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Click here or scroll down to respond to this candidateCandidate's Name
PHONE NUMBER AVAILABLE Allen, Texas Street Address
LINKEDIN LINK AVAILABLE EMAIL AVAILABLE Candidate's Name .comProfessional Summary:A seasoned and generalist Senior UI/UX Designer with about 10 years of proven track record of leading end-to-end user-centered design processes, encompassing research, personas, journey mapping, wireframing, visual design, prototypes, and usability testing with specialized, in-depth knowledge in HTML, CSS and JavaScript.Adept at applying visual design principles, including color theory, typography, layout, and composition, to create visually stunning, pixel perfect and cohesive designs.Extensive experience in creating initial web concepts and solutions using wireframes and rapid to high fidelity prototypes, integrating user-centered design (UCD), Human-computer Design (HCD) technologies, and business strategy.Proven proficiency in crafting intuitive web, mobile, and desktop interfaces using industry-leading tools, ensuring cross-platform compatibility as per the requirements.Praised for cooking up pragmatic design solutions along with technical and strategic recommendations for the developers to implement those.Proficient in utilizing design tools such as Adobe Illustrator, Adobe Creative Suite, Sketch, Figma, Axure, Adobe XD, and Invision to craft visually engaging and effective design solutions.Committed to crafting user-friendly experiences by organizing complex information structures, designing intuitive navigation systems, and optimizing content hierarchy.Demonstrated ability to create impactful deliverables for various campaigns, adhering to brand guidelines and consistently ensuring consistent visual communication.Proficient in designing interfaces with WCAG guidelines for enhanced accessibility.Expert in designing and specifying user interfaces and information architecture using participatory and iterative design techniques, including observational studies, customer interviews, usability testing, and other forms of requirement discovery.Skilled in conducting competitive analysis and staying updated with industry trends to inform design decisions and maintain a competitive edge.Demonstrated leadership skills in mentoring and guiding junior designers and developers, fostering a collaborative and innovative design and development culture within cross-functional teams.Proven ability to translate complex business requirements into user-centric design solutions, aligning design strategies with overall organizational goals.Skilled in conducting heuristic evaluations and expert reviews to identify usability issues and recommend improvements, contributing to continuous enhancement of user experiences.In-depth knowledge of design systems, MUI and pattern libraries, ensuring consistency across various products and platforms for a seamless user experience.Strong communication skills, with a track record of effectively presenting design concepts and rationale to stakeholders, executives, and project teams, facilitating a shared understanding of design objectives.Proactive problem solver, adept at addressing design challenges through creative thinking, iteration, and collaboration with cross-disciplinary teams.Recognized for versatility in adapting design processes to different project scopes, industries, and user demographics, ensuring tailored solutions for diverse client needs.Implemented and maintained design documentation standards, ensuring a comprehensive and accessible repository for design assets, specifications, and design rationale.Technical Skills: -SDLC MethodologiesAgile-Scrum, Waterfall, SAFe, Scrum-Waterfall HybridDesign Modeling ToolsSketch, Figma, Adobe XD, Photoshop, Illustrator, Zeplin, Axure, InvisionProject Management ToolsJIRA, Slack, Teambition, MIRO, FigJamDevelopmentHTML/HTML5, CSS/CSS3, DOM, JavaScript, jQuery, React, AngularJS, Node.js, BrowserifyOperating SystemsWindows, Mac, Android, iOSUX TechniquesUser interview, Ethnographic Studies, Contextual Inquiries, Focus Group Discussion, UX Analytical Research, User Experience Journey, Mapping, Participatory Design, Iterative concept Testing, Card Sorting, Sketching, Wireframing, Information Architecture, Prototyping (low-medium-High Fidelity), UI Design, Visual Design, Usability Testing, A/B Testing, Material Design, Color Theory, Graph TheoryEducation: -Bachelor of Technology (Honors) in Electrical Engineering 2009 2013Indian Institute of Technology Bhubaneswar, IndiaGoogle UX Design Professional CertificateProfessional Experience: -Client - PayPal May 2022 Feb 2024Role: Senior UX DesignerThe UX Designer project for PayPal encompasses a comprehensive range of responsibilities, focusing on creating intuitive and visually appealing business applications. The project entails designing Fraud Protection features for merchants and generating reports by gathering and analyzing requirements and translating them into detailed User Requirement Specifications and Functional Requirement Specifications for the developers.Responsibilities:Design highly usable user interface for applications using a combination of user centered design and agile development methods.Directed the overall user experience of interacting with the product being delivered.Responsible for designing, setting, communicating, and executing all user interface screens for each business requirement.Design both low-fidelity and high-fidelity prototypes using FigmaProvide expertise to the project team through applicable design patterns, screen layout decisions, and usability testing.Generated user experiences for onboarding merchants, report dashboards, query builders and transaction summaries screens.Helped create and enhance Node Graph Visualizations for buyer transaction details compatible with common and PayPal proprietary libraries using KeyLines, based on principles of Graph Theory.Mentored UI developers and Product teams on user experience paradigms.Completed UI/UX design with Photoshop, Illustrator and Figma for web-end.Provided UX services including interpreting requirements, creating concept designs, create user flows, create wireframes, prototypes, and visual specs, related UX standards.Created Responsive Web Design templates using WordPress, wireframing and prototype.Used Google Analytics to build SEO strategies for the official website.Generated and iterated on wireframes, high-fidelity mock-ups and usability prototypes, and assisted in the creation of information architectures.Developed the design as per WCAG 2.0 level AAA and ADA accessibility guidelines compliance.Worked on user data analysis, user interviews, and customer feedback analysis to improve user experience.Integrated Bootstrap to implement responsive web design for tablet and mobile devices, along with CSS3 media queries and event-based JavaScript for custom break point and custom UI component.Created Custom Directives for tables, map and so on to complete modularization and repeated use.Responsible for creating efficient design and developing User Interaction screens using HTML, CSS3, JavaScript, and React.Enhanced application performance by PayPals proprietary React libraries Component based development in view of future framework transitions.Responsible for creating the screens meeting W3C standards.Used JIRA to track bugs and issues and complete functional tasks.Worked already existed application which is redesigned for the new brand refresh program.Environment: Figma, Adobe XD, Adobe Photoshop, Adobe Illustrator, Visual Studio Code, HTML5, CSS3, bootstrap, JavaScript, React.Client - TravStack Apr 2021 Mar 2022Role: Senior Product DesignerThe Product Design project for TravStack spans a diverse range of responsibilities, focusing on creating intuitive and visually impactful user experiences within the travel industry. The project entails designing for a travel store, CRM tool and a travel planner requiring extensive collaboration with various stakeholders including the founders to ensure the seamless integration of design solutions.Roles and Responsibilities:Expertise in prototyping user flows using Figma with MUI standards.Converted the aims and goals of the founders into wireframes and designs helping to create proof of concepts for stakeholder presentations.Involved in identifying design problems and developing creative solutions to those complex problems that stay within brand and business guidelines.Expert in designing business functionality flowcharts using Visio.Worked on translating solutions into wireframes, prototypes, and designs for a wide range of devices and interfaces.Collaborate with Developers, Quality Assurance Analysts, Business Analysts, and Project Managers daily.Completed user testing and usability analysis with wire-framing and prototyping tools such as Invision.Completed product design with Photoshop, Illustrator, and Figma for web-end and mobile end.Produce visual assets (images, page layouts, photos, and graphics based on existing brand standards and templates).Creation of low fidelity or wireframes with Figma for cross platform compatibility as in Mobiles, Tablets and Computers.Create designs focused on brand standards. Collaborate with other designers to produce new ideas and concepts where I have developed a great appreciation for good user interface design, especially the little details that make an interface a frictionless and intuitive joy to use.Responsible for creating the screens with table-less designs meeting W3C standards.Created tables and images through graphic design toolsResponsible for creating design solutions that have a high visual impact.Developed elegant tables with sorting and filtering functionality using ng-table plug-in using Node.js.Worked in Agile methodology for UI design and integration Projects by using tools like Jira or Version One.Developed the design as per WCAG 2.0 level AAA and ADA accessibility guidelines compliance.Demonstrated proficiency in JAWS (Job Access with Speech) and Interaction design, fostering inclusive design practices and enhancing user experiences.Documented UAT results and made recommendations based on how closely the products performance met the criteria defined in the UX and business requirements.Delivering solutions through impeccable wireframes, flow charts, mockups, visual designs, and clickable prototypes using UX software such as Axure, Invision, Figma, and Balsamiq for desktop, tablet, and mobile.Created Responsive Design (Mobile/Tablet/Desktop) with Adobe XD and Figma.Develop creative concepts that align with strategic objectives.Environment: Figma, Adobe XD, Invision, HTML and CSS.Client ProYuga Advanced Technologies Ltd. Aug 2020 Mar 2021Role: VR Game DesignerThe VR game design project for ProYuga Advanced Technologies Ltd., showcases a dynamic and comprehensive approach to player-centered design, emphasizing end-to-end processes and collaboration with cross-functional teams. The project involved the creation of engaging visuals, storyboarding, intuitive and visually engaging VR level designing, with a focus on fun, reward and immersion.Roles & Responsibilities:Worked on end-to-end player-centered design processes, encompassing user research, persona creation, card sorting, player journey mapping, wireframing, visual design.Ideation of engaging features to new players that arent into the genre by default.Applied strong design skills and a quick ability to understand work and design to efficiently address challenges and find innovative solutions, contributing to streamlined project workflows.Demonstrated the ability to plan, execute, and analyze usability testing sessions, extracting actionable insights to inform iterative design improvements and enhance overall user experiences.Played a pivotal role in onboarding new team members, ensuring a smooth integration into the team and providing ongoing mentorship support.Collaborated seamlessly with Engineers and Business partners to shape the Game roadmap, aligning design initiatives with strategic business objectives and technical feasibility.Led the design initiative to transition a customer-driven workflow into a portal environment for Steam users and Oculus users.Expertly utilized the Adobe Creative Suite to craft visually engaging video and promotional material that communicated the goals and expectations form the game.Engaged in player interaction through Discord and Reddit for amassing support and gathered feedback that helped improving the player experience.Devised intuitive navigation systems, and optimized content hierarchy to create seamless and user-friendly experiences.Leveraged Figma and Adobe XD to create wireframes, prototypes, and high-fidelity designs, simulating player interactions and refining design concepts.Conceptualized and developed wireframes and prototypes featuring simple navigation systems and user-friendly interfaces tailored to multiple personas.Produced impactful deliverables for Digital, Email, Social, and Print Campaigns, adhering to brand guidelines and ensuring consistent visual communication.Actively participated in creating Motion Graphics and Videos, effectively enhancing the company's brand presence and social engagement.Ensured inclusive and accessible designs by following accessibility guidelines and designing and testing interfaces catering to users with diverse abilities.Skillfully applied visual design principles, including color theory, typography, layout, and composition, to create visually stunning and immersive designs.Create new user-facing features with Bootstrap.Showcased familiarity with emerging technologies of augmented reality (AR), virtual reality (VR), and voice user interfaces (VUI), exploring innovative avenues for user interaction within design projects.Thrived within Agile and Scrum methodologies, utilizing JIRA and Asana for effective project management and collaboration, ensuring timely and successful project execution.Environment: Sketch, Figma, Adobe XD, Photoshop, Unity, Vuforia, Visual Design Principles (Color Theory, Typography, Layout, Composition), Level Designing and Storytelling.Client WA2COOK Oct 2017 Jul 2019Role: Product DesignerThe Product Design project for WA2COOK spans a diverse range of responsibilities aimed at enhancing the digital presence and user experience for web and mobile platforms. The project involved a comprehensive approach to design, from conceptualization to implementation, with a strong focus on user-oriented practices and continuous improvement. A curated search engine for cooking recipes.Roles & Responsibilities: -Completed UI/UX design with Photoshop, Illustrator, and Figma for web-end and mobile (iOS/Android) end ensuring cross-platform compatibility.Completed user testing and usability analysis with wire-framing and prototyping tools such as Invision.Implemented and maintained Section 508 standards for electronic and information technology (EIT), guaranteeing that digital assets and applications are accessible to individuals with disabilities by federal regulations.Ensure that UI/UX designs are technically feasible with the help of Bootstrap and Material Design.Involving with Bootstrap, and Material Design, optimize the application for optimum performance and scalabilityConceptualized user interfaces and workflows with attention to human-computer interaction and user-oriented design best practices, constantly for the simplest, most intuitive, and pleasant user experience.Improved existing design, data performance, and functionality of the website.Provided UX services including interpreting requirements, creating concept designs, creating user flows, creating wireframes, prototypes, and visual specs, related UX standards.Operated in an agile delivery team and worked closely with developers, designers, researchers, and strategists.Provide thorough design specifications, visual materials, and UI prototypes for the technical team to use.Actively participated in creating Motion Graphics and Videos, effectively enhancing the company's brand presence and social engagement.Created Responsive Web Design templates using WordPress, wireframing, and prototypes.Used Google Analytics to build SEO strategies for the official website.Generated and iterated on wireframes, high-fidelity mock-ups, and usability prototypes, and assisted in the creation of information architectures.Gathered requirements from stakeholders and added user-centric designs for features like inventory search, add product, checkout, the home page, product page, etc.Worked on user data analysis, user interviews, and customer feedback analysis to improve user experience.Integrated Bootstrap to implement responsive web design for tablet and mobile devices, along with CSS3 media queries and event-based JavaScript for custom breakpoints and custom UI components.Created Custom Directives for tables, maps, and so on to complete modularization and repeated use.Used JIRA to track bugs and issues and complete functional tasks.Environment: Figma, Adobe XD, Google Analytics, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects.Client Tricon Infotech Pvt Ltd. Jun 2013 Jul 2017Role: Senior Software EngineerAs a senior software Engineer, I was given the opportunity to work with multiple clients like Triumph Learning, CK12, McGraw Hill etc. for projects in the Education and Edutainment domains. These projects involved gamification of education in order engage and encourage students to read and learn.Roles & Responsibilities: -Orchestrated the design and development of a comprehensive solution using React, from inception to implementation, laying the groundwork for various modules and frameworks.Led the development efforts in crafting high-performance, responsive, and scalable user interfaces for web applications, leveraging React to deliver exceptional user experiences with cross-platform compatibility for mobile and tablets.Fostered collaboration across cross-functional teams, collaborating closely with UI/UX designers, back-end developers, and product managers to translate design concepts into functional React components.Managed the entire software development lifecycle (SDLC) using Agile Methodology, guiding the project from design and analysis through to deployment and maintenance, ensuring alignment with project goals and timelines.Expert Implementation of 2D and 3D Web Animations through a custom-built physics engine / framework by incorporating techniques like matrix transformations and Tweening drawing inspiration from real life.Expedited promotions, 3/100+ contenders, 2 promotions in 2.9 years, average duration 4 years.Rated Outstanding, top 5% of 250+, showed excellent technical skills, 3 consecutive cycles.Felicitated with Award of Excellence, 3/150+, by VP of Engineering, outstanding contribution to innovation.Conducted interviews with students and teachers gathering the requirements for a robust learning platform.Led simulation project team, USD 5M+ revenue, 30+ developers, coordinated 5 international teams.Initiated first ever game development program, generated USD 2M+ revenue, secured 2 new clients.Supervised 10+ training sessions, mentored 100+ developers in cutting edge technologies in web.Conceptualized, designed and developed (End-to-End) interactive eLearning simulations, used in 38000+ schools in US. https://interactives.ck12.org/simulations/physics.htmlAutomated advanced web animation framework, 40% effort reduction of 50+ developers in team.Refactored Content Management Service architecture, user base of 6M students, upgraded it into modular.Achieved 50% increase in user experience, efficient memory management of web simulations.Engineered reusable and modular React components, championing code reusability and maintainability across multiple projects.Got the experience of being a Team Leader.Created Responsive Web Design templates using wireframing, and prototypes.Used Google Analytics to build SEO strategies for the official website.Expertly help build Get Waggle, an online learning system for Triumph Learning that involved highly engaging reward systems for students and teachers.Was given the opportunity to work for a theme park (JUniverse) experience design that included strategy gaming and world building.Designed and implemented using a combination of Unity and React a point-and-click game called Quest: Journey through Lifespan for McGraw Hill that helped psychology students understand phases of life, equity, accessibility and tolerance.Environment: Sketch, Adobe XD, Google Analytics, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, HTML, HTML5, JSP, XSLT, CSS, CSS 3, ThreeJS, Unity, JavaScript, AngularJS, React, Backbone.js, Jasmine, Node.js, Gulp, Grunt, Adobe Dreamweaver CS3, Bootstrap, AJAX, SQL, REST API, SVN, MS Visio, NPM, Photoshop CS3, jQuery, Git and JIRA, SAAS, Keynote.Accomplishments and Extracurriculars: -Took a year-break to conduct a series of workshops and a podcast to raise critical thinking and scientific temper among students in 2019.Recognized as Alumni of the Quarter (Oct-Dec) by Humans of IIT, IIT Bhubaneswar 2019Received special commendation from Vinod Khosla (co-founder, Sun Microsystems), exceptional technical output in 2016Represented the college Chess team at 46th Inter IIT Sports Meet in 2011.Secured state 113rd and 21st ranks in National Science Olympiads respectively 2005 and 2006As the state player, competed in National Chess championship in the Under-9 category and secured 103rd and 47th positions respectively 2000 and 2001. |
