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Relevant ExperienceSkillsAdobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Premiere pro, Adobe After Effects, HTML, CSS, Figma, Website development, Social Media Marketing, Facebook/ Instagram campaigns, Email Marketing, Digital Communi- cation, Product Appraisal, Data analysisEducationState University of New York (SUNY) at OswegoBachelor of Arts in CommunicationMinor in Graphic DesignMay 2024Marketing Coordinator,Oswego Boxing Club, 2022-Present- Managed the clubs social media account; created engaging content in the form of videos and pictures to attract new members, launched a Facebook marketing campaign which increased social media engagement by 32%.- Created engaging flyers and posters using Adobe Illustrator, drove brand awareness and encouraged new members to join- Helped host boxing showcases, fundraisers, and classes; engaged and connected with potential members on Insta- gram, Facebook, and TikTok.Oswego NYGraphic Designer, CommonPlayss Photo Company,- Executed graphic design projects; flyers, posters, and business cards to boost brand recognition and spread infor- mation regarding future photoshoots and upcoming events- Spearheaded the Instagram and Tiktok of the CommonPlayss Photo Company Oswego NY 2022-PresentSocial Media Manager, Two and a Half Organization, 2022-Present- Started a social media campaign via Instagram and Facebook; resulted in a 25% increase in social media engage- ment in 8 months- Designed and implemented an email marketing strategy; employed A/B testing and personalized content which increased open rates by 35%, and conversion rates by 20%- Redesigned the organization website, created engaging content in the form of posters and flyers to increase en- gagement and boost organization awarenessSUNY Oswego- Provide a quality, competitive and safe environment to train and motivate young kids and adults in the sport of box- ing.Boxing Coach- Designed and delivered personalized training programs, utilizing clear, concise communication to enhance athletes understanding of boxing techniques and strategies. Oswego Boxing Club, Oswego NY- Established a feedback-rich environment, built strong relationships with clients, and encouraged open discussions between coaches and athletes to set goals and address challenges in order to boost individual performance. 2023- Present- Independently purchased, marketed, refurbished, and sold a diverse range of electronics; utilizing market research and appraisals to assess value and maximize profit- Implemented intriguing digital marketing campaigns on Facebook, Instagram, TikTok, and Craigslist; employed sales calls to negotiate pricing with repeating and potential customers CEO of Multiple Retail Businesses (Electronics & Apparel) Cash4phonesNYC -Brooklyn, NY- Established an online retail clothing and shoe apparel business; appraised and purchased limited items and sold them at maximal profit margins based on market value and supply- Orchestrated engaging social media campaigns on Facebook, Instagram, and Tiktok to market clothes, gain new customers and boost brand visibility- Established a substantial online presence, creating a loyal customer base using transparent communication, feed- back utilization, and quick response times.PremeShopsNYC-- Managed transactions with customers using cash registers; scanned goods and ensured pricing accuracy- Collaborated with team members to maintain an organized and appealing store environment Sales Associate Key Food, Brooklyn NY 2018- Present- Effectively interacting with a diverse clientele, resolving inquiries, and ensuring a positive shopping experience. Work Experience2016- 20202020- 2022BehanceEMAIL AVAILABLELinkedInPHONE NUMBER AVAILABLE/pre> |