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Click here or scroll down to respond to this candidateCandidate's Name
Street Address Annapolis Road Glenn Dale, MD PHONE NUMBER AVAILABLE EMAIL AVAILABLEStrategic Leadership Business Development Marketing Brand Management Highly accomplished and dynamic business professional with a proven track record in leadership roles within marketing and communications. Experienced in media relations, strategic communications, brand management, social media marketing, public relations, project management, sales, business administration, and community engagement. Known for a mission-focused approach, high energy, and a results-driven mindset, with expertise in strategic planning and implementation. A visionary strategist adept at building cohesive teams, possessing strong critical thinking skills, and excelling in managing time-sensitive projects. Recognized for exemplary attention to detail and a talent for inspiring and leading teams to success. Proficiency in financial and project management systems, with a keen ability to develop budgets and identify cost efficiencies. Skilled in interpreting laws, human resources, regulations, and directives to develop policies ensuring compliance. Demonstrated leadership, employee relations, management, organizational, and decision-making abilities. Proven track record of influencing stakeholders at the highest levels of organizations to shape business outcomes. Excellent written and verbal communication skills, coupled with strong interpersonal abilities. Strong proficiency in financial and project management systems and procedures, ability to develop budgets, and identify cost-efficiencies. Ability to interpret laws, contracts, regulations, and directives to develop policies and ensure compliance. Demonstrated leadership, management, organizational, and decision-making skills. Proven leadership/influencing skills, able to influence the highest levels of organizations and shape business outcomes. Excellent written and verbal communication skills and strong people skills. Technical Skills: Proficient in MS Office (Word, Excel, PowerPoint), Salesforce AREAS OF EXPERTISEBrand Management, Marketing, Event Logistics, Digital Campaigns, Recruitment, Corporate Communications, Contract Specialist, New Product Development & Launch, Real Estate & Insurance, Constituent Services, Public Relations & Media Host, Broadcast Media, Budget Analysis, Business Management, Advertising Copywriting, Project Management, Analysis and Research, Event Management, Social Media Marketing, Meeting Planning, Entertainment Production, Community Relations, Public Outreach PROFESSIONAL EXPERIENCEAssistant Director of EventsGeorgetown University, Washington DC 02/2023-9/2023 Lead the planning and execution of events for the McDonough Business School, focusing on marketing and communications. Manage space reservations and event setup requirements, coordinating with internal and external vendors. Advise & and support 9 research centers and initiatives on signature events at Georgetown University McDonough School of Business Provide guidance and support to 9 research centers and initiatives on signature events at Georgetown University McDonough School of Business. Elevate the brand and reputation of Georgetown's McDonough School of Business through corporate communications, ensuring a consistent experience for visitors and employee relations. Advise faculty-led centers/initiatives on signature event design and supervise events team members in executing these events. Oversee the management of event venues within the McDonough School of Business and coordinate event catering and equipment. Coordinate Georgetown McDonough signature events and ensure that visitors to the school have a consistent experience with the Georgetown McDonough brand. Advise the leadership of the schools faculty-led centers/initiatives/institutes around signature event design; and supervise events team members who plan and execute these events with center leadership. Media and Entertainment ManagerKeystone Korner, Baltimore 11/2020 02/2023Managed venue operations, marketing, talent acquisition, and event logistics. Executed concert productions, social media marketing, and media buying. Cultivated relationships with artists, media, and sponsors to enhance the venue's reputation. Acted as an entertainment consultant, overseeing booking contracts and media production. Hosted radio shows and managed stage productions, ensuring high-quality entertainment experiences. Directed corporate communications efforts to promote venue events and initiatives. Director of MarketingBattle s Transportation, Inc. I am in Washington D.C. 05/2019 11/2020 Led integrated marketing campaigns, including digital and traditional strategies. Managed media relations, site selection, catering contracts, and audio/visual production for events. Provided full-service marketing agency support, including copywriting, talent booking, and project execution. Established and nurtured relationships with charitable organizations and donors to secure funding support. Recruited and trained staff negotiated contracts and ensured high-quality service delivery. Managed on-site and pre-registration, media relations, site selection, catering contracts, audio/visual and graphic design, production and distribution, website development, employee relations, social media engagement, and special events. Served as corporate liaison to Washington DC area charitable decision-makers and leaders; provided innovative vision and leadership to build and cultivate relationships to secure funding support from major donors, nonprofit organizations, and charitable foundations.Director of MarketingTransdev North America 10/2017 10/2018Directed all the media buying including radio, tv, and print advertising with several media platforms. Transportation contracts with government and private sector clients. Developed and executed marketing strategies for transportation services, including media buying and contract negotiations. Built sales pipelines and assisted in driver recruitment and training. Conducted media interviews and hosted television segments to promote the brand. Contract negotiations and set up strategic programs. Marketing ManagerBethesda Blues & Jazz Supper Club I Bethesda, MD 10/2015 10/2017 Organized corporate events and managed contracts for front-of-house hospitality services. Implemented marketing and PR strategies to drive excitement for concert events. Handled customer inquiries and resolved service issues, while also assisting in staff recruitment and training. Collaborated with cross-functional teams to align marketing plans for successful event productions. Worked collaboratively with the marketing and promotions Director, General Manager, Restaurant Manager, and Catering Sales Manager to strategically align marketing plans and strategies for successful event productions. Create, develop, and maintain venue marketing collateral ads, radio spots, flyers, grassroots promotions, email blasts, and social media for show events.Corporate Sales Account ManagerEntertainment Cruises/ Spirit Cruises of Baltimore I Baltimore, MD 02/2016 10/2017 Managed corporate event logistics for major enterprise clients, driving sales and revenue growth. Cultivated client relationships and expanded the corporate customer base. Planned and executed successful corporate outings for various industries, exceeding revenue targets. Generated leads and effectively executed the sales plan for assigned business market segments among financial, government, military, telecommunications, pharmaceutical, technology, retail, manufacturing, food service, and real estate industries. Built account relationships and increased target market sales, led company sales team in major corporate customer acquisition. Developed an extensive client list of 125 corporate account customers. Successfully planned and managed corporate event logistics for holiday parties, client entertainment, business meetings, and employee outings for companies, including Under Armour, Microsoft, CareFirst, Legg Mason, MetLife, Chrysler, Southwest Airlines, Johns Hopkins Healthcare, Stanley Black & Decker, and The City of Baltimore. Generated new and existing net revenue of $900,000, which consistently exceeded monthly sales goals. Managed public relations, business development, community outreach, corporate showcases, trade show programs, and networking events and campaigns. Created proposals and contracts, and managed client portfolios utilizing Salesforce software, and LinkedIn Sales Navigator. Established productive relationships with business associations and organizations (e.g., Baltimore County Chamber of Commerce and Baltimore Convention & Visitors Bureau).Director of MarketingStellar Marketing Group, LLC/ Candidate's Name Productions 12/2011 02/2016 Spearheaded strategic marketing and communications initiatives for national and local clients. Led advertising campaigns, media buying, and event logistics. Directed Brand Awareness, Marketing, Advertising Campaigns, Contracts, Media Buying, Media Campaigns and Event Logistics. Achieved revenue growth exceeding $20 million through integrated marketing efforts and contracts. Integrated Marketing Specialist helps clients reach their business goals through strategic advertising and marketing campaigns, social media, and website development.Regional Marketing ManagerMarcorp Limited/ Roberta s House, Baltimore, MD, Washington, D.C., and Richmond, VA 11/2010 12/2011 Spearheaded strategic marketing and communications initiatives for national and local clients. Led advertising campaigns, media buying, and event logistics. Coordinated strategic development/planning for conferences, awards events, executive meetings, galas, seminars, briefings, press releases, and business networking occasions for small businesses and corporations. Achieved revenue growth exceeding $20 million through integrated marketing efforts. Created online, search, print, email, marketing campaigns, and client engagement practices to fulfill the company mission statement, reach the primary target audience, positively impact branding, and name recognition, and reinforce client messaging, Managed on-site and pre-registration, media relations, site selection, catering, audio/visual recording, graphic design, production and distribution, website development, and social media marketing. Developed cohesive PR messaging, marketing brand materials, and website design. Produced and executed promotional campaigns, media planning, contracts, event management, and media buys. Executive Assistant to the Vice-President of Marketing (Contractual) John Hopkins I Baltimore, MD 12/2008 11/2010Provided comprehensive administrative support to the Vice-President of Marketing. Managed communications, scheduled meetings, and coordinated event logistics. Managed the Vice-President of Marketing internal and external communications (e.g., calendar/schedule, phone coverage, and internal/external electronic and hardcopy correspondence). Managed communications, scheduled meetings, and coordinated event logistics. Coordinated all logistical details for meetings; Maintained confidential files and record retention. Managed all aspects of customer event planning (confirmation of event space, food/beverage, audio/visual &, scheduling for meetings and interviews, and travel accommodations for guest speakers, VP executives, and management) RELEVANT EXPERIENCEPharmaceutical Sales Representative Pfizer, Inc. I Reston, VA Senior Account Manager/Integrated Media Specialist Radio One, Inc/ CBS Radio/ Clear Channel Radio I Baltimore, MD Event Management /Community Engagement /Media and Public Relations/Communication Multi-Media Marketing Integrated Manager, Clear Channel, Sinclair TV, Radio One, Inc., CBS Radio, Inc., Entertainment Executive Producer, Keystone, Birchmere, City Winery, Rams Head on Stage, Gordon Center, Campaign Coordinator, Kwesi Mfume for Congress, Howard County, MD, 2019-2020, Media Host, Concert MC Host Licensed Real Estate Agent, 2003-2008EDUCATIONUniversity of Maryland University College Global Campus Business Graduate Studies, 2017 - PresentJohnson and Wales University, Providence, RIBachelor of Science in Marketing |
