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UX Designer &ResearcherSUMMARY AND PROFILEA UX designer and researcher with over 6 years of experience and a background in interior design, bringing a unique blend of creative skills to the field. Specializing in user interface and user experience design and research, I have a strong foundation in creating visually appealing and user-friendly digital experiences. The combination of design expertise in both digital and physical spaces add a distinctive perspective to their work.This helped me possess a well-rounded skill set, including proficiency in design tools, an understanding of human-cantered design principles, and the ability to translate creative concepts into functional and aesthetically pleasing interfaces.Templates designer and forms generation process using CCM tools such as Quadient Inspire, Oracle Documaker and OpenText Exstream.Advanced UX Design conception, creation, and building concepts, including wireframe, layouts, and workflow diagrams.Expert in UX design tools, including Photoshop, Sketch, Illustrator, and Adobe EffectsExperience leading a team project and guiding them.Hands-on experience in graphics designing, logo making, and making banners for we apps.Worked as a digital designer where I worked in Adobe Photoshop, Illustrator, Figma, After Effects, 3Ds M, and Premiere to help create digital content for all different projects.Created Product prototypes using Figma and Atomic.Deep understanding of UX Research methodologies such as user journey mapping, user journey flow, surveys, user interviews, insights translation and analysis.Experience in Creating low to high-fidelity prototypes (paper sketches, Eigma, Photoshop), wireframes, screen-flow diagrams, pattern libraries, and UX documentation.Experienced in User Experience Research methodologies such as survey, user interviews, focus groups, card sorting, Software testing.Experienced in user/ usability testing for AI Based tools and application.Efficient organizational work ethics, value-based effective decision-making, team- based cooperation, and communication skills.Skills:User Experience (UX) Design Wireframing PrototypingFigma Illustrator Photoshop)Interaction Design User-cantered Design Usability TestingDesign Thinking User JourneysResponsive Design Communication Custom ServiceData Visualization Miro Design StrategyDigital Marketing Social Media Strategies Strategic ThinkingCross-team Collaboration Market Research Content Creation Strategy Empathy Usability TestingUser Testing Journey Mapping Empathy MapsContextual Research Figma Fig JamMiro Adobe illustrator JiraConfluence Canva MiroKeynote. QuadientPROFESSIONAL EXPERIENCEClient: Qbe Labs, Miami, FLUX DesignerApril 2022 - PresentResponsibilities:Create captivating visual design concepts for clients websites, advertising materials, and marketing campaigns, resulting in a significant 40% increase and a noteworthy 20% growth in sales and engagement.Produce and execute strategies to establish a compelling online brand identity that profoundly connects with the target audience, increasing brand recognition results, customer engagement, loyalty, and advocacy.Quadient Inspire Developer for multiple Forms development projects for Global Risk Solutions, across multiple Line of business.Achieve in developing visually captivating designs that align with project objectives, including digital assets, campaigns, websites, while finding innovative solutions, functionality, and aesthetics, and user engagement.Conducted in-depth user interviews and usability testing to identify pain points and opportunities for improvement within the AI image generation tool, resulting in a 15% increase in user satisfaction and a 20% decrease in bounce rate.Collaborated with cross-functional teams to analyze social media performance metrics and implemented data-driven strategies that led to a 30% increase in engagement and a 25% growth in followers across all platformsDevised and executed a unique influencer marketing campaign that resulted in a 30% increase in product awareness among target demographics.Oversee project schedules, client correspondence, outcomes, and resources to guarantee a seamless operational process and excellent client contentment within the confines of the client's budgets and timelines.Designing the forms using Quadient Inspire in accordance with Forms COE standards.Acted as a creative resource, assisting external clients in identifying their design needs and providing creative and dynamic solutions through graphics and content creation to deliver through email promotions.Communicate proactively to confirm requirements, timelines, and status of work requests.Strategically designed and executed targeted email campaigns for multiple hotel brands, effectively showcasing unique email designs.Communicate proactively to confirm requirements, timelines, and status of work requests.Collaborated with marketing and content teams to create engaging email campaigns that effectively communicate the companys message to our target audience.Understanding and following current best practices and trends in digital experiences.Generate compelling visual concepts for client ads and marketing campaigns.Implement strategies to boost brand recognition and audience engagement.Create designs aligned with project objectives and user engagement.Manage project schedules, client communication, and outcomes within budget and timelines.Perform client brand analysis to adhere to the brand guidelines abiding standards on fonts, colors and imagery in liaison with the Marketing team.Communicate and collaborate with client stakeholders and developers to analyses user needs and develop software solutions.Experience in building resource utilization charts, bandwidth monitoring, project status, and performance reports using JIRA and Excel. Environment: Figma, Photoshop, Sketch, Adobe XD, Adobe Photoshop, Adobe Illustrator, Adobe In Design, Adobe After Effects, wireframes, Salesforce (marketing cloud).Client: Deloitte, Delhi, IndiaUX DesignerNov 2019 July 2021Responsibilities:Improve the user experience by streamlining the platforms functionalities, enhancing the process of searching, analyzing, identifying pain points, and seamlessly accessing contact data efficiently, intuitively, and securely.Create specific details and user-centric wireframes to visualize and refine interface designs while employing industry-standard tools and methodologies to effectively communicate design concepts seamlessly.Craft high-fidelity wireframes, utilizing design tools to create functionally robust interfaces with visual refinement, ensuring an accurate representation of final product designs for seamless development and user testing.Utilize user testing tools to implement testing and gather valuable user feedback and insights, Quadient Inspire Designer leading to a 15% decrease in bounce rates and a 10% increase in average session duration, enhancing user engagement.Create developer handoff materials, ensuring seamless integration and accurate final design implementation.Proficient at effectively communicating design rationale and concepts to stakeholders, facilitating productive discussion, aligning project objectives seamlessly with business goals, and fostering collaboration and clarity.Design visual templates to fulfill a range of customer requirements, embracing diverse styles. Design using brand guideline established across all creative platforms.Gained comprehensive knowledge of modern social design trends, research, and best practices, incorporated them into the design, and evangelized them both inside the department. Handled critical deadlines and short turnarounds in a fast-paced social media environment.Collaborated with teammates and provided helpful, constructive feedback. Capture content in-house to create images for marketing graphics.erform client ADA Compliance run and brand analysis to adhere to the brand guidelines abiding by fonts, colors, and imagery standards. Environment: Figma, Photoshop, Sketch, Quadient Inspire Designer Adobe XD, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Wireframes.The Consilience Group, Delhi, IndiaUX ResearcherJune 2017 Oct 2019Responsibilities:Conducted comprehensive brand diagnostics in collaboration with client stakeholders to align brand identity with market positioning and strategic marketing goals.Led co-creation workshops that engaged multiple stakeholders, fostering a participatory environment for the development of targeted objectives in social media and marketingApplied human-centered design methodologies to ensure that creative solutions were directly informed by customer insights and preferences.Enhanced user satisfaction by integrating feedback mechanisms and customer journey mapping into the design process, improving overall user experience.Orchestrated brainstorming sessions that encouraged creative problem-solving, yielding over 15 innovative strategies to bolster the client's digital engagement.Developed a tactical action plan that leveraged analytic insights to strengthen the client's digital footprint and elevate their online community interaction.Executed a strategy that prioritized measurable outcomes, achieving a notable increase in online engagement metrics and user satisfactionConceptualized and designed Branding guidelines aligning with the companys vision and goals.Created Proposed dashboards, layout screens, and Interactive Designs using Figma Illustrator.Create Images, Graphics, Animations, and illustrations using different media Graphic standard Documents, ensure consistency in quality of output.Create Icons and Graphic to represent their brand.Worked in collaboration with design leads and cross functional teams to create compelling interactive experiences.Performed user research, developed information architecture, user goals, and journey maps, and designed wireframes and visual interfaces.Collaborated with developers to ensure pixel-perfect execution across all project deliverables.Ensured a smooth and seamless design process from conception to execution.Enhanced knowledge of and compliance with preferred technologies, methodologies,Involved in independently meeting with business groups involved in miscellaneous projects. Environment: Photoshop, Illustrator, InDesign, Adobe Portfolio, After Effort, 3ds Max, MayaEUDCATION AND OTHERSSavannah College of Art and Design, Savannah, GaMaster of Arts in Design Managementsshant School of Design, New Delhi, IndiaBachelor of Design in Interior Architecture |