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Chicago, IL PHONE NUMBER AVAILABLE EMAIL AVAILABLEEducationRoosevelt University - Heller College of Business Chicago, IL Bachelor of Science in Marketing Expected Graduation Date: May Street Address GPA: 3.24School ProjectsSpotify Case Study (Marketing Research) Fall Street Address
Utilized Itrack and other data analytic technologies to obtain insights from Spotify listener data and improve customer loyalty. Analyzed customer behavior on purchases and price sensitivity and used the insights to develop potential customer retention strategies.Redesign of School Theater (Principles of Marketing) Fall 2022 Developed a SWOT analysis to analyze potential strengths and weaknesses in determining the best strategy to increase attendance at the theater. Leveraged Photoshop to develop a mockup of the new design, created to increase foot traffic of new customers and retain current customers. Created a 360 marketing campaign to promote the diversification of musical performances of the theater, embracing culture and influence to relate to a younger demographic and increase attendance. Work ExperienceBlue Dog Security Chicago, ILSecurity Guard October 2022 - Present Provide concierge services to guests, addressing general inquiries, and accommodating visiting patron requests. Ensure premises are secure by ensuring the venue is vacated at the conclusion of every event and all exits are cleared. Assist in promoting a social atmosphere conducive to a positive experience for patrons. The Library Lady Book Store Chicago, ILAssistant Account Manager May 2020 - May 2022 Analyzed the Amazon platform to compare prices and adjust inventory prices accordingly. Inspected and packaged books for shipment, ensuring accuracy and quality. Observed and mimicked selling trends to optimize sales strategies and inventory management. Achievements Received a 4 year athletic scholarship to Roosevelt University Participated on a Division Two football college Football Skills Proficient in Microsoft Word, PowerPoint, and Excel Strong strategic communication and organizational skills Effective critical thinking and analytical abilities Strong project management and time management skills |