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Click here or scroll down to respond to this candidateRussell Blake McLaurin Senior Product LeaderCentennial, COEmail: EMAIL AVAILABLEPhone: PHONE NUMBER AVAILABLESummary:Results-driven Senior Product Leader with over 20 years of experience defining, implementing, and optimizing digital commerce solutions. Skilled in Agile software development as a Product Owner, with expertise in leading API-driven, native application and digital commerce projects. Experienced in global product engagement initiatives and a strong advocate for continuous improvement practices. Proven ability to drive measurable results and generate revenue while improving overall web/mobile experiences.Education:Metropolitan State University of Denver, Denver, CO8/1988 12/1993Certifications:- Certified SCRUM Master, CollabNet, 3/2017- SAFe Training & Certification, Udemy & American Technology Consulting, 3/2020- SAFe Teams Training, 5/2021Skills:10+ years leading agile self-organizing software development teamsAgile Product Owner/SCRUM Master/SDLC/Waterfall/KanbanCertified SCRUM Master/SAFe Product Owner/Product ConsultantJIRA/Confluence/Align/MS Azure DevOps Subject Matter ExpertAdobe Analytics/Google Ad Words/Crashlytics/UX/UIBusiness/Requirements/User Story Writer/Persona Documentation/BDD/TDD/Gherkin/TFS/JIRAWeb/Mobile App Product Producer/iOS/Android/Cloud InfrastructureJAVA/HTML/JSON/YAML/SOAPUI/SQL/API Specification/Data ToolsSalesforce API/Bitbucket/qTest/TestRails/Swagger/AppCenter/Firebase/OpenChat - AIUX/UI/QA Best PracticesAI Prompt EngineeringGo to market strategy!Professional Experience:Ascensus Retirement ServicesApril 2023- CurrentSr. Product Owner, ContractorLed SCRUM team development for unified billing platform applications, collaborating closely with business stakeholders to understand and document requirements, and drive user story development and refinement.Responsible for roadmap planning, backlog prioritization and monitoring organizational key results.Collaborated with business users across various organizations, both within and outside of the organization, to understand functional requirements and develop effective test cases for system releases and urgent patches.Conducted comprehensive user acceptance testing for releases and urgent system patches to ensure quality and reliability.Accomplishments:Automated billing activities, resulting in an 85% decrease in time-to-invoice efforts, leading to improved revenue capture.Identified opportunities to increase professional services billing, generating new revenue streams for the organization.Led mid-period billing initiatives to capture administrative fees before assets left the organization, optimizing revenue collection processes.Spearheaded sales-tax collection efforts, ensuring compliance with federal/state regulations.NAX Group Denver, COOct 2022 April 2023Sr. Product Owner, Blockchain Consultant Start-upDeveloped and executed blockchain strategies for consumer goods supply chains, leveraging Hyperledger technology. Created comprehensive Product Requirement Documents (PRDs) detailing product features, use cases, and user stories.Conducted detailed cost analysis to optimize resource allocation and identify potential cost-saving opportunities.Led cross-functional teams, collaborating with stakeholders, engineers, and designers to drive product development.Conducted thorough competitive analysis to identify market trends, benchmarks, and areas of differentiation.Formulated go-to-market strategies, including pricing, positioning, and distribution plans, for successful product launches.Developed and communicated a compelling product vision and strategy to align teams and stakeholders.Led testing efforts, ensuring product functionality, scalability, and security in line with industry best practices.Collaborated with business development teams to identify potential partnerships and opportunities for expansion.Continuously monitored industry trends and emerging technologies, incorporating relevant advancements into product roadmap and strategy.Accomplishments:Successfully implemented a Hyperledger-based proof of concept for a consumer goods blockchain-enabled supply chain, reducing fraud and enhancing transparency.Starz! Entertainment Englewood, CONov 2021 Oct 2022Sr. Product Owner, Content Engineering Catalog TeamLed cross-functional teams and overseeing end-to-end product development, from concept to delivery. Instrumental in the successful rollout of a content catalog, development and maintenance of media content pipeline applications, and implementation of a Digital Asset Management (DAM) platform. Leveraged APIs for third-party data metadata syncing schema. Strong leadership abilities combined with technical expertise to drive innovation and deliver high-quality products.Led the successful rollout of a comprehensive content catalog, driving an enhanced user experience and increasing customer engagement.Led a cross-functional Scrum team in the development and maintenance of front and back-end system applications for the media content pipeline.Collaborated with stakeholders, including content producers, developers, and designers, to define product requirements and prioritize features.Worked closely with UX/UI teams to ensure an intuitive and seamless user interface, resulting in improved online checkout conversions.Championed Agile methodologies, conducted sprint planning, and facilitated daily stand-up meetings to ensure timely delivery of product increments.Collaborated with development teams to define and implement technical solutions aligned with business goals.Led the implementation of a Digital Asset Management (DAM) platform to streamline content organization, version control, and distribution.Designed and executed a third-party data metadata syncing schema using APIs to synchronize external metadata sources, enhancing content discoverability and accuracy.Conducted user research, collected feedback, and performed data analysis to inform product enhancements and drive continuous improvement.Worked closely with data analytics teams to define and track key performance indicators (KPIs) to measure product success and identify areas for optimization.Collaborated with marketing and business development teams to drive product adoption, develop pricing strategies, and identify revenue opportunities.Charter Communication via ProKarma Denver, COMar 2020 Nov 2021Technical Product Owner, Contractor Wireless Device EngineeringManaged a headless mobile application designed to offload cellular traffic to Wi-Fi and Hot Spot access points, reducing network congestion and enhancing user experience. Led firmware integration efforts with an analytical location service Software Development Kit (SDK), enabling additional offload capabilities and improving location-based services.Partnered with wireless mobile phone manufacturers (OEMs) to ensure seamless software firmware implementation and compatibility across multiple devices.Collaborated with cross-functional teams, including engineers, designers, and QA, to define product requirements, prioritize features, and drive product development.Conducted user research and gathered feedback to understand customer needs and enhance the application's usability and functionality.Led the successful platform cutover of 3 million devices, utilizing device group functionality and coordinating with internal teams and external vendors.Expanded offload capabilities by establishing partnerships and integration with Hot Spot consortiums, increasing the reach and availability of Wi-Fi offloading services.Collaborated with network engineering teams to optimize offloading algorithms and ensure seamless transition between cellular and Wi-Fi networks.Defined and tracked key performance indicators (KPIs) to measure the effectiveness of the offloading solution and identify areas for improvement.Conducted competitive analysis and market research to identify emerging trends and potential opportunities for product enhancement and differentiation.Acted as a liaison between technical teams, stakeholders, and leadership, providing regular updates, aligning expectations, and managing project timelines.Transamerica via APEX Contractor Denver, COFeb 2019 Feb 2020Technical Product Owner, API GatewayGuided the design, development, and execution of the Enterprise API Gateway, enabling seamless data integration with third-party data integrators.Led the API team in adopting BDD and TDD concepts for data integration projects, ensuring quality, scalability, and maintainability of the API solutions.Collaborated closely with domain teams, including developers, architects, and business stakeholders, to gather requirements and define API specifications.Facilitated collaboration across the organization, promoting effective communication and alignment between business units and technical teams.Developed planning, prioritization, and release management processes for the Enterprise API Platform, ensuring timely and efficient delivery of API capabilities.Implemented change management processes to manage and mitigate risks associated with API updates, ensuring minimal disruption to existing integrations.Provided training and support to developers on API development best practices, fostering skill development and ensuring adherence to industry standards.Conducted thorough analysis and documentation of business requirements, functional specifications, and user stories, ensuring clarity and completeness.Charles Schwab via Judge Group Contractor Lone Tree, COMar 2018 Jan 2019Sr. Digital Promotions Business Systems AnalystDefined requirements via story creation in JIRA and worked with development and QA teams.Led sprint planning, retrospectives, user acceptance testing, and provided demos to stakeholders.Envision/AMR Health Care via APEX Systems Contractor - Denver, COMar 2017 Mar 2018Sr. Business Analyst / Scrum MasterLed daily stand-ups, grooming, and planning ceremonies.Led user story development for native and mobile applications.Led Salesforce API integration efforts with major transportation sharing providers.Facilitated secure banking transactions via chat interfaces using Salesforce API.Cricket Wireless/AT&T via Kforce Inc. Atlanta, GAJan 2015 Aug 2016Sr. Product Owner, Android & iOS Wireless DevicesAssisted in defining product strategy and roadmap for web and mobile app products.Led product roadmap planning functions for Cricket's Digital Experience team.Partnered with cross-functional teams for successful execution of online and mobile applications.Identified enhancements to increase product adoption rates and reduce churn exposure.LivePersonMay 2008 Apr 2014Sr. Program Manager, Digital Customer Engagement Communications Start-upLed enterprise-level digital engagement strategies for top brands, improving cost efficiency and customer loyalty.Defined and monitored key eCommerce metrics and optimized site conversion through A/B and multivariate tests.Developed secure banking transaction interfaces using Salesforce API.Led business consulting activities for the financial services vertical.Incorporated machine learning algorithmsS1 CorporationMay 2007 May 2008Client Services ManagerActed as an internal champion for Enterprise Customers, ensuring product and service commitments were met.Managed support-based activities and coordinated deliverables for top-tier banking institutions.Collaborated with cross-functional teams and third-party vendors to ensure product integration.Reduced management escalations and optimized support processes.References available upon request. |
