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| | Click here or scroll down to respond to this candidateCandidate's Name
PHONE NUMBER AVAILABLE EMAIL AVAILABLESUMMARYA uniquely skilled sales, marketing and PR professional specializing in advertising, retail sales, event planning and fundraising for both corporate and non-profit sectors. Highly adept at building relationships and collaborating with co-workers and team members at all organizational levels.AREAS OF EXPERTISESpecial events Writing Problem solving Communications Team buildingEXPERIENCEBeauty Consultant, Walgreens Boots Alliance, 2018 PresentMaximizes sales and brand awareness by providing exceptional care. Leads and delivers in-store events.Accomplishments: Consistently meets and exceeds weekly/monthly sales goals. Have cultivated a loyal and dedicated clientele. Sold the most Walgreens signature fundraiser, RED NOSE donations, of any beauty consultant in a six-state region. Recipient of the coveted Engagement Award, 2022.Kathryn Cashman Communications, 1995 - PresentA communications, marketing, sales and special events company focused on upscale retailers, specialty boutiques and non-profit organizations.Board Member, Ballet of the Dolls, 2010-2011Spearheaded 2011 Fashion Ball fundraiser. Responsibilities included writing and producing media kits, soliciting corporate sponsorships, obtaining and securing silent auction items, negotiating magazine and newspaper print advertising partnerships, overseeing production of new website and marketing collateral, public relations and overall event logistics.Accomplishments: Increased revenues by 35% over prior year within a three-month timeframe; secured Mpls St. Paul Magazine as exclusive advertising partner.Contributing Editor, Mpls St. Paul Magazine, 2003-2004Wrote editorial copy for retail shopping guides.OTHER RELEVANT EXPERIENCEMarketing Coordinator, Mill City Music FestivalCrafted advertising budget and media plan, which was used to solicit corporate sponsorships for the event. Oversaw communications between sponsor clientele and the musical/production end of the event. Also acted as sponsor liaison working exclusively with the corporate sponsors to ensure that their contractual obligations and special requests were executed to their satisfaction.Publisher, Wedding Bells MagazineProduced Minnesotas Wedding Planner, an exciting, timely and informative publication for the local high-end wedding market. Sold advertising and set up intricate distribution to ensure advertisers had successful response to their advertising.Associate Publisher, WHERE Twin Cities MagazineOversaw the editorial department and sales staff. Instrumental in founding and launching the Twin Cities Concierge Association, which exists to this day. Hosted Les Clefs d'Or International Symposium in 1993.Accomplishments: Increased revenues by 100% after first year; cultivated a seamless distribution system within the Twin Cities finest hotels and tourist attractions; won the nationally lauded most improved magazine award.AFFILIATIONS & VOLUNTEERISMThe Clothes Line Pop Up centennial fundraiser of the Junior League of Minneapolis benefiting Big Brothers Big Sisters and the Greater Minneapolis Crisis Nursery. Role: external marketingFormula for Hope fundraiser benefiting the Greater Minneapolis Crisis Nursery. Role(s): fundraiser, table hostHarvest for Hope fundraiser benefiting the Greater Minneapolis Crisis Nursery. Role(s): committee member, corporate sponsorJunior League of Minneapolis as a member, held numerous leadership roles including special events chair, TheClothes Line chair, PR coordinator and fundraiserEDUCATIONBachelor of Arts: double major in speech communications and broadcasting. Minor in journalism, with an emphasis on marketing. University of Minnesota, Minneapolis.References and writing samples available upon request. |