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AccomplishmentsRebranded four companies, including developing and rolling out brand strategy.Acted as creative director for multiple companies.Received IABC Excellence for Planning and Promotional Campaigns.Received FeedSpots Top Street Address  blogs for Employee Engagement for three years in a row.Received Owlers Hot in Denver.Led content strategy that went global at Sage.Received Best Sitecore Technology External Website.Published a cheesy, sci-fi book. Published numerous Star Trek articles for Heavy that gained more than 3k views each.Founded a Parent Teacher Organization, including gaining 501(c)(3) status and receiving more than $3k in fundraising efforts.Completed Northwest Business Council for the Arts leadership course, helping nonprofits gain infrastructure and sustainability.SkillsManaging peopleLeadingWorking with executivesWorking with contractorsWriting, editingWeb (HTML & CSS)CMS (SharePoint, Sitecore, WordPress, Drupal)Email marketingCRM (Salesforce, Dynamics 365)Internal communicationsIntranet governanceIntranet roadmapsInformation architectureTrainingGrant and reporting writingCrucial conversationsChange managementDisaster communicationsBrand strategyAdobe Creative SuiteWeb metrics (Google Analytics, Search Console, WebTrends)Video editingWeb administrationWeb UX and UIWeb optimizationSEO (Moz, SpyFu, Yoast, SEMRush)BrandAdvertisingPRCreativeExperienceMarketing DirectorLane Supply Company / Elevated Industrial SolutionsNovember 2020  presentAct as brand manager as well as marketing director, leading and implementing all marketing and brand strategy.Lead various internal and external resources on that marketing and brand strategy.Create and manage half-million dollar budget, tracking actuals and forecasting.Act as creative director, responsible for the look and feel of everything produced. Copywrite all marketing pieces.Create and maintain multiple websites, design and copy, including the backend that could be considered IT.Develop and maintain content strategy, writing blog and advice for webpages as well as social media using SEO tactics. Create and maintain coordinated content calendar.Responsible for all media and channels, including social media, email, video, print collateral, etc.Coordinate and research leads, acting as inside sales rep.Provide internal communication support.Assist with our ecommerce platform.Edit video.Marketing DirectorDHE Computer Systems, LLCMay 2020  July 2020Led and implemented all marketing strategy and activities, including brand.Managed marketing budget.Wrote and edited messaging and copy.Marketing ManagerColdwater Software (ElevatePoint & SwiftAgent)Feb 2017  Mar 2020Led and implemented all marketing strategy and activities, including content strategy and calendars. Managed budget and websites.Completed intranet project work, including migrating content for client intranets, information architecture and information mapping, developing governance documentation and plans, creating roadmaps, and providing action plans.Manager, Content MarketingReadyTalkApril 2016  Feb 2017Led and managed content strategy and content calendar.Wrote and edited content (websites, emails, blogs, collateral, newsletters, social media, etc.).Managed internal and external resources (employees, third-party contractors, and budget).Sr. Web Content ManagerSageJune 2011  April 2016Led web marketing strategy for a variety of products, coordinating content among multiple stakeholders.Conducted usability tests for UX improvements.Optimized websites.Managed third-party resources, including for SEO and content.Wrote and edited for various websites.Director of CommunicationsLife by Design NWAug 2009  Feb 2011Led and implemented all internal and external communications and marketing strategies.Helped developed new Drupal website. Updated site with content calendar.Wrote grant reports and grant, receiving $300,000 more than requested for one grant.Sr. Internal CommunicationsStandard Insurance CompanyDec 2000  April 2009Developed internal and external marketing and communications strategies and plans.Wrote and edited content (websites, newsletters, emails, etc.).Led internal and external website efforts, including intranet governance, update procedures and training documentation, intranet action plans, user testing (UX), online writing standards, etc.Led and implemented internal communications programs and communications, including IT plans, mentoring program, benefit changes, and disaster communications (9/11, Great Recession, Hurricane Katrina, earthquake, snowstorms, etc.).Presented metrics regularly to executives, including advising about changes to digital strategies.Manager, Writers and WebGST TelecomAug 1997  Dec 2000Led teams to build new intranet.Developed workbooks and roadmaps for internal employees to use and understand how to add information.Wrote and edited documentation.Sr. WriterDocumentation AssociatesJan 1994  July 1997Wrote and edited documentation, including adding to client intranets. Managed projects, including timelines and resources.Conducted training on SAP, including instructional design work.EditorRockwell International (NASA)May 1993  Oct 1993Wrote and edited documentation, including shuttle documentation.