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DESIGNER AND CREATIVE LEAD Candidate's Name .comEMAIL AVAILABLENew York CityEXPERIENCETHE CULTIVIST08/2023 PRESENT DESIGNER AND CREATIVE LEAD Designed ticketing & payment user journeys Designed a credits user journey for our 4000+ premium members Built various interactions for past reservations on the app Worked with Engineering to develop the proposed user experiences Redesigned the Cultivist webapp Onboarded an intern and planned their deliverables THE CULTIVIST06/2022 08/2023 VISUAL DESIGNERCreating brand identities for events hosted by The Cultivist. Worked with renowned artists and museums Alex Israel, Patrick Martinez, Theaster Gates, The Met, Hirshhorn and more. Designed marketing emails, landing pages and printed collateral for The Cultivist and our partners Jimmy Choo, Harpers Bazaar, Capital One, Bank of America.The redesign increased the open-to-click rate of our marketing newsletter subscribers from 43% to 51%.LOVE COMES FIRST11/2021 04/2022 BRANDING & SOCIAL MEDIA INTERN Created marketing assets, managed company social media, focused on organic and inorganic marketing, grew the Instagram following by 50%. Promoted Love Comes First book executed promotional and outreach campaign to over 100 relevant organizations.HEADOUT05/2019 11/2020 MARKETING ANALYSTManaged organic marketing on social media platforms, including Instagram follower retention, curated and designed posts, increased followers by 10%. Created content marketing materials, including international travel guides, COVID 19 travel guides and attraction tracker. TOOLSApp DesignAdobe InDesignAdobe IllustratorAdobe PhotoshopAdobe After EffectsAdobe LightroomFigmaInVisionHTML, CSS, JavaScriptSKILLSUI/UXWireframingVisual designBranding / brand identityMotion graphicsEDUCATIONPARSONS SCHOOL OF DESIGNCOMMUNICATION DESIGN JAN 2021 DEC 2022MOUNT CARMEL COLLEGEBACHELOR OF COMPUTER APPLICATIONS MAY 2016 MAY 2019 ACHIEVEMENTSPresented a brand identity at TypeThursday NYC hosted by WixPlaygroundDesigns featured on the Michelin Guideand PR Net |