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Click here or scroll down to respond to this candidateCandidate's Name
EMAIL AVAILABLE PHONE NUMBER AVAILABLE Westfield, IN LINKEDIN LINK AVAILABLEGROWTH MARKETING CONTENT STRATEGY TECHNICAL SEOSummaryDynamic, innovative, analytical minded, and mission driven content marketing professional with over 10 years of experience driving strategic initiatives in the search and paid media industry. Proven track record of elevating brand visibility, optimizing digital campaigns, and achieving significant ROI. Adept at leadingcross-functional team communications to deliver high-impact marketing strategies.Professional ExperienceDirector of Organic Marketing Curate March 2024 - PresentHead of organic content strategy for SaaS software company focused on florists and caterers.Grew estimated blog traffic by 40% in four months.Created a long term sales funnel strategy that increased MRR by 33%.Digital Marketing Solutions Consultant Esports Entertainment Group August 2023 - March 2024Led focused webinar with 50 attendants + esports convention that resulted in $250k in revenue throughin-person meetings, and follow up outreach in one month.Search engine optimization and paid marketing initiatives that grew YoY Q3 and Q4 2023 revenue 25%+.Content Marketing Manager Esports Entertainment Group June 2019 - August 2023Managed marketing budget of global gaming events that earned 75,000 player participants.SEO data evaluation & research that grew blog content traffic per day by 25% over 6 months.Project management of lead generation that 150 university leads per year through a sales funnel.Utilized AI industry trends for lowering timelines and creating content at scale.Marketing Sales Specialist ggCircuit March 2017 - June 2019Developed a program through leads & cold outreach that closed the first 100 esports centers.Facilitated sales demos for management software and diskless boot software for esports centers tomanage business and save them at least $15,000 a year.Planned, produced, and edited YouTube show that grew channel from 0 to 2,700 subscribers.Built B2B sales email sequences through HubSpot automations that resulted in a 35% open rate.Led omni-channel marketing initiative on social media that grew over 10,000 followers.Lead Marketing QA Manager ggCircuit January 2013 - March 2017Executed QA user tests to evolve an esports center cloud based management software.Assisted in implementation of Alienware kiosk software installed in 50 Best Buy stores.Served as POC for resolving issues to global customers with a 95% satisfaction rate.Decreased support chats by 15% by developing online product knowledge base using Intercom.SkillsMarketing: Marketing plans, SEO optimization, content marketing, keyword research, analytical competitorreviews, organic content strategy, Google analytics, SEMRush, Ahrefs, email marketing, sales funnels, social media, event planningCreative: Graphic design, video editing, UI/UX, web designSoft skills: Leadership skills, strategic development, creative thinker, time management skillsTechnical: HTML, CSS, CMS, Javascript, WordPress, web development, VB.Net, C#EducationIUPUI Masters Degree in Media Arts & SciencePurdue University Bachelor of Science (BS) in Computer Technology |
