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Click here or scroll down to respond to this candidateCandidate's Name
CONTACT: EMAIL AVAILABLE PHONE NUMBER AVAILABLE VIEW MY PORTFOLIOContent Creator Storyteller Marketing Strategist Senior Editor, ProductsThe Chronicle of Philanthropy Washington D.C. Sept. Street Address April 2024 Produced and promoted online events, sponsored content, and underwritten assets to attract new publication readers and subscribers quadrupling event registrations in six months. Recruited, prepped, and scripted expert panelists for informative conversations on professional development topics, such as A.I. and fundraising, staff retention, and fundraising trends. Wrote sponsored digital assets, including event takeaways, summaries, and promo newsletters. Senior Manager of Marketing Communications Content Writer NICE: Customer Experience Software Tel Aviv Hoboken Salt Lake City March 2021 - Feb. 2023 Promoted to corporate communications role after 15 months to craft thought-leadership editorial placements and C-level social media strategies that differentiated NICE solutions across global markets. Wrote and edited press releases and executive bylines for top-tier industry publications, such as Fast Company, Harvard Business Review, TechCrunch, and Forbes. Managed industry report preparation and promotion for analysts, including Gartner and Forrester. Wrote blogs, eBooks, SEO/web content, emails, landing pages, sponsored content assets, ads, paid/organic social media, and video/event scripts for cloud-native, A.I.-powered solutions. Recognized as Marketing Star after nine months. Marketing ManagerJewish Federation of Greater Dallas Dallas Oct. 2020 March 2021 Managed multimedia communication campaigns that supported various division events, activities, and fundraising initiatives. Wrote and produced videos, press releases, speeches, emails, and scripts to amplify the voice of the Federation as the convener of the Jewish community in Greater Dallas and across the globe. Associate Director, University CommunicationsSouthern Methodist University Dallas Oct. 2018 Aug. 2019 Wrote and edited executive communications for SMU President and Board of Trustees. Drafted $1.5 billion capital campaign case statement and major university event speeches. Wrote video scripts, crisis communications, board presentations, emails, and online newsletters. Senior Copywriter and Public Relations ManagerVoyager Sopris Learning/Cambium Learning Dallas Oct. 2012 - March 2013 Developed marketing, PR, and instructional materials supporting K-12 learning curriculum products. Wrote product collateral, web content, campaigns, emails, blogs, data sheets, and video scripts. Following corporate acquisition, contracted to write and distribute all press releases to support public and investor relations during the volatile reorganization period. Lead Writer Senior Marketing StrategistAzure Marketing Communications Plano July 2011 - Oct. 2012 Wrote digital campaign content, prospect presentations, and collateral for product, technology, and education clients, including the College Board.Pg. 2 Candidate's Name
Director of Content and Nonprofit CommunityYourCause.com Dallas April 2008 - May 2009Created web content, public relations, and member communications for cause-focused start-up website. Engaged high-profile nonprofits to build crowd-driven digital campaigns using social media tactics. Launched, managed, and wrote the sites first blog and newsletter series. Senior Copy Director and EditorStratmark Direct Response Dallas Aug. 2006 - April 2008 Wrote and edited direct-response fundraising appeals, ads, and collateral for global faith-based nonprofits. Managed and coached agency writing team of three and streamlined traffic management in a fast- paced, multi-priority environment.Senior Communications ConsultantSkystone Ryan Arlington Cincinnati April 2005 Aug. 2006 Conducted board training workshops for social service, educational, and faith-based nonprofits. Wrote major gift plans, planned giving materials, case statements, grant proposals, fundraising appeals, feasibility studies, and annual reports.Senior Copywriter Manager, Sales Director Communication Manager, Sales Education Mary Kay, Inc. Dallas March 2000 - April 2005Wrote, edited, and produced promotional, educational, branding, and communication materials. Drafted executive speeches and crisis communication strategies for 9/11 and Mary Kays death. Mary Kay Ash Charitable Foundation, Development Director 2003 - 2004 Specially appointed to create and manage a one-time $1.5 million salesforce fundraising campaign to cure cancers affecting women and end domestic violence. Built grant application, review, distribution, and accountability process for a new national family violence shelter support program.EDUCATIONSouthern Methodist University MBA/MA, Arts Administration Dallas, Texas Northwestern University BS, Speech/Theatre Evanston, Illinois Communications and Storytelling Consultant* Dallas May 2009 to Present Develop creative strategy and write content to drive engagement and strengthen brand voices for agencies and clients in education, healthcare, retail, and technology. Projects: Select Clients/Contracts:PR content, newsletters, promotion plans Baylor Scott & White Copy chief (direct response fundraising) Douglas Shaw & Associates PR content, executive videos, and statements 7-Eleven Story and content for rebrand and product copy Haggar Agency management for SEO, PR/social, advertising Raytheon Professional Services Web content, fundraising case, leadership comms University of Dallas Stories and editing for global blog Yum! Brands/KFC(*Various engagements, contracts, and projects between full-time roles.) |
