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Title Creative Director Vice President
Target Location US-NY-Brooklyn
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EMAIL AVAILABLE // PHONE NUMBER AVAILABLEhttp://www.helloskim.com/pw: welcomeResults-driven design leader with a history of success in building and evolving global brands across diverse industries with deep experience in cultivating award-winning design groups to enhance brand impact and relevancy, driving business growth.EXPERIENCE:BEAM SUNTORYHead of Design / Aug 22May 24 Spearheaded design excellence across a portfolio of 30+ brands, including leading the 25 person in-house agency. Provided thought leadership, facilitated workshops, and conducted individual coaching to strategically leverage design, enhancing brand value and perception. Fostered collaboration and inspired teams to embrace design, creativity, and innovative thinking. BUMBLEVice President, Global Design / Sep 21Feb 22 Led the Global Design team of 35 members, ensuring brand relevancy and impact. Co-led cross-functional leadership efforts with Global Strategies, Product, Growth, and Partnerships. Upheld the brand foundation and company vision through design and strategic initiatives. Short-term tenure due to decision not to relocate. NEWMARKSenior Vice President, Brand Design / Apr 19Aug 21 Established their first in-house agency, assembling and leading the team of 12 team members. Orchestrated a comprehensive rebranding effort from strategy, design, to implementation, resulting in a 170% increase in stock price within 5 months. Oversaw the development of an asset management tool for global utilization, streamlining processes. MARRIOTT INTERNATIONALEVP, Executive Creative Director, Global Brand Design / Jan 17Mar 19 Successfully led Marriotts luxury and premium brands, optimizing brand design across the portfolio. Saved $20M in design agency expenses; reduced costs by $7M in digital/print production fees. Optimized and centralized the global design team post-merger, resulting in $2.5M cost savings. Partnered closely with digital and rewards teams, driving the design development of Marriott Bonvoy, campaigns, and activation.STARWOOD HOTELS & RESORTSEVP, Executive Creative Director, Global Brand Design / Jan 15Dec 16 Led a team of 50+, comprising brand strategists, writers, producers, account, and designers. Developed and sustained a portfolio of distinct brands in-house, increasing revenue by 150% YOY across luxury and premium brands. Represented multi-platform expertise with SPG and brands, ensuring brand consistency and relevance in shaping guest experiences.1AGENCY EXPERIENCE:In agency roles, clients spanned across both B2B and B2C in multiple industries, translating brand strategy into brand expression and design systems across various applications and platforms - branding, environmental design, digital experiences, packaging, and campaigns. PROPHETExecutive Creative DirectorClients: Cosmopolitan of Las Vegas, Mount Sinai, Optum FUTUREBRANDSenior Creative DirectorClients: Fidelity Investments, Intel, Taco Bell, Diageo R/GACreative DirectorClients: NYSE, Voya Financial, Bank of America, Nike RAZORFISHAssociate Creative DirectorClients: HypoVereinsbank, Sony, NatwestIMAGINATIONAssociate Creative DirectorClients: Rimmel, Orange, BP, Ford Motor CompanyKEY SKILLS:Brand DesignMulti-industry ExperienceDesign LeadershipTeam BuildingCenter of ExcellenceMulti-platform ExpertiseExperience DesignInterdisciplinary CollaborationCross-functional PartnershipEDUCATION:Yale University / M.F.A.Graphic DesignCarnegie Mellon University / B.F.A.Graphic DesignCandidate's Name
EMAIL AVAILABLE // PHONE NUMBER AVAILABLEhttp://www.helloskim.com/pw: welcome2

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