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Title Account Manager Brand Strategy
Target Location US-OR-Portland
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Candidate's Name
PHONE NUMBER AVAILABLE EMAIL AVAILABLEProject / Account ManagerI bring experience in custom web builds, brand strategy, communication, paid advertising, and implementation across both B2B and B2C companies. Adept in client and team communication, production calendars, managing technical/creative briefs, budgets, and vendors. Best known for my eye for design and communication skills. LOMA MEDIA - Sep 2022 - Jan 2024CREATIVE STRATEGIST / ACCOUNT MANAGERManaged full service creative marketing/advertising projects/campaigns for a variety of B2C & Nonprofit clients from RFP development, brand strategy and paid advertising to style guide creation/management, and web design/development. Proven success in leading cross-functional creative teams with clear communication regarding the goals & values of our clients paired with precise timelines, expectations, and role allocation details.Project management across all key accounts from RFP development, estimating, and production scheduling. TRANSMISSION AGENCY - Jul 2021 - Sep 2022ACCOUNT SUPERVISORManage full-scale ABM strategy and implementation for HP Global Services, Public Sector, and Education verticals. Successfully implemented new global brand standards and creative direction for HP Global Services vertical - by centralizing all brand guidelines and steering my team in the creation and development of brand naming, messaging, colors, graphic iconography, fonts, etc.Managed the creation and QA of all content for HP Lifecycle Services from white papers, infographics, and eBooks to social ad creative and copywriting.GRAVITATE DESIGN - May 2019 - Jul 2021DIGITAL ACCOUNT / PROJECT MANAGERManage B2B enterprise tech start-up accounts -Manage full-stack marketing services to support hyper-growth startups in security, Kubernetes, organizational productivity, and finance. Proven success in doubling annual retainer sizes across 4 enterprise accounts - through strategic roadmapping, relationship development, and analytics.Successfully implemented an automated digital strategy for quarterly reporting - by collaborating with our team in upleveling client facing reports and by implementing an automated process saving our producers 20% of time month-over-month and increasing communication efficiency & storytelling. STRAUB COLLABORATIVE Oct 2016  Dec 2018ACCOUNT MANAGER / CREATIVE PRODUCER - ReebokLed the development and execution of a $2MM+ account - taking initiative in creative testing & pitching, gaining relationships& new business across three additional BUs, and spearheading updated pricing structure.Increased annual profit by 6% - spearheading new creative direction from briefing through to final delivery, driving SOW approval, and implementing new production process across global studio presence.Key SkillsClient relationship managementProject managementBrand strategy & communicationVendor managementRFP development/managementContract negotiationWebsite project/account managementTeam managementCopywritingTechnical ProficiencyWordpressElementorInDesignPhotoshopAsana / Trello / MeisterTaskPowerPoint, Excel, WordSocial MediaIndustry VerticalsGlobal Sportswear (footwear & accessories)Global B2B TechnologyEducation (HiEd & K-12)Food/BeverageB2B Tech Start-UpsEducationPortland StateUniversity, BA - MediaCommunicationsDance Team CaptainExtra ExperienceHEAD COACHGRANT H.S. VARSITY CHEERLEADING2020 - CurrentBRAND COMMUNICATIONS SPECIALISTNIKE2013 -2015

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