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Click here or scroll down to respond to this candidate..Candidate's Name
Bronx, New York Ashle EMAIL AVAILABLE PHONE NUMBER AVAILABLE LINKEDIN LINK AVAILABLE SUMMARYExperienced Digital Marketing professional with a strong background in multi-channel campaign execution and public relations ideally suited for a Marketing Coordinator role. Skilled in content creation, email marketing strategy, event promotion, and analytics interpretation. Adept at conducting market research, audience analysis, and optimizing campaigns to meet marketing goals. Proven track record in supporting end-to- end campaign planning and management. Effective communicator and collaborator, dedicated to cross-functional teamwork and driving innovative digital marketing tactics. Possesses in-depth knowledge of marketing tools like SEO, PPC, social media, analytics platforms. Excels in project management, driving campaign success through data-driven optimization and engaging creative assets. EXPERIENCEFreelance Marketing CoordinatorWillie's Community Innovation 09/2023 - Present Executed 8 email marketing campaigns with an average open rate of 32% for lead nurturing Managed brand presence at 6 events, driving 250+ event interactions and 75 new leads Assisted with 4 end-to-end marketing campaigns across social, email, and advertising channels Peer MentorBaruch Business Academy Zicklin School of Business; CUNY Research Foundation 08/2023 - 12/2023 Aided in recruiting efforts by guiding 15+ prospective students through enrollment journey Built mentor relationships and provided academic/career advisement Leveraged CRM tools like Excel and Teams to track student data and program metrics Digital Tech InternPfizer Inc. Break Through Tech 01/2020 - 02/2020 Collaborated cross-functionally on "Get Healthy Stay Healthy" marketing campaign execution Conducted 10 A/B tests and data-driven optimization across digital channels increasing conversions by 18% Assisted in developing 12 high-performing creative assets contributing to a 26% increase in campaign engagement Seasonal Marketing InternMind4Youth 11/2023 - 01/2024 Conducted multiple market research studies and audience analysis to identify 3 growth opportunities Developed 10+ engaging social media content aligned with campaign goals Supported content creation and copywriting for 5 marketing campaigns within digital marketing channels EDUCATIONBachelor of Business Administration in Marketing Management Minor in French Baruch College/CUNY, Zicklin School of Business New York, NY 3.2 CERTIFICATIONSSEO Fundamentals Course with SEMrush AcademyDigital Marketing Certification and EducationGoogle AnalyticsGoogle Analytics AcademySKILLSHTML, CSS, JavaScript; SEMrush, Qualtrics Survey, Tableau, SAS Viya, Google Analytics, Microsoft Word, Excel, PowerPoint, Copywriting & Content Creation, Market Research & Competitive Analysis, Project Management & Collaboration, Content Marketing, Social Media Marketing (Facebook, Instagram, Twitter, LinkedIn), Email Marketing, Mailchimp, Paid Advertising (Google Ads, Social Ads) English (Native), Spanish (Fluent), French (Proficient), Communication skills (written & verbal), Teamwork, Creativity, Time Management, Attention to detail, Problem-solving, Adaptability/Flexibility, Organizational skills, Multitasking ability, Customer/Client service Orientation, Interpersonal skills, Enthusiasm, Work ethic, Tech Savviness, Project Management, Strategic Thinking, Leadership skills |
