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Click here or scroll down to respond to this candidateCandidate's Name
Forest Grove, OR, Street Address PHONE NUMBER AVAILABLE EMAIL AVAILABLEWWW: https://LINKEDIN LINK AVAILABLEProfessional SummaryCreative problem-solver and results-oriented Marketing Professional consistently excels in exceeding goals. Skilled collaborator with exceptional communication, fostering seamless project execution and client satisfaction. With more than 2 years of experience managing marketing projects. I have developed and executed data-driven marketing campaigns across social media (Instagram, email, Facebook), and SEO. Collaborated with internal and external teams to craft engaging content, analyze KPIs, and optimize brand presence for growth.AccomplishmentsAnalyzed online communities, behaviors, and trends to consumer insights, these efforts resulted in driving strategic decision-making, customer-centric product development and targeted marketing campaigns.Increased user retention on social media by 30% through strategic content creation and engagement tactics.Generated 60% website traffic growth through market research and targeted marketing strategies.Developed and enhanced images with Adobe Creative Suite and Canva, engaging content, and communication strategies that increased lead generation by 80% across various channels.Managed and executed marketing projects that delivered improved customer experience and brand awareness.SkillsProject ManagementSEM, SEO, PPCWebsite optimizationGoogle AnalyticsKeyword Research and AnalysisPromotional PlanningMicrosoft Office: PowerPoint, Excell, WordAdobe Creative Suite: Photoshop, InDesign, CanvaCMS / CRM: WordPress, HootSuite, HubspotEmail Marketing: MailchimpGoogle Ads SearchTikTok for BusinessCustomer Experience ImprovementsVideo: Premiere Pro, CamtasiaMonday and Jira/Confluence softwareWork HistoryDigital Marketing Administrator /Associate, 11/2022 - CurrentHerbal Potions Tiffanni Patln Saratoga Springs, UTCollaborated with marketing team to create high-quality images and content across various social media platforms, email campaigns, websites, blogs, newsletters, and training materials driving an 80% increase in user retention.Utilized online communities to extract valuable consumer insights, guiding strategic decisions, customer-centric product development, and targeted marketing campaigns. These initiatives contributed to a remarkable 35% increase in sales.Utilized Google Analytics and tracking tools to monitor campaign performance, increasing leadership visibility of key metrics by 30%.Optimized marketing and email campaigns through A/B testing, boosting open and click-through rates. Led the development and execution of targeted social media campaigns, achieving a 80% increase in lead generation within the first quarter.Developed impactful presentations (PowerPoint) and tracked campaign performance, keeping sales and business development teams informed and leadership aware of results.Digital Marketing Coordinator Intern, 08/2022 - 11/2022Herbal Potions Tiffanni Patln Saratoga Springs, UTResearched and evaluated potential new markets and products resulting in marketing strategies that returned overall 60% website traffic.Managed projects and contributed to client journey experience by updating and developing content after reviewing customer trends and feedback. These resulted in defining effective marketing objectives to meet tight timelines.Promoted leads in Social Media, Podcast, Referrals, Speaking Engagements that increased interest in request for additional information by 10%.Increased social media engagement by 30% over a 3-month internship by crafting a targeted content strategy, leveraging analytics tools, and orchestrating influencer collaborations that resonated with the brands core audience.BA Business Management, GPA-3.8, 10/2018 - 05/2022Pacific University Forest Grove, ORDuring this period, I elected to take a leave from the workforce to go back to school. The time that I was able to commit to my education has been invaluable to my professional growth.Achieved a high GPA of 3.8 through rigorous coursework and a strong focus on quantitative analysis, strategic management, and financial planning in a Business Administration bachelor's program.Business School, GPA-3.7, 10/2017 - 06/2018Lindfield University McMinnville, ORI rooted a strong grounding in business and a commitment to success by completing the core competencies. This experience set up my passion for business development, product management, and marketing.Customer Service Administrator, 01/2013 - 10/2017Saddleback Memorial Hospital San Clemente, CAManaged Projects that delivered customers' healthcare and nutritional educational content and support.Look for opportunities to inspire patients and customers which resulted in increase of awareness.Reviewed data to verify and confirm customers' information to comply with state and federal regulations.Leveraged Adobe InDesign skills to design and revise brochures and flyers for nutritional improvement initiatives, leading to higher program visibility and engagement.Established and managed relationships with external data providers and research vendors.Conducted interviews, developed, and executed exit presentations. These efforts resulted in customers gaining good understanding of their recovery path.Streamlined client issue resolution process by entering the issues in a new CRM system that cut response time by 30% and enhanced customer satisfaction ratings by 20% through targeted feedback analysis.EducationUniversity of Oregon Digital Marketing Certificate, 12/2023Google Analytics CertificateGoogle Ads Search CertificateHubSpot Email Marketing / CRM CertificateContent Marketing CertificateBachelor of Arts: Business Administration, Pacific University - Forest Grove, OR, 05/2022Dean's List Fall 2022, 3.8 GPARelevant Coursework: Analysis & ResearchWebsites, Portfolios, Profileshttps://jmlenny.com/https://www.instagram.com/jenmlen/https://LINKEDIN LINK AVAILABLEhttps://tiffanipatlan.com/ |
