & Buy Program, successfully selling out this luxury residential tower in record time.EDUCATIONAssociate of Arts | Paralegal Studies | 05/1984Santa Fe College, Gainesville, FL |
