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Title Marketing Strategy Brand Partnerships
Target Location US-FL-Miami
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Candidate's Name
Visual Storyteller & Producer Expert in Brand Partnerships Ace of Creative ExecutionPHONE NUMBER AVAILABLE EMAIL AVAILABLE www.Candidate's Name .com Miami,FL ExperienceDeepSleep Studio Miami, FLAgency Partner / Head of Marketing and Content Production 02/2019 - Present Collaborated with senior executives to develop and implement forward-thinking strategies, significantly enhancing revenue by securing high-level new clients.Created detailed marketing strategy briefs that align with cross-functional initiatives, enhancing team synergy and driving impactful results. Developed comprehensive marketing strategy briefs that align with cross-functional initiatives, fostering team synergy, and driving impactful results.Strategized with Marketing and Brand executives to reimagine, cultivate, and strengthen our clients' brands. Led large-scale production efforts and global campaigns, ensuring flawless execution and timely delivery. Guided a talented creative team to national acclaim, winning prestigious awards such as Emmys, Webbys, and Muse Awards, bolstering project success and client satisfaction.Directed top-tier video production across all projects, ensuring brand consistency and exceeding client expectations. Collaborated with multi-functional departments and external partners to create impactful projects that advance DeepSleep Studios' brand and business objectives.Leveraged consumer insights, demographics, and psychographics to craft marketing initiatives that deeply resonate with target audiences. Communicated consistently with stakeholders to ensure all brand standards were in line with expectations and guidelines. Spearheaded brand initiatives on brand development programs. Coordinated with creative teams on all collateral, digital, and physical branding to maintain a cohesive brand image for the agency. Delivered clear and compelling presentations to senior stakeholders, aligning strategic initiatives with business objectives. Mit Network Los Angeles, CADirector of Brand Entertainment & Partnerships 12/2017 - 12/2018 Teamed up with Marketing and Brand leadership to develop, evolve, and enhance the Mit brand. Strategized with Marketing and Brand executives to reimagine, cultivate, and strengthen Mit's brand. Spearheaded brand initiatives on brand development programs for Mit. Coordinated with creative teams on all collateral, digital, and physical branding to maintain a cohesive brand image for Mit. Led Mit's strategic marketing partnership programs, focusing on business development, marketing, content production, and LATAM youth culture.Led a team of 20 in executing over 50 cross-platform campaigns. Directed Mit's company-wide program rebranding and the launch of the LATAM partnership vertical. Managed all stages of the creative process to ensure final execution aligned with client vision and brand voice. Conceptualized and developed custom video content series for Mit and brand partners. Managed a portfolio of multiple brand clients, overseeing significant budgets and generating substantial new business by securing top-tier brand partnerships.The FADER New York, NYSenior Brand Producer 10/2015 - 11/2017Developed video concepts that aligned partner objectives with brand goals, optimizing resource allocation and vendor negotiations, resulting in a 20% improvement in project profitability. Managed relationship between Label, Artist and The FADER Team Collaborated with cross-functional teams to launch dynamic programs that drive The FADER's brand and business goals. Produced marketing materials, including The FADER's brand reel, website, and partnership one-sheets, boosting brand visibility and client engagement.Designed and implemented an onboarding and relationship management program for influencers and talent, ensuring strong, ongoing engagement and collaboration.Led production based programs from RFP to execution, ensuring all phases were completed on time and met client expectations, collaborating closely with talent, influencers, and brand ambassadors to curate creative content. Managed program budgets to ensure adherence to brand margin requirements. Managed branded projects for prestigious clients such as Apple Beats, McDonalds, Red Bull, Ray Ban, Vans, YouTube Music, Fender Guitars, overseeing a portfolio of 50 projects.Coordinated with talented freelancers, including camera operators, directors of photography, directors, editors, producers, and VFX artists.ExperienceVICE Media Group Brooklyn, NYSupervising Brand Producer 07/2012 - 09/2015Oversaw all aspects of production operations, ensuring volume, cost, and quality standards were achieved, implementing cost-saving measures resulting in a 15% reduction in production expenditures annually. Led the creation of digital and broadcast content for integrated, multi-platform 360 marketing campaigns. Led programs from RFP to execution, managing every phase to ensure successful project completion and client satisfaction, while working closely with talent, influencers, and brand ambassadors to curate creative content. Managed program budgets meticulously to ensure they met brand margin goals. Directed the production of over 150 high-profile projects annually, managing a budget of $5 million. Managed a team of 20 producers, editors, and writers for large-scale productions, overseeing over 100 video projects annually. Developed and executed content and campaigns for top-tier brands, including Formula 1, Coca-Cola, 20th Century Fox, Sony Entertainment, Warner Bros., AT&T, and Call of Duty.Collaborated with various departments and external partners to create impactful projects that advanced VICE Media Group's brand and business objectives.Managed relationships with internal and external partners on multiple programs, ensuring the success of each partnership from beginning to end.Managed relationship between Artist Management, Artist and The VICE/Virtue Team Spearheaded partnerships and branded programs for VICE Sports, enhancing the brand's presence in the sports industry. Developed a structured program for onboarding and managing relationships with talent and influencers, ensuring effective collaboration and long-term partnership success.VICE Media Group Brooklyn, NYSenior Marketing Manager 08/2009 - 07/2012Developed integrated, multi-platform 360 marketing campaigns for major films and video games. Teamed up with cross-functional teams and verticals to drive VICE's brand and business goals through innovative programs. Managed relationship between Artist Management, Artist and The VICE/Virtue Team Managed multiple client programs, overseeing budgets, media, production, and client relations. Led diverse internal teams, integrating functions from production to public relations, to ensure successful program completion. Provided strategic guidance to the sales team, increasing revenue by $2 million annually. Oversaw a portfolio of 50 clients with an annual budget exceeding $10 million, ensuring effective campaign execution. Managed media campaigns across 20+ platforms, overseeing content creation and distribution for over 30 clients simultaneously. LanguagesEnglish Native Spanish NativeAchievements And AwardsRecipient of multiple prestigious awards including Webbys, Clios, Emmys, Cannes Lions, The Tellys, Muse Creative Awards, W3 Awards, and Women in Media Awards.To view my portfolio, please visit: www.Candidate's Name .com

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