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Atlanta, GA Maria Gonzalez EMAIL AVAILABLEStreet Address  PHONE NUMBER AVAILABLEObjective Aspiring to secure a role in Marketing and Communications, aiming to amplify brand presence through inventive ideation and adept problem-solving while strengthening client relationships. Equipped with 4 years of comprehensive experience in marketing, public relations, and project management, proficient in crafting strategic initiatives for both B2B and B2C realms. Known for cultivating value for clients and organizations alike, driving impactful marketing and PR campaigns, and elevating social engagement.Education University of West Georgia - Bachelor of Science in Public Relations May 2023 University of West Georgia - Associates in Spanish May 2023 Experience MidAtlanta Oral Surgery, LLC Dec 2023 - Present Atlanta, GA  Marketing and Public Relations Strategist Lead marketing and PR campaigns that support organizational objectives and contribute to business expansion. Design and execute detailed proposals using specialized software to enhance both business-to-business and business-to-consumer relationships, as well as patient satisfaction and operational productivity. Effectively managed campaigns from planning to execution in a fast-paced environment. Entrepreneur Jan 2021 - PresentAtlanta, GA  Ecommerce Project Manager Developed online store operations, encompassing inventory control, pricing adjustments, promotional activities, and order processing to deliver a consistent customer experience. Create graphics for the e-commerce platform and social media channels, enhancing brand recognition and marketing efforts. Construct and evaluate digital marketing strategies to boost sales, attract website visitors, and grow the customer base.The Partnership Jan 2023 - May 2023Atlanta, GA - Public Relations Specialist Developed compelling social media content that increased online presence. Analyzed campaign data to assess KPIs and implemented learnings for future campaigns. Composed press releases utilizing social media best practices to communicate key organizational messages. bluestone PR firm Jan 2023 - May 2023Atlanta, GA  Public Relations Specialist Developed PR strategies for marketing efforts and event coordination. Lead partnership building through engaging content and presentations. Grew brand awareness through social media management. LaVida Massage Mar 2022 - Dec 2022Atlanta, GA  Sales Manager Managed inventory coordinated staff schedules, and organized office tasks, maintaining operational efficiency and effective resource use. Developed and executed marketing initiatives, and oversaw the recruitment and training of new staff, aiding in cost management and organizational enhancement.Siemens Mar 2022 - Dec 2022Atlanta, GA  Siemens Healthineers Managed Enhanced customer engagement by deploying project initiatives aimed at improving order management and user experience on the company's web portal and Marketplace. Developed and executed Electronic Data Interference (EDI) testing protocols to confirm transactional robustness and reliability. Resolved failed EDI transactions, upholding system integrity and securing uninterrupted order processing. Authored standard operating procedures to optimize e-commerce processes and served as the department's Subject Matter Expert, promoting the adoption of best practices. Certifications SEO, HubSpot Academy 202320232023Generative AI, LinkedInGlobal Languages and Cultures, University of West Georgia Social Media Marketing, HubSpot Academy 2023Skills Bilingual (Spanish, English)  Crisis Management Cross-Cultural Communications  E-Commerce Social Media Marketing  Brand Development Leadership Interpersonal skills Trend Mining Paid Media Planning  Media Coordination  Creative Strategy MS Office Creative Cloud Campaign Management Market Research