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Title Salesand Marketing Executive
Target Location US-TX-Dallas
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Candidate's Name , MBADallas, TX  (Street Address ) 243-3033  EMAIL AVAILABLE  https://LINKEDIN LINK AVAILABLE Executive Leader Sales and ManagementOutstanding Vice President of Sales and Management with proven success in growing brands, developing sales strategies, and delivering operational efficiencies, which drive expected sales and margin results. Extensive background in all sales and marketing functions with a dedication to developing dynamic, high-performing cross- functional teams who surpass company goals.Areas of Expertise Consultative Selling Sales Strategy Development Team Building Customer Relations Specialist Sales Management Time Management Budgeting and Forecasting Interpersonal Relationship Skills Business-to-Business Sales New Business Development Leadership Strategic Partnerships CRM and Pipeline Management Contract NegotiationsExperienceGSLI and Global Trade Magazine, Dallas, TX 2020  Present Vice President of Sales and PublisherMy responsibilities include managing the GSLI and GTM sales teams and collaborating with our internal team to maximize market penetration. I engage with Customers and Prospects nationally, in order to connect them with prospective customers and relationships that will help expand their business and grow revenue. Delivered over a 50% increase in yearly revenue by re-aligning brand strategies and onboarding new sales representatives. Expanded overall customer base from 150 to over 200 accounts in less than 2 years. Expanded digital sales growth by over 120% with a multi-platform strategy including both internal and 3rd party websites. Continuously drove contributed profit improvement exceeding year-over-year plan back to profitability. Generated and presented strategy and performance updates to the executive leadership during quarterly business reviews and planning meetings.The Blue Book Network, Dallas, TX 2017  2020National Account ManagerEngaged National Building Product Manufacturers, Distribution Networks, and Ancillary Customers in the Construction Markets for Advertising Sales in The Whos Who in Building & Construction Initiated RFQs for major Building Product Companies, which resulted in a 50% increase in revenue Eliminated silos between Local, Regional, and National representatives. Improved the sales Process by expanding our overall national presence. Negotiated national Marketing/Advertising campaigns, which resulted in a 15% increase in revenue growth. Implemented new Sales Strategies that integrate local businesses with National Partnerships Candidate's Name  EMAIL AVAILABLE Page TwoGulf Publishing Company, Houston, TX 2012  2016VP of Sales for Downstream and Midstream Markets, Publisher of Hydrocarbon Processing and Gas ProcessingManaged Revenue and Expenses for Global Sales Including Magazine, Digital, Events, and Data. Managed the Global Sales Team's day-to-day Operations too Re-organized Sales Structure to improve Market Penetration, Expense Management, and Customer retention. Executed Domestic and International programs and Events that positioned our company as a thought leader which contributed to a 25% revenue increase for event/conference sales. Partnered with the Editorial team, which managed all content, leading to a 15% increase in overall Readership. Managed Design, Layout and Creative approach significantly improving efficiency in operations and expense reduction.McGraw-Hill Publishing, Dallas, TX 2006  2012Director  SalesCoordinated all sales activities and expense allocation associated with the companys core businesses. Created and was directly responsible for all National Account Programs while Managing a Sales team and handling Strategic accounts. Reduced expenses and redundant work processes by over 30% in two years through a systemic and layered management approach. Increased total profit margins by $1M+, the highest financial return in over 20 years. Directed multi-market penetration strategies which increased topline revenue by 30% in 2 years. Managed all components of product development, sales strategy, and market penetration by the National Sales Team. Managed the accurate and timely submission of all editorial and content which led to timely publishing dates, happy readers, and customers.Additional Relevant ExperienceReed Publishing, Dallas, TXRegional managerManaged advertising sales in four publications and accompanying websites in a 12-state geographical territory, worked with 140 advertisers, ad agencies, and creative development companies. Family First Life, Dallas, TXLicensed Insurance BrokerEducationBachelor of Arts (B.A.), Psychology with an Outside field in Business Administration Indiana University, Bloomington, INMasters in Business Administration (M.B.A.), Business Management The University of Dallas, Dallas, TX

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