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Click here or scroll down to respond to this candidateMark Vizza Marketing Strategy Interactive Media Event ManagementStreet Address years + of planning and executing large-scale events; manage full scope of logistics and driving attendance.Deliver events within budget, on time, and executed seamlessly; meet brand standards and business objectives.Generate top line revenue; cross-organization collaboration to offer clients both traditional and non-traditional sponsorship opportunities for client retention and acquisition. CORE SKILLSCandidate's Name
Mobile StrategyWebsite ManagementCreative IdeationCommercial InnovationIntegrityPROFESSIONAL OVERVIEWMatura Salon and Spa Management 2021 - presentCustomer Success ManagerA background in customer service/management.Interpersonal skills and the ability to build rapport quickly.Ability to coach other members of the team.Specific knowledge of senior living.A desire to identify (or better, a history of identifying) issues and suggesting solutions that will improve the client experience.Familiarity with major Microsoft Business Center CRM(s) .Good organizational skills.Forever Media Inc 2017 - 2020Marketing DirectorGenerate four-million dollars of quarterly revenue, enabling the company to meet its financial budget.Lead revenue opportunities, working with clients to generate consumer awareness within the community.Cultivate unique promotion ideas to generate listenership, increase ratings, and time spent listening.Produce live broadcast; setup of equipment and act as onsite engineer.Manage live performances; work with artist management team, ensuring contract agreements are met including stage requirements, artist riders, etc.Supervise a team of six associates; direct the social media strategy and the publishing of digital content. Greater Media 2013 - 2016Marketing DirectorMARK VIZZAProfessional Overview ContinuedGrew event-driven revenue by 50% over a three year period.Captured over one-million weekly listeners by planning and executing promotional campaigns up from 600,000 in previous years.Lead non-traditional revenue opportunities, bridging the business objectives of local and national advertisers with audience needs.Support local clients by driving traffic to their locations; increase point-of-sale opportunity through cross-promotional events.Manage PR; partner with community organizations on events for a mutual increase of awareness and message amplification.Supervise a team of twenty associates; direct the social media strategy and the publishing of digital content. MARK VIZZAProfessional Overview ContinuedBeasley Broadcast Group 1995 - 2013Marketing and Promotions DirectorLed the re-branding of several radio stations through grass-roots marketing and networking.Successfully transformed station format and increased listenership from 100,000 to 750,000.Increased revenue by three-million dollars.Produced markets largest annual concert; partnered with sales team to offer clients unique sponsorship opportunities.Managed all contractual agreements, licensing, and insurance requirements.Acted as main point of contact for PR; cultivated relationships with local and national media.Managed a team of nine associates and supervised an internship program with over 20 students per semester. EDUCATIONBA, Communications, Temple UniversityTechnical: Microsoft Office Suite Social Media |
