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Title Public Relations and Marketing Professional (early career)
Target Location US-IL-Lemont
Email Available with paid plan
Phone Available with paid plan
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Candidate's Name
PR ProfessionalEMAIL AVAILABLE PHONE NUMBER AVAILABLE Linkedin Online PortfolioCAREER OBJECTIVE:Actively seeking a public relations role after nearly 7 years of teaching English abroad in Asia. Eager to leverage my passion for beauty, fashion, lifestyle, and health/fitness to contribute to a dynamic team. Known for adaptability, fearlessness in embracing new challenges, and strong communication abilities, I'm ready to excel and thrive in this exciting new career path. Sephora at KohlsSephora Beauty Advisor Lemont, IL. May 2024 - Present Provided personalized beauty consultations and product recommendations to over 70 customers per week, resulting in an increase in sales and customer satisfaction rate.Demonstrated expertise in skincare, makeup, and fragrance products, conducting over 100 product demonstrations per month and educating customers on proper usage and benefits.Maintained a clean and organized beauty department, conducting daily inspections and ensuring an inviting atmosphere for customers maintaining 100% adherence to Sephora's high standards of presentation and hygiene. Wyatt Prep/CCLC/Chungdahm Institute/Shane EnglishEnglish Teacher Seoul, South Korea and Wuxi, China September 2017- March 2024 Designed a minimum of 3 customized lesson plans per week for ESL students, utilizing a diverse range of teaching methods to cater to individual learning styles and maximize engagement and comprehension.Implemented time management skills to achieve learning goals and optimize class time within 40-50 minute blocks. Adjusted teaching approaches for over 30 students weekly to adhere to different learning styles and cultural backgrounds, ensuring inclusivity and effective comprehension.Gal Media GroupConducted media outreach to secure coverage and build relationships with an average of 30 journalists daily, resulting in placement of articles and features in targeted media outlets.Managed an average of 2 clients per 2 week increments to secure coverage utilizing outreach to podcasts, TV networks, bloggers, and social media influencers. Raie EyewearDrafted 20 press releases and pitch letters, showcasing strong writing skills and attention to detail, resulting in increased media coverage and brand visibility. Created and managed 5 media lists utilizing Cision for targeted outreach efforts, ensuring accurate and up-to-date contact information for effective communication with media contacts.Collaborated with the social media team to align PR efforts with marketing strategies, resulting in a 30% increase in brand visibility across digital platforms. Assisted in planning and executing 10 events, demonstrating organizational abilities and multitasking, leading to successful and memorable events. Bachelor of Arts - Fashion Business Major and Public Relations Minor Noteworthy Coursework:Completed intensive 5-week training program under top costume designers Hope Hanafin, Debra McGuire, and Julie Weiss in Los Angeles, developing advanced skills in sourcing and costume styling techniques.Participated in 2-week journalism course in Dublin, Ireland, honing writing skills and increasing knowledge of international reporting techniques, resulting in a 30% improvement in article quality based on previous coursework. Developed and executed a comprehensive marketing campaign for the National Retail Foundation student competition in colloaboration with 4 other team members, resulting in becoming NRF finalists out of 10 other teams. 2013 - 2016 Columbia College ChicagoSkills: Microsoft Office, Google Suite, Canva, Basic Photoshop & Illustrator, Social Media, Blogging & Photography, Fashion Styling, Fashion Design, Basic Sewing, Basic/Intermediate Korean Language Skills, Teaching, Interpersonal & Communication Skills, Creative Thinking, Organizational Skills, Event Planning, Customer Engagement, Merchandising, Sales, Consulting, Makeup Application, Skincare Interests:Beauty, Skincare, Fashion, Lifestyle, Health & Wellness, Fitness & Nutrition, Travel, Watercolor Painting, Coffee, Yoga, Cycling, Outdoor Activities, Dogs, Matt DamonPublic Relations Intern Remote March 2024 - Present Social Media Marketing Intern Remote March 2024 - April 2024 WORK EXPERIENCE:EDUCATION:SKILLS & INTERESTS:Skirt PRPublic Relations Intern Chicago, IL August 2016 - December 2016 Developed and posted 3 engaging Instagram content pieces per week, significantly enhancing brand visibility and engagement among followers. Assisted with Shopify account management by optimizing 40 product listings, resulting in improved online visibility and sales performance. Contributed to marketing plans for 2 product launches, aligning strategies with objectives in achieving a 20% increase in launch-related metrics. Conducted influencer outreach campaigns, collaborating with 30+ influencers to expand brand reach and drive customer acquisition, resulting in a 10% increase in social media followers and website traffic.

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