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Hackensack, NJ Street Address PHONE NUMBER AVAILABLE EMAIL AVAILABLEProfessional ExperienceAssistant Account Executive Colangelo & Partners Public Relations May 2023 - June 2024 Managed media relations for top wine and food clients (Frescobaldi, Pasqua, Valdo, & more) Wrote and edited pitches and press releases, leading to numerous media placements for clients in prestigious outlets(Forbes, Home Business Magazine, Apstein on Wine) Sent media samples from my pitching efforts Created monthly activity reports for clients Created agendas for client meetings Cultivated working relationships with clients, leading meetings when necessary Served as a liaison between clients and journalists Assisted in the planning and execution of successful media events for clients Established and cultivated relationships with journalists, resulting in increased media coverage for clients Used Muck Rack Alerts, TalkWalker Alerts, Burrelles, and Google Alerts to track client results Built strong media lists through Muck Rack research and organic research Trained all new employees on how to track and clip media placements for clients Assistant Account Executive Deussen Global Communications September 2021 - May 2023 Successfully progressed from intern to Assistant Account Executive within one year Wrote and edited a range of pitches and press releases, leading to numerous placements for clients Established and cultivated relationships with journalists, resulting in increased media coverage for clients Maintained organized and up-to-date databases of media contacts and client placements Assisted in the planning and execution of successful interviews and media events for clients Managed and grew social media presence for Stewarts Spiked and Hard Rock Expert Cocktails, creating original and engaging content Served as a brand ambassador for Coppa Cocktails, promoting the brand to media and consumers Public Relations Intern Rubenstein Public Relations September 2020 - December 2020 Created targeted media lists and conducted media audits using Cision and Muck Rack Compiled and presented weekly press reports to clients, highlighting media coverage and trends Conducted extensive research and gathered relevant news articles on clients and their industries Assisted in the management and population of a daily media trackerMarketing Assistant Irish Legal 100/Irish Media Group May 2020 - September 2020 Utilized Martindale-Hubbell to research and identify top Irish lawyers for press release distribution Managed the email account, efficiently routing and responding to inquiries and requests Maintained accurate and organized databases of nominees, congratulatory notes, and ad logs Cold calling to prospective nominees to remind them of deadlines and encourage participation in the Irish Legal 100 EducationBACHELOR OF THE ARTS, CUM LAUDE COLLEGE OF MOUNT SAINT VINCENT MAY 2021 Major: Communication Minor: BusinessMember of Lambda Pi Eta Communication Honor Society Skills & Abilities WSET Level 2 Certified Proficient in Microsoft Word, Excel, PowerPoint, and Office Excellent written and verbal communication skills Experience with Photoshop and Canva Strong understanding of social media and ability to create strategic content calendars Leadership Vice President (2019-2020); Magic Experience Coordinator (2020-2021) A Moment of Magic Foundation, a 501(c)(3) nonprofit organization that allows college students to dress as famous characters and visit medically vulnerable children in hospitals and in their homes Assisted in planning and running on and off campus events while supervising an executive board & general members |
