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Click here or scroll down to respond to this candidate Candidate's Name
Long Island, NY | PHONE NUMBER AVAILABLE | EMAIL AVAILABLE
Summary
Results-driven professional with a proven track record of sales success, revenue growth, effective product and relationship
management within the nutritional and sports supplements industry. Goal-oriented team player with exceptional communication
and organizational skills. Extensive expertise in building and expanding brands across diverse distribution channels.
Professional Experience
Amazing Nutrition, Long Island, NY
Oct 2020 Feb 2024
National Sales and Marketing Manager
Spearheaded the expansion of a 1,500 SKU brand across multiple distribution channels, including independent stores, chain
accounts, and e-commerce platforms.
Generated a total of over $3 million in new business through direct independent retailers, chains, and distributors.
Developed strategies focused on overall brand awareness, pricing margins through promotions and targeted distribution resulting
in increased sales of 150% in one year.
Collaborated closely with internal teams (shipping, operations, marketing) to drive growth across all brands. Developed
customized sales materials to highlight product benefits and new product launches.
Managed a team of outside representatives to generate sales, pricing, and demonstrations for retailers.
Represented the brand at national and regional trade shows, contributing to increased sales and new business generation.
Threshold Enterprises, Long Island, NY June 2018 Sept 2020
Lead Category Manager
Led category management for the supplier relationship department overseeing 700+ vendor brands.
Worked closely with vendor brands to help increase market exposure and sales through promotion and marketing strategies.
Collaborated with a group of 10 buyers to manage over $10 million worth of inventory, focused on increasing margin goals and
eliminating slow-moving brands and SKUs.
Worked with management to update all legal agreements to ensure vendors were compliant with updated terms, marketing
minimums, and promotions to maximize growth opportunities.
SELECT NUTRITION DISTRIBUTORS, Uniondale, NY June 2010 June 2018
Supplier Relationship Manager
Managed sales, inventory, and profit of multiple product categories for a leading distributor of 18k+ personal healthcare products
from 700+ manufacturers.
Analyzed industry trends through market research, competitive analysis, and trade show attendance to identify new high-margin
product opportunities; presented findings, strategy, and business case to senior management.
Drove successful product launches by developing strategic business plans and pricing structures with clients that met or exceeded
margin guidelines. Sales increased an average of 20% across all brands.
Created performance matrices and maintained relationships with vendors to ensure contract compliance.
Managed $2.1 million in warehouse inventory, maintained vendor credit balances, wrote off expired inventory, and provided
vendors with increased brand exposure through various marketing methods.
Provided vendors with opportunities for increased brand exposure including trade advertising and consumer brochures; increased
vendor spend towards marketing by an average of 11% YOY.
Accounts Manager July 2008 June 2010
Managed and maintained over 500 retail accounts, including individual account purchase plans and objectives.
Consistently exceeded monthly sales goals by 15% through effective communication with clients and vendors, negotiating
customized discounts. Maintained ongoing positive relationships to help grow brand awareness and introduce new items and
brand promotions.
Education
Long Island University, C.W. Post Campus
Bachelor of Science, Healthcare Administration, Dean s List
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