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Click here or scroll down to respond to this candidateCandidate's Name
DIGITAL COMMUNICATORRoswell, GA, USA EMAIL AVAILABLE PHONE NUMBER AVAILABLEPROFILE2019 TAG Marketing Innovator of the Year. Seasoned marketing professional with progressive experience in fast-paced digital media environments. Excellent writing and graphics skills. Google Analytics, SEO, and Hubspot Digital Marketing certied. Track record of achieving exceptional results in WordPress website management, content creation, marketing, and Search Engine Optimization.EXPERIENCE(2021 PRESENT)MANAGING EDITOR, CONTENT DEVELOPMENTAVIXAManaging editor for AVIXA's content team with a specic focus on editorial innovation and SEO. I develop story ideas, manage pitches from other staff, and see them through publication. Key responsibilities include: Maintaining the content of corporate websites, including SEO and functionality improvements Coordinating and managing the creation and curation of digital content Writing and producing e-mail promotions, white papers, and other corporate communications assets Managing an editorial team responsible for weekly blog posts and articles related to the audiovisual industry Collaborating with the audience engagement team to develop and execute social media content strategy and scheduling.(2014 2021)SENIOR BRAND MANAGERNANOLUMENSSenior Brand Manager for the award-winning NanoLumens marketing team with experience in online and print marketing. Built powerful brand narratives to attract clients via social media, website content, custom banner placement, and print advertising in national industry trade publications. Developed corporate website content, including SEO implementation Produced sales collateral, web and print ad material, and e-mail promotions Promoted company products and services via social media. SEO - 2024 HubspotDigital Marketing - 2024 HubspotGoogle Analytics - 2024Google Analytics 2022Google Analytics 2018Google Adwords 2018CERTIFICATIONSAVIXA: Grew company editorialdepartment. Increased organic webtrafc by 300%.NanoLumens: Winner of 2019 TAGMarketing Innovator of the Year.Increased NanoLumens organic webtrafc by 500%.Designed a system to houselead-generating white papers and casestudies.Redesigned corporate website.Developed a new company Social Mediastrategy.IHG: Team lead on contentimplementation for the Even Hotelsbrand rollout.Knowledgestorm: Editor and socialmedia engineer for the companyblogging platform.ACCOMPLISHMENTSSKILLSWordPress Copywriting PhotoshopInDesign HTML Paid, Earned, &Owned Media Strategy Paid Search(AdWords) SEO Content Curation &Distribution Email MarketingCandidate's Name
DIGITAL COMMUNICATORRoswell, GA, USA EMAIL AVAILABLE PHONE NUMBER AVAILABLEEXPERIENCE contd(2013 2014)WEB AND INTERACTIVE MARKETING DEVELOPERINTERCONTINENTAL HOTEL GROUP Team Lead on Even Hotels site launch Used Adobe CQ5 Content Management System to build and update landing pages for IHG's various hotel brands Interacted with key stakeholders on major initiatives Worked with web developers in enhancing web pages using HTML and CSS Enforced copywriting style, SEO, and brand standards via a quality assurance process I co-developed.(2006 2013)MARKETING AND CONTENT SYNDICATIONS TEAM LEADTECHTARGET Wrote, created, and edited various IT search listings and technical articles for technology companies and products. Wrote and deployed promotional email campaigns for technology companies and products Deployed multivariate website tests to to measure website performance, target audiences, improve content relevance, enhance customer experience, increase conversion engagement, and maximize campaign ROI. Content editor and social media engineer for company blog platform. Editor of listings and content for Information Technology Search Engine. EDUCATIONBachelor of Science, CommunicationsGeorgia College |
