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Academy of Art University, San Francisco, CAStreet Address /2015EnglishSpanishFrenchBachelor of MarketingAi Art Institute University, Miami, FLURBE University, Venezuela08/2012Ai Art Institute University, Miami, FL08/2016Led the digital strategy and social media presence for MONARQs extensive portfolio comprising over 100 premium liquor and spirits brands across the Caribbean, LATAM, and USA Duty-Free markets.Launched, established and monitored 360-degree digital campaigns, establishing alignment between brands and distributors, driving a 70% increase in page views and revenue. Implemented e-commerce strategies to optimize online sales channels, increasing conversion rates. By collaborating with brand marketing leads, I ensured aligned cross-functional strategies and achieved a surge in social media presence, increasing followers by 150% and engagement by 110%.Curated engaging content, newsletters, and press releases ensuring a consistent brand presence and updated portfolio. Generated reports on digital marketing performance, spotlighting key metrics and actionable insights.Brand Marketing Manager Jan 2020 - Feb 2023PEROZO COMMUNICATIONS, Miami, FLMaster of MultimediaCommunicationsMONARQ Group-Premium Drinks Distributor & Marketing Group, Miami, FL Conceptualized, developed, and executed over 40 digital marketing campaigns for high- profile hospitality, interior design, beauty and retail sectors, resulting in a 25% growth in client acquisition in the initial quarter. Collaborated with product development and sales teams to ensure brand consistency and alignment across all touch-points and platforms. Directed a marketing team driving success through collaborative support and mentorship. Maintained relationships with media partners, distributors, and industry stakeholders to enhance brand visibility. Successfully managed a $250K annual marketing budget, optimizing spend across various channels.Conducted extensive market research to discern trends across diverse platforms. Spearheaded a rebranding initiative for a major client in the interior design sector, leading to a 25% boost in market share. Managed marketing budgets, optimizing spend to achieve maximum ROI. Negotiated with suppliers to secure the best rates and services for campaign execution.Feb 2023 - May 2024Marketing Specialist July 2017 - Dec 2019TESLA MOTORS, Miami, FLCollaborated closely with the Director of Marketing & Communications to craft varied campaigns, organized events, boosting brand visibility through internal and external events.Utilized SalesForce to strategically target luxury and affluent market segments, and evaluated the E-commerce data, yielding a notable 25% upsurge in sales in the first quarter. Through competitor research and optimized digital strategies, aligning with audience preferences.Monitored marketing data to generate comprehensive monthly reports, providing actionable insights into campaign performance and facilitating informed decision-making. Marketing Assistant VIP Club May 2016 - July 2017SAKS FIFTH AVENUE, Miami, FLInitiated and managed the social media accounts of the club. Conducted market research and analyzed consumer behavior to identify opportunities for growth. Initiated and managed social media accounts, curated content and led the development of end-to-end digital marketing campaigns tailored to high-end brands. Coordinated with marketing team to define customer retention strategy. Implemented Email marketing campaigns that boosted open rates by 20% and click-through rates by 15%. Organized and managed in-store events, including product launches, trunk shows, VIP shopping experiences, resulting in a 30% sales increase and heightened club popularity within 6 months.786-838-9118 Digital Marketing ManagerEMAIL AVAILABLEwww.dubcyromero.comLINKEDIN LINK AVAILABLEStrategic PlanningBudget ManagementVisual Design: Adobe Creative Suite, Canva, FinalCut Pro, IlustratorSEO tools: SEMrush, MozData Analytics: Google Analytics, Adobe AnalyticsCRM & Automation: HubSpot, SalesforceEmail Marketing: MailChimp, Constant ContactPPC Management: Google Ads, Bing Ads,Facebook AdsSocial Media Management: Hootsuite, LaterAssociate of FashionMerchandisingContactEducationSkillsWork ExperienceLanguagesDUBCY ROMEROStrategic marketing manager with 5+ years of experience in developing and executing successful digital marketing strategies. Expertise in leveraging diverse digital channels to enhance brand visibility, drive customer engagement, and meet business objectives. Proven leadership in managing teams and optimizing campaign performance. A forward-thinking multimedia professional committed to innovation and elevating marketing strategies. Digital Marketing