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GRAPHIC DESIGNERNew York, USAdribbble.com/ana-oliverasEMAIL AVAILABLELINKEDIN LINK AVAILABLEEDUCATIONMaster of DivinityAsbury Theological SeminaryBA Communication DesignCUNY New York City College of TechnologyAA Graphic Design & IllustrationCUNY Kingsborough Community CollegeSOFTWAREAdobe Acrobat ProAdobe IllustratorAdobe InDesignAdobe PhotoshopBasic HTML & CSSCanvaFigmaGoogle SuiteMS ExcelMS OneNoteMS PowerpointMS SharepointMS WordNotionTrelloCREATIVE SKILLSBasic HTML/CSSCopywritingBrand Identity & DesignBrandingContent CreationConcept DevelopmentDesign & Creative DirectionDesign ResearchDigital/Web & UI/UXEditorial DesignPrototypingLayout DesignPrint & PackagingProduct DesignSocial Media DesignStrategyTypography IllustrationVisual StrategyEXPERIENCEFreelance Graphic Designer Oliveras Creates Design Studio May 2024 - Present Designed brand identities including logos, color schemes, and typography, resulting in a 20% increase in brand recognition and customer engagement surveys. Illustrated brochures, flyers, and business cards that effectively convey client messages, leading to a 15% improvement in customer response rates. Built visually appealing and user-friendly websites that contributed to a 30% increase in website traffic and a 25% decrease in bounce rates. Reimagined social media graphics, resulting in a 50% increase in social media engagement and a 40% growth in follower base. Produced high-quality designs for posters, banners, and printed media, meeting client deadlines with a 95% satisfaction rate based on client feedback. Combined creativity with strategic thinking to help organizations connect with their audiences and tell compelling stories, resulting in a 10% increase in client referrals and repeat business.Graphic Designer NYC Department of Housing Preservation & Development April 2015 - August 2022 Conducted rigorous assessments of 5-15 monthly publishing projects, ensuring strict compliance with quality standards, design principles, accessibility, simple language, and agency style guidelines. Collaborated effectively with senior leadership to orchestrate the planning and execution of 10-15 significant events, initiatives, and programs annually. Spearheaded the organization and execution of both virtual and in-person cultural events. Managed and updated content for electronic message boards for approximately 2,500 employees. Directed strategic enhancements of the agencys web and intranet pages, resulting in a 15% increase in visibility.Freelance Graphic Designer Christian Mission of St. John 3:16 June 2012 - September 2020 Developed and implemented a comprehensive branding strategy for the Christian Mission of St. John 3:16, increasing brand awareness by 35% within the first year by creating impactful visual designs. Spearheaded the redesign of the missions website and marketing materials, resulting in a 50% increase in online donations and a 40% rise in newsletter subscriptions over two years. Produced over 200 custom graphics and promotional materials for various events, campaigns, and social media platforms, enhancing audience engagement by 60% and significantly boosting event attendance. Collaborated cross-functionally with different departments to understand their visual communication needs, delivering tailored design solutions that contributed to a 25% increase in overall organizational efficiency and content reach. Graphic Design Intern NYC Department of Housing Preservation & Development September 2014 - March 2015 Designed over 30 informational brochures and digital graphics, contributing to a 40% increase in community engagement for NYC housing programs within a 6-month period. Collaborated with a team of 5 other designers to revamp the Departments website, resulting in a 25% increase in website traffic and user engagement. Managed the production of marketing materials under tight deadlines, successfully delivering all projects on time, supporting ongoing promotional campaigns and events. Conducted research and presented innovative design concepts that were implemented in more than 10 major housing projects, enhancing visual communication strategies and public awareness.