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Click here or scroll down to respond to this candidateResum ofCandidate's Name
Street Address East Goodheart AvenueLake Mary, Florida Street Address
PHONE NUMBER AVAILABLEEMAIL AVAILABLEEXPERIENCEOwner, DavidCara Wood Creations / Graybeard Woodshop September 2021 - CurrentCustom Woodworking shop constructing furniture, home dcor and artwork. AAA National Office8 yrs, 8 monthsManager, Digital Products - Travel Information & Content February 2020 - October 2021Managed team of Product Owners and Project Managers. Teams were responsible for creation of and or management of: Custom CRM/DAM Digital Travel Guides Travel Web Sites and Mobile Application New Travel Site: Trip Canvas Digital Marketing (Sales) productsAdditional Duties included: Working within assigned budgets Working with third-party vendors Staff Training and CoachingProduct Owner, Digital Road Service Request SuiteJune 2018 - January 2020In this position, I was the product owner for all digital channels where members could request roadside assistance including mobile applications, web applications and voice products such as Google Home and Amazon Alexa.Oversaw production and development of: Digital Roadside Request Suite for the AAA Association serving over 60 million members.Responsibilities Included: Creation of project scope, outcome and requirements working with Development Teams, Architecture Teams, Quality Assurance, Governance Bodies, and Stakeholders. OBJECTIVETo find a position that will allow me to use myexperience and skills collected throughout myprofessional career. In addition, I want to bechallenged daily to improve myself and my knowledge of my chosen industry. I desire to work in a teamenvironment where both long- and short-term goalsare achieved and celebrated as a team.Business Advisor, E-Marketing ServicesMarch 2013 - June 2018In this position, I worked with the E-Marketing Team to provide a high level of service to AAA/CAA Clubs within the area of E-Marketing. This included training, consulting, custom programming, graphic design, copy-writing, agency work, customer service and any other needs the individual clubs may have.Responsibilities Included: Conduct Training Classes for New SalesForce Marketing Cloud users across 38+ AAA Clubs Trusted advisor in the areas of member communications though various digital channels Develop E-Marketing Plans based on market data and best practices Customer Relations and Customer Service to Maintain and Increase Client Base Project Management Custom Programming for 38+ AAA Clubs Negotiation of Contracts with Third Party Vendors Creation of Quotes for Recurring and Custom Projects Creation and Presentation of Training Webinars to AAA Clubs E-Marketing Teams Provide continued support for all clubs E-Marketing efforts Article/Paper Writing for Publications, Blogs, Hot SheetsExtant MagazineJanuary 2010 November 2012Publisher / OwnerThe mission of Extant Magazine was to create a community to discuss all aspects of life from a Christian perspective. We touched on a wide range of topics that we all face, every day, such as faith, culture, family, technology, entertainment, sports, food, missions and much more.Bonnier Corporation, LLC.October 2008 October 2011Digital Product ManagerResponsible for determining and creating profitable, marketable digital products across all of Bonniers 50+ brands. This included management of online properties, mobile applications, and email campaigns.Responsibilities: Worked closely with brands editorial and sales teams to assess revenue, audience, content and client needs, as well as staff skills. Created and managed a market-based backlog by identifying projects with the most revenue potential, mass reach, and saleable application for smaller and larger brands while attending to the infrastructure needs of the core that supported these projects. Developed working prototypes by coordinating with creative teams, sales staff, marketing and engineering teams. Defined objectives of projects and workflow to avoid scope creep and to enhance repeatability. Initiated and managed production schedules for development of projects and marketing campaigns with hard deadlines to create full client confidence and excellent reputation with end users. Established an optimal timeline for each initiative and communicated with all parties if there was any change in schedule or priority. Effective problem solver when schedules were in jeopardy. Found efficiencies that would allow content to be efficiently re-purposed across existing and emerging platforms. Evaluated feedback from clients, users and everyone who touched the project in-house to constantly improve the current and future projects. Hands on development using Drupal and Wordpress / PHP, CSS and MySQL. Additional PositionsCharisma MediaManager, Digital Media GroupDecember 2007 October 2008Imbergen, Inc.Owner/PresidentFebruary 2004 December 2007Real Software Solutions, Inc.Executive Vice President / PartnerFebruary 2002 March 2004Stirling International RealtyDirector, Multi-Media ServicesFebruary 2001 March 2002DC Design StudioOwnerDecember 1996 August 2001Better Business Bureau, Anchorage AlaskaActing DirectorJanuary 1996 December 1996EDUCATION2012 - 2017B.S. Religion - Christian CounselingLiberty UniversityB.S. Religion - Christian MinistriesLiberty UniversityQUALIFICATIONS Team Building and Participation Self-Motivated High Attention to Detail Sales Force Marketing Cloud Digital Media Specialist: Graphic Design, Photography, UI Design, Content Layout Social Networking/Marketing Content Creation/Copywriting Project Management: Agile/Waterfall Project Tracking: Timeline/Budget/Resources Marketing and Consulting/Branding Digital Product Development Website Development: Planning,Programming and Design User Interface Design: Web/Mobile Excellent Customer Support Skilled at learning new concepts quicklywhile working well under pressure Market Analysis: Competitive Research,Marketing Results and Return onInvestment Web Analytics Public Speaking: Training Classes,Seminars, Public Service Creative Out of the box Thinking Problem Solver |
