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Click here or scroll down to respond to this candidateCREATIVE DIRECTION & OPERATIONS EMAIL AVAILABLE PHONE NUMBER AVAILABLEWWW.GMDCREATIVE.COM LINKEDIN LINK AVAILABLE SENIOR CREATIVE OPERATIONS MANAGER 2/Street Address - 2/24TATA CONSULTANCY SERVICES, NORTH AMERICACreated and launched TCS in-house design agency - The Story Board - to coordinate a multitude of project requests for various teams within North America Marketing, namely - Sales Enablement, Social Media, Event Marketing, Internal Communications, Sports Sponsorships, Corporate Social Responsibility, Facilities Branding etc. Responsible for steering TCS creative to be on-brand, relevant, consistent and effective. Collaborating with global brand team to ensure compliance of global brand standards within the North America geography. FREELANCE DESIGN DIRECTOR 4/Street Address - 12/21Candidate's Name
Spearheaded concepts and the execution of digital marketing, social media campaigns and print collateral for luxury residential and new-development real estate in the Manhattan, Brooklyn, and Hamptons markets while providing individual branding for over Street Address top-tier real estate agents. SENIOR CREATIVE MANAGER 6/06 - 3/20MACYS INC. BRANDED ENTERTAINMENTCreative lead on award-winning branded campaigns from concept through implementation for Macys Iconic Annual Events including: Macys Thanksgiving Day Parade, 4th of July Fireworks, Flagship Flower Shows, Holiday and Fashion Events. Translated marketing objectives into clear creative strategies and met regularly with leadership to present campaign solutions. Directed creative teams in the design and production of projects including: digital, social media, and mobile initiatives, print and outdoor advertising, marketing collateral, video production, in-store/window visuals and CGI animation. Partnered with Digital, Annual and Regional Marketing, Tourism, Visual and Operations teams to ensure all visual communication and brand standards were met. Applied innovative creative trends across industries to inspire teams to achieve creative excellence. Hired and trained creative staff and freelancers. DESIGN DIRECTOR 8/04 - 4/06LORD & TAYLORPartnered with VP/Creative Director on full-scale rebranding initiatives for all digital, print and outdoor advertising campaigns and special projects including the dramatic redesign of all formats and the evolution of the Lord & Taylor logo and tagline. EXPERIENCESTRENGTHS 360 Campaign ConceptsCreative IdeationCreative ManagementBranding and IdentityExperiential MarketingEvent MarketingProject ManagementDigital/Web DesignPrint DesignNYC-based CLIO award-winning creative professional who plays an essential role in the marketing departments of high-profile brands by leveraging unique, visual storytelling skills to build one-of-a-kind branded campaigns and seeing them through from concept to implementation. I have a proven track record of solving integrated marketing challenges and building innovative creative processes, saving both time and money while leading teams.SUMMARYTHE SCHOOL OF VISUAL ARTSCertificate in Art Direction/Graphic DesignRUTGERS UNIVERSITYBachelor of Arts in Communications/Advertising GRAND CLIO AWARD: Best Project in Print Medium Communications Arts: Award of Excellence Society of Illustrators: Winner 53 & 56 Advertising Competition American Illustration: Winner Competition 32 Guest Speaker: ICON 7 Illustration Conference & Savannah College of Art and Design Guest Judge: American Advertising Awards & SOI Advertising Competition Keynote Speaker: Orange County Arts Council -Keeping Art and Design at the Forefront of Business Strategy EDUCATIONAWARDS &ACHIEVEMENTSCREATIVE DIRECTION & OPERATIONS EMAIL AVAILABLE 646.515.6340 WWW.GMDCREATIVE.COM LINKEDIN LINK AVAILABLE SUPERVISION RECEIVED: Manager, Creative Design / Senior Creative DirectorEXEMPTION STATUS: EXEMPTJOB SUMMARY: The Creative Director plays a pivotal role in the creative process, collaborating with Client Services and Production teams, as well as Executive/Senior Creative Directors, to establish project objectives, content, messaging, and visual direction. They are also involved in choosing and guiding creative resources for projects and maintaining direct client interaction to ensure the creative vision is consistently applied. This role is part of a highly skilled creative team that values passion, curiosity, and excellence in creative work for both in-person and virtual events, as well as media/video production. The Creative Directors involvement spans from the initial brainstorming to the final delivery, ensuring that the creative output aligns with the clients vision and project goals.RESPONSIBILITIES: The responsibilities include:Proposal ProcessCollaborate with the entire account team (Client Services, Produc- tion, Strategy, Design, Digital and greater Creative Team) to review client background, project requirements and client expectations and determine project scope, project objectives and sales strategy Participate in any client input sessions and follow up meetings with the clientPlay an integral role in brainstorming and the creative development processCollaborate with Production, Client Services and greater Creative Team to align creative design with budget and logistical constraints Oversee the production of all or some creative components of the proposalProvide the proposal team with all pertinent client and project infor- mationLead all or some presentations of creative concepts to clients Production ProcessCollaborate with the entire account team (Client Services, Produc- tion, Strategy, Design, Digital and greater Creative Team) to ensure complete understanding of creative direction, deliverables, project requirements and client expectationsParticipate in any client input sessions and follow up meetings with the clientWork directly with Client Services, Production and greater Cre- ative Team to ensure that creative remains on target and consistent throughout production of all deliverablesServe as content and creative consultant to client and to internal Design/Content TeamFor media and video production ensure that all deliverables are checked for quality and creative consistency prior to delivery to client Post Production ProcessParticipate in post-project review with Production and Account teams Participate in post-project review with clientOffice ResponsibilitiesBe available to present to clients and prospects promote InVisions commitment to superior creative and strategic development and deliverySpecial projects as assigned by Manager, Creative Design/Senior Cre- ative DirectorSKILLS, KNOWLEDGE & ABILITIES:Strategic thinkerAbility to listen criticallyExcellent communication skills, both written and verbal Excellent presentation skillsAbility to communicate clearly and effectively in a cross functional teamAbility to work effectively on multiple simultaneous projects Ability to prioritize projectsExcellent collaboratorCross-platform experience and knowledgeAbility to apply existing knowledge and tools to new problems in interesting and exciting waysExperience working in this role for high tech clients a plus Experience working in the corporate events industry a plus Knowledge and passion for graphic design and interior design a plus HOURS: Regular hours (not including travel) are 8:30 a.m. to 5:30 p.m., Monday through Friday (40 hours per week). However, due to the nature and scope of the position days and hours may fluctuate. PHYSICAL REQUIREMENTS: Ability to perform job duties that may include an average amount of lifting (+ or 25lbs.), sitting, bending, stooping and standing is required.TRAVEL REQUIREMENTS: Moderate travel is associated with this position. Travel for InVision related business is reimbursable at the amount allotted under state & federal guidelines. An expense sheet must be submitted for reimbursement.EDUCATION/EXPERIENCE: This position requires a minimum of five(5) years of marketing communication creative experience, or related field. Prior management experience also needed.SALARY: The salary range for this role is from $140,000.00 to$165,000.00. Specific pricing for the role may vary within the above range based on factors including geographic location, candidate expe- rience, and skills. This role may also be eligible for additional com- pensation. Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, which if any, depends on various factors, including, without limitation, individual and organizational performance. In addition, employees are eligible for benefits including paid time off, medical, dental and retirement. The above statements are meant to describe the general routine nature of work performed by people being assigned to this classifica- tion. This should not be construed as a contract or an all-inclusive list of job requirements. InVision management reserves the right to alter the job description and/or position classification based upon business necessity and company profitability.INVISION COMMUNICATIONS INC. / Creative Director |
