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Click here or scroll down to respond to this candidateCandidate's Name
EMAIL AVAILABLE Linkedin www.mahsa.artEXPERIENCELead UX Designer at HalfwayNov 2022pres. Led UX strategy and design efforts for Halfways mobile app focused on social gathering management. Collaborated closely with developers, and stakeholders to define user requirements and translate them into intuitive and compelling design solutions. Conducted usability testing and gathered feedback to iterate on designs and enhance user satisfaction. Developed wireframes, prototypes, and high-fidelity mockups using tools such as Figma. Implemented user-centered design principles to create seamless and delightful user journeys. Established design systems to ensure consistency across the app and streamline development processes. Mentored junior designers and fostered a culture of design excellence and innovation within the team. Creative Designer at BBC WorldwideFeb 2019Dec 2022 Directed content development for BBC, achieving 25 percent higher engagement through design solutions. Delivered compelling pitch presentations to cross-functional stakeholders, effectively communicating design concepts and their strategic impact. Conducted interviews and collaborated with diverse stakeholders, including visual artists and subject matter experts, to gather insights and integrate them into the design process. Iterated designs based on feedback from usability testing, analytics, and stakeholder input to continuously improve product usability and engagement. Managed projects from conception to delivery, meeting deadlines and achieving project milestones effectively. Lecturer at Rutgers UniversityJan 2018May 2021 Developed and taught a dynamic undergraduate media studio course each semester, engaging 15-20 students and achieving a remarkable 95 percent class average GPA of 3.5 or higher. Led workshops and seminars on contemporary design practices and tools. Associate Editor at Kaarnamaa InstituteMay 2015Feb 2019 Supervised a team of 15 writers, editors, and content creators, coordinating their efforts to produce high-quality content consistently. Mentored aspiring writers and content producers through critique writing workshops, fostering their growth and development and ensuring a high standard of content creation. Analyzed audience engagement metrics to inform content strategy, driving improvements in user interaction. SKILLSTools Figma, Unity, Webflow, Framer, Notion, Adobe CC Methodology Interaction Design, User Research, Prototyping, Design Sprints, Usability testing EDUCATIONMaster of Fine Arts, Rutgers University 2019Bachelor of Art, University of Tehran 2012 |
