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Click here or scroll down to respond to this candidateCandidate's Name
Vice PresidentStamford, CT Street Address PHONE NUMBER AVAILABLEEMAIL AVAILABLE https://LINKEDIN LINK AVAILABLE With 20 years of experience as a Senior Advertising / Creative Director, I have demonstrated a track record of design excellence for top F500 brands and leadership in executing strategic campaigns that surpass growth goals. Known for my creative skills in crafting impactful brand narratives, I excel at fostering subscriber retention during digital shifts. My proficiency with Excel and AI has optimized workflows and significantly cut costs.Work ExperienceVice President Jan 2022 - Jan 2023WARNER BROS DISCOVERY New York Managed a diverse internal Design and production team while monitoring for maximized productivity and navigated the agency through Discovery's complex acquisition of WarnerMedia Managed and optimized multimillion-dollar budgets for Paid Media to successfully enhance brand visibility and increase revenue Pioneered initiatives that fostered collaboration across departments, leading to increased productivity and revenue Led business development planning, resulting in a substantial increase in revenue. Spearheaded the development of a comprehensive digital strategy, driving increased business growth and brand visibility Implemented best practices across all departments, improving efficiency and productivity Managed and coordinated all brand marketing efforts, leading to a significant increase in brand awareness and customer engagementVice President Jan 2021 - Dec 2022HBO MAX New York Promoted to positions of increasing authority and responsibility due to exemplary performance and strong management abilities. Boosted the company's market position by forming strategic alliances using expert negotiation skills. Worked with the Leadership Team to drive innovation and improve overall company performance. Led the creative agency for HBO and WarnerMedia, expanding the audience through diverse creative assets. Managed a 12-member team and a 7-figure budget across design, production, and agency collaborations. Scaled the team to meet the growing demand for deliverables as the purview grew. Implemented new business strategies through effective Planning and Execution, leading to operational efficiency and growthDirector, Design Jan 2014 - Dec 2021HBO MAX New York Led team in innovative artistic development, integrating print and production departments. Successfully increased market share through developed campaign strategy. Led project management and coordinated a nine-member team across design, operations, production, and finance to support HBO brand performance. Restructured and rebranded the in-house department as Design Production to encompass expanded duties. Directed marketing teams to enhance corporate communication and brand image. Saved millions by modernizing systems and workflows, reducing reliance on expensive agencies. Increased brand visibility and customer engagement by 30% through developing and executing a communications strategy. Applied strategic Meeting Management techniques to ensure effective communication and collaboration among executive teams. Implemented strategic planning processes that increased efficiency and profitability. Manager, Creative Services Jan 2009 - Dec 2013HBO MAX New York Led marketing and distribution for HBO's brand, including digital platforms such as HBO Now Managed cross-functional teams to execute effective product marketing strategies and campaigns. Worked with sales and programming teams to maintain 30M subscribers amidst a rapid digital transition in competitive markets. Led creative strategies and tactics to elevate Game of Thrones into a leading entertainment brand.INDEPENDENT CONSULTANT Jan 2007 - Dec 2009Various Agencies New York Served in core advisory and project management roles for prestigious agencies such as Cognoscenti Design, HMG, and TPN, serving diverse clients across various industries with a high client satisfaction rate.Director, Consumer Marketing Jan 2006 - Dec 2007NBC Sports Network StamfordDirector, Creative Services Jan 2004 - Dec 2005CBS Sports/College Sports Television New YorkDirector, Creative Services Jan 2000 - Dec 2004FOX Entertainment Group Los AngelesManager, Consumer Marketing Jan 1997 - Dec 2000ESPN Networks New YorkCore SkillsNetwork Acquisition / Retention, Advertising Campaigns, Brand Strategy, Sales Integrations, Vendor, Relations, Team Building / Leadership, Stakeholder Collaboration, Project Management, Promotional, Materials, Data Analytics / Metrics, Cost Savings, Creative Direction, Compelling Messaging, Industry, Trends, Brand Storytelling, Microsoft Office : Word, Excel, PowerPoint, Outlook, Access, Publisher;, Google Suite, Adobe SuiteEducationState University of New YorkBachelor of Science Business Administration & Marketing |
