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Graphic DesignerNew Hyde Park, NYStreet Address Senior Graphic Designer October 2021 December 2023 Molina Healthcare/Affinity By Molina Healthcare, Long Beach, CA/Remote Designed materials using Adobe Creative Cloud and provided brand guidance across the corporate enterprise and plans in Street Address states to elevate and uphold the brand: o Collaborated with the brand team to ensure all guidelines are implemented properly. o Worked with agencies and vendors to support the corporate and nonprofit arms of the organization in upholding brand standards.o Reviewed creative material from agencies to ensure adherence to design templates. Served as the lead designer for the Affinity Health Plan rebrand, providing recommendations and consulting with plan leadership on the brand transition. Supported and collaborated with the advertising and sales teams to create clean, inviting, and dynamic designs that elevated and upheld the brand while driving member acquisition and retention. Managed project workload using a project management tool; organized, updated, and archived all completed design files. Designed and oversaw artwork for marketing collateral, including brochures, pamphlets, billboards, business cards, flyers, media kits, in-store signage, retail displays, posters, full-color newsletters, notification mailers, promotional materials, image retouching, and banner/newspaper ads. Ensured all final print-ready pieces adhered to brand guidelines. Effectively leveraged AI tools such as Adobe AI and Canva to streamline workflows and enhance team productivity.Graphic & Creative Project Manager March 2016 October 2021 Affinity Health Plan, Bronx, NY Designed and oversaw artwork for marketing collateral, including brochures, pamphlets, billboards, business cards, flyers, media kits, in-store signage, retail displays, posters, full-color newsletters, notification mailers, promotional materials, image retouching, and banner/newspaper ads. Ensured all final print-ready pieces adhered to brand guidelines. Interfaced with all levels of the organization on creative projects, including the CEO, CMO, VPs, and other executives. Received national recognition from the Annual Healthcare Advertising Awards for three consecutive years.Freelance Graphic Designer May 2001 February 2016 Serious Bob Promotion, New York, NY Designed artwork for clients, including albums, CD singles, one-sheets, ads for national trade/music publications, business cards, and company websites. Created CD art and packaging for Grammy and Emmy-winning musician/producer Steve Jordan & The Verbs. PIMCO, New York, NY Designed marketing collateral, graph/chart creation, image retouching. Publishers Clearing House, Port Washington, NY Designed and laid out ads for e-commerce sites, catalog, brochure, and pamphlet layouts. Created one-sheet designs and print ads. Inspected layouts to ensure accuracy and quality. C42D, Flushing, NY Designed artwork for multiple clients, including Reebok, Facebook, and Nutraluxe/VB Beauty, encompassing ad creation, photo retouching, brochures, one-sheets, in-store signage, retail displays, billboards, catalogs, packaging, print/web banners, e-blasts, and various corporate branding campaigns.Senior Graphic Designer August 2007 August 2012Zimmerman/Edelson, Inc, Great Neck, NY Created newsletters, calendars, and monthly mailers for school districts throughout Nassau and Suffolk County. Conceptualized and designed newspaper ads, displays, brochures, print/web banners, and promotional materials for Long Island Power Authority (LIPA), Suffolk County Water Authority, and Great Neck Business Improvement District. ExperienceAdobe Creative Cloud (InDesign, Photoshop and Illustrator). Working knowledge of Canva, Adobe AfterEffects, MS Word and MS Powerpoint. Skills and ExpertiseManhattanville CollegePurchase, NYBachelor of Fine ArtsEducationExperienced graphic designerwith a proven track record in bothprint and digital design, as well asexpertise in visual production andmarketing techniques. Possessesunique skills in brand development.Professional SummaryPHONE NUMBER AVAILABLEEMAIL AVAILABLEjlaul78.wixsite.com/jlauldesignsLINKEDIN LINK AVAILABLE39th Annual HealthcareAdvertising Awards 20225 Gold, 1 Silver award,Public Health Emergency CampaignAwards38th Annual HealthcareAdvertising Awards 20212 Gold, 4 Silver and 3 Bronze Awards,Level Up Campaign37th Annual HealthcareAdvertising Awards 20202 Gold, 7 Silver and 2 Bronze Awards,You First Campaign |