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Click here or scroll down to respond to this candidateAugust 15, 2024Dear Hiring Manager,I am writing to express my enthusiasm for the Manager of Creative Operations position at Pepper. With over 15 years of experience in creative production and operations, particularly within the digital-focused lifestyle and some fashion sectors, I am excited about the opportunity to contribute to a brand that is both innovative and mission- driven. I am drawn to Peppers commitment to redefining body standards and empowering small-chested women, and I am eager to leverage my skills in content strategy, project management, and creative leadership to help further these goals.In my previous role at FleishmanHillard, I managed the end-to-end production of visual content, overseeing everything from product photography and video shoots to social media content and influencer collaborations. My experience in both agency and in-house settings has equipped me with a deep understanding of how to effectively manage creative projects while maintaining alignment with brand objectives and marketing goals. I excel at coordinating with cross-functional teams, ensuring that timelines are met, budgets are adhered to, and high- quality content is consistently delivered.One of my key strengths is my ability to collaborate with creative professionals to produce content that not only resonates with the target audience but also drives engagement and brand loyalty. I have a proven track record of working closely with freelance photographers, videographers, and other creative talents, providing them with the guidance and support needed to achieve exceptional results. My approach to creative problem-solving is both strategic and empathetic, always keeping the brand's vision and objectives at the forefront. At Pepper, I am particularly excited about the opportunity to work on trendsetting visual content that challenges industry norms. I am committed to staying current with the latest trends in photography and videography and am always looking for innovative techniques and tools to enhance the quality and impact of creative outputs. I am confident that my expertise in managing complex creative projects, combined with my passion for Peppers mission, make me a strong candidate for this role. I look forward to the possibility of contributing to your team and helping to set new standards in the industry.Thank you for considering my application. I am eager to discuss how my skills and experiences align with Peppers needs and how I can help drive the success of your creative initiatives. Sincerely,David EcksteinEnclosure: ResumeDavid EcksteinCell: PHONE NUMBER AVAILABLEemail: EMAIL AVAILABLELINKEDIN LINK AVAILABLEcontinuedGlobal Director of Creative and Production Operations Accomplished and results driven leader with comprehensive experience in leading creative, production, social, content capture, PR and marketing operations. A leader that inspires teams to create innovative world-bending ideas rooted in insights in all disciplines that deliver breakthrough results. Responsible for cross functional agency support, workflow process and maintaining the highest level of execution across all deliverables. Serves as a mentor, establishing a collaborative and respectful work environment that provides career growth opportunities. Supports the creative and production processes, ensuring the highest quality, efficiency and profitability of work while making ongoing improvements in the creative processes, technology and methodologies when necessary. Partners with teams, disciplines and offices globally to develop, refine, improve and scale creative work across all platforms and be responsible for supporting creative efforts and resources for new business spec. Responsible for planning and accountability, resource allocation, and matching talent-to- task. A leader, communicator, motivator, and project manager with an innate ability to get things done. Advises internal teams, vendors/partners, and clients on best practices, scope and schedules while building strong relationships along the way. Fosters a culture of innovation, excellence and accountability and ensure the appropriate utilization and resource management of team members. A senior agency leader, who supports the portfolios of client businesses, builds and supports multidisciplinary teams, and routinely interacts with key senior clients and stakeholders to plan strategy. Builds and develop strong relationships with clients, anticipating their needs and building trust and open communication. Dedicated to leading with vision by attracting, developing and retaining top talent for future growth.Areas of Emphasis Brand Development & Management Strategy Planning & Implementation Concept Development/Production/Social/Content Capture/Marketing Full Lifecycle Project Management (Agile/Scrum/Six Sigma) Scoping/Budget Management/Cost Reduction P&L/Agency Management/Utilization/Resourcing Process & Performance Improvement/Automation Operations/Change Management Corporate Communication Management Team Building, Mentoring & LeadershipProfessional ExperienceFleishmanHillard (Omnicom DAS) GlobalSVP, Global Director of Creative and Production Operations, 2022 to May 2024 Manage cross functional global interdisciplinary teams and work with partners to evolve innovative creative and execution of deliverables to be deployed in various platforms, medias, and markets. Scope and manage project statements of work while driving alignment against project KPIs across all lines of business and standards (brief, scope, objectives, operational strategy, deliverables, schedule, resource, budget, reporting and performance). Evaluate overall content, risk, conflict and financial completeness across business lines. Create and implement technology and methodologies with clear communication standards. Selected Achievements: Created a global cross-functional working environment that executes concept, content and execution with flexible deliverable schedules. Established parameters and process to maintain profitable margins while Identifying areas of business and client growth in partnership with finance, business and client leadership. Lead and develop global cross functional workflows and processes for GMs, ECDs and accounts in geographical locations to meet KPIs. Acting as the Executive Producer I created, developed, managed and mentor a cross functional team of integrated 360 producers and creative project managers to create elevated award-winning content capture and executional deliverables for various platforms. Created a resource, accountability and performance database system that matches talent to specific client ask by experience, budget, skillset and background used in all creative needs (earned or paid) producing enhanced speed, quality and productivity turnaround. Addison ManhattanCreative Resource and Operations Director, Consultant, 2022 Work with cross-functional partners including creative, production, account management and technical engineers to facilitate proper job development and ensure procedures are followed to maintain project schedules. Negotiate and manage project statements of work while driving alignment against project goals and objectives. Evaluate overall content and assess completeness of work from creative and production studio. Selected Achievements: Work cross-functionally to maintain, refine and execute the company creative, production and digital deliverables schedule. Develop, expand and refine digital workflow, project management and procedures cross-functionally. Develop, implement and administer online content/proofreading and CMS systems. CreateMe Technologies ManhattanSenior Creative Operations, 2021 to 2021Drive forward, motivate and grow team culture within a multi-disciplined company. Work with project managers, software, hardware, DAM, and other leaders to scope and build processes and tools for program management. Partner with the Creative, Production, Marketing and Strategy leadership to create multiple cross functional products. Motivate cross functional teams to work collaboratively and efficiently. Advise in proper taxonomy and associated metadata for company DAM and content systems. Provide day to day management of creative operations, creative, marketing and strategy project managers across Agile and waterfall methodologies. Requested to join M&A team to vet new acquisitions. Selected Achievements: Provide focused program management leadership from a strong understanding of the steps and processes involved in managing and completing a wide variety of creative, media and production-related projects. Lead and managed project management staff in the methodologies of Agile and Scrum. Proactively identify potential roadblocks and propose various solutions through application of automation, digital workflow solutions and cross functional thinking.Omnicom Healthcare Group, TBWA Worldhealth, Wildtype Manhattan Creative Services Senior Integrated Production Manager, Consultant, 2020 to 2021 Develop cross functional processes and toolsets to ensure all initiatives and deliverables are met within agreed budget and timeframe. Manage Digital, print, media and presentation operations: including budget, staff, schedules and forecasting. Effectively coordinate, solve issues and manage expectations through David EcksteinNew York, NY PHONE NUMBER AVAILABLEEMAIL AVAILABLELINKEDIN LINK AVAILABLEcollaborative communication and interpersonal skills. Increased staff workflow efficiency by utilizing Agile and Lean Six Sigma methodologies and mentoring staff on production and technology.Selected Achievements: Integration of new PMO, Content and DAM systems agency wide addressing strategy and growth set by executive management. Developed new digital presentation and Retouching cross-functional service Including management, workflow and process. Defined scope, deliverables, required resources, work plan budget and created and maintained comprehensive project documentation. Omnicom Healthcare Group, Link9 Creative Services Manhattan Creative Services Production Manager, Consultant, 2019 to 2020 Directed all Omnicom creative production operations and deadlines through Link9 creative support services for second shift. Implemented an Agile workflow that combined the different working Omnicom cultures under one studio, creating a unified cross-functional team. Selected Achievements: Minimized PMO issues by managing customer feedback on workload, schedules and reporting through prioritization and by creating a positive working environment for all Link9 services. Increased staff production and efficiency, while decreasing staffing requirements and department budget. Managed fluctuations in workload from normal day to day operations to simultaneous brand launches. AT&T/DIRECTV ManhattanAssociate Director of Creative Services Operations, 2010 to 2019 Developed start-up in-house creative and production support services by constantly evaluating and build talent to ensure award winning design execution, optimization and implementation.Delivered strategic direction to personnel in creating consumer-based advertising materials in areas of sports, CPG, SaaS, telecoms, and entertainment industries. Developed productive working relationships, processes and engagement in effective coordination with team members, clients, and vendors. Communicated effectively with key stakeholders and developed a company digital workflow process for the seamless execution of global asset management system. Increased performance, execution and delivery including evaluating/estimating, scopes and defining/refining project goals, stakeholder needs in conjunction with other intercompany departments, outside agencies. Selected Achievements: Developed DAM (digital asset management) system as well as enterprise wide system nomenclature for AT&T companies, which increased process speed and ability to access data. Increased productivity by 100% and reduced down time by 50% through operational and program management process changes. Developed, streamlined and managed PMO and RFP systems and created processes through a team of 456 creative in L.A. and NY office. Coordinated efforts in the development and creation of a creative services in-house agency to manage a percent of the AT&T advertising budget (3% of $5.4B) thus creating a revenue stream and department in-house in the areas of creative development, content capture, web, social and production for multiple markets and tiers.Sudler & Hennessey (WPP) ManhattanDirector of Creative Studio Services, 2003 to 2010 Directed creative studio operations and production centers (7) globally within the Y&R pharmaceutical division providing services in the areas of medical education, healthcare, Pharmaceuticals, patient engagement, strategic planning, internal communication, and health economics. Developing and leading implementation of new creative, DAM, and project management processes, scoping and budget. Working with key stakeholders, finance, client leads and strategic planning thinking of campaign roll-outs for process development and managing margins. Tapping information technology to facilitate decision making and delegation.Selected Achievements: Optimized client materials distribution process efficiency by devising and implementing a global data asset management system across WPP companies. Provided training regarding the utilization of a global file-transfer technology and generated revenue from DAM portal usage. Established rate cards/rates for various agency accounts and built new areas of business, which increased operations revenue from $10M to $15M annually. Led the billing management system to manage approx. $400M bills as well as provided business billing solution to Pharmaceutical companies, ranging from Amgen, J&J, and Genentech to GSK and Boehringer Ingelheim. Redefined departmental workflow and processes, detailing proper procedures as well as developed new creative procedures for the design, digital, account and production groups globally. Centralized the distribution of advertising materials and brand management process which aided in upholding the brand consistency across various touch points. Saved significant operational costs by developing electronic submission process for medical reviews. Revamped operational processes and created PMO across support services globally increasing revenue and production 10%. Educational BackgroundMaster of Fine Arts in Visual Communications (cand.), Rochester Institute of Technology Bachelor of Fine Arts in Graphic Design, Rochester Institute of Technology Associates Degree in Marketing &Advertising, Art Institute Certifications: Agile Scrum Master Lean Six Sigma Project Management Verizon Mgmt. Development WPP Mgmt. Skills Certified Industry SoftwareCertified New York State ALS Provider Advanced Standing Medical Certifications Technical ProficiencyTools: Adobe Creative Suite Microsoft Office Googledocs Web Portal System Design DAM Development software Project Management softwareHonors & AwardsPlease use link to see all honors and awards: https://LINKEDIN LINK AVAILABLE |
