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Title Digital Marketing Coordinator
Target Location US-NY-Brooklyn
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Candidate's Name
New York, New YorkLINKEDIN LINK AVAILABLEEMAIL AVAILABLEPHONE NUMBER AVAILABLESKILLSE-commerce Project Management, Development, Strategy, Shopify, Magento, WordPress, WooCommerce, Content Management, Catalog + Asset Management, Online Merchandising, Systems Configuration, QA, Website Administration, HTML + CSSDigital Marketing Google Analytics, Google Search Console, Google Ads, Email Marketing, SEO + SEM, Social Media Management, Content Creation + Optimization, Paid Advertising (PPC), Marketing + Reporting Analytics, Conversion Rate Optimization (CRO), Campaign Management, Marketing Automation User Experience Checkout Optimization, Responsive Design, Accessibility, Wireframing, Prototyping, User Research + Testing, Visual Design, Sitemaps, MockupsEXPERIENCEE-commerce Project ManagerVONNDAMay 2019-February 2024Digital Agency specializing in e-commerce design and development on various platforms.-Drove complex e-commerce projects to successful completion, including re-platforms, data migrations, subscription engines, custom checkout flows and various other features.-Led website management efforts, coordinating cross-functional teams to implement site enhancements, manage content updates, and optimize performance, contributing to improved user experiences and increased conversion rates.-Actively managed stakeholder expectations throughout project lifecycles, ensuring alignment between business goals and deliverables, which led to consistently high levels of stakeholder satisfaction.-Developed and executed digital marketing strategies in collaboration with creative and strategic teams, focusing on SEO, content marketing, and targeted campaigns that drove online traffic, engagement, and conversions.-Utilized data-driven insights from Google Analytics, Google Search Console, and product analytics tools to monitor key performance metrics and inform strategic decisions, leading to improved sales performance and a deeper understanding of customer behavior.-Resolved critical site issues by leading bug triaging processes, diagnosing and prioritizing platform bugs, and working closely with development teams to ensure timely fixes, maintaining optimal site performance. Technical Account ManagerVONNDAMay 2018-May 2019-Led client onboarding and training, equipping teams to manage their e-commerce platforms, including navigation, landing pages, PDP, PLP, cart, checkout, accounts, promotions, system configurations, and any other areas where they required support.-Delivered customized technical solutions, aligning platform capabilities with client needs to enhance their digital presence and optimize e-commerce operations.-Facilitated seamless communication between clients and technical teams, ensuring that project requirements were clearly understood and met, and that any technical challenges were promptly addressed. Account ManagerCaptainUNovember 2016-August 2017Leader in athletic development and recruiting software for athletes, clubs, events, and colleges. Account ManagerPura StainlessMarketing ManagerPura StainlessAugust 2014-August 2016High growth, eco-friendly consumer goods company with in-house design, manufacturing, and distribution. January 2014-August 2014EDUCATIONGoogle Digital Marketing & E-commerce Professional CertificateSeven course certification March 2024-July 2024 The Digital Project ManagerCertificate in DigitalProject Management July 2019 Bloc User Experience Design ProgramCertificate inUX, UI, and Frontend Development Aug 2017-Feb 2018 University of California, Santa BarbaraB.A. Economics,3.65 GPA 2010-2014

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