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Title Business Development Social Media
Target Location US-MI-Novi
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GLOBAL SALES ANDMARKETING EXECUTIVEEXECUTIVE SUMMARYEDUCATIONCandidate's Name
High impact and innovative Global Sales, Marketing and Program Management Executive, a Team Player with a demonstrated track record focused on implementing successful Market Planning and Business Development initiatives. Create action plans driving revenue and profitable growth for B2B / B2C segments. Expert in analyzing markets and growth opportunities. Develop strong Go-To-Market Strategies. Consumer Electronics, Automotive, Retail, Telecom, Package Goods, Smart Cities, Aeronautics, Music and Partnerships.A unique blend of Technical Sales, Marketing and Account Management experience, 360 degrees of marketing: Brand Marketing, Digital Marketing/Social media. Global Experience. Analytical thinker with Innovative ideas. Proven ability to Close business and Increase Sales. Strong Finance, Leadership skills, Digital Transformation. Technology Segments: Telecom, Autonomous Vehicles, Branded and Non-Branded Audio, Mobility, SaaS, Electric Vehicles, Connected Car, ADAS, E-Mobility, Infotainment, Cybersecurity, Google Analytics, Navigation, GNSS, Telematics, In-Car Commerce, Embedded Systems, Semi-Conductors, Artificial Intelligence, AI, V2X, CV2X, V2I, V2P.Led a marketing team that helped to generate from $15M to $4.5 Billion in OEM Sales at Harman: Audio, Infotainment, Telematics. Negotiated and played a key role for an Acquisition deal with Savari and Samsung Harman. A very big win for everyone!Played a major role in the acquisition of Savari by Samsung Harman. A big Win !Played a key role in the Acquisition of Savari by Samsung Harman. Big Win. 25831 Shoreline DriveNovi, MI 48374PHONE NUMBER AVAILABLEEMAIL AVAILABLELINKEDIN LINK AVAILABLECONTACTSchoolcraft College, Livonia, MIAssociates Degree in BusinessOakland University, Rochester Hills, MIMinor in MarketingEastern Michigan University, Ypsilanti,Mi. BS in Business AdministrationExpert:Identifying company and customer needs, develop targeted Sales and Marketing plans to increase sales and awareness, develop metrics and pipeline, focus on current and new markets, Develop Partnerships.Multi-Channel Marketing. CRM. Partnerships.Driving Short- and Long-term revenue strategies leading to measurable and profitable growth, Budgeting and Forecasting, Data Analysis. Enterprise Sales. I GROW BUSINESS !Building a strong sales and marketing team. Strong management qualifications. Cross Functional Leadership skills.Developing innovative strategies for Technologies, Brand, White label, Product Marketing programs, strengthening OEM partnerships that drive revenue and ROI. I have a Strong Network.Interfacing with C-Level Executive Management. Connected with CEOs to Director level and Cross Functionally with many Companies. EXPERIENCETessolveDirector of Sales / Business Development 2021 - Present Focused on increasing business, Products/ Technologies: Embedded Systems, Semi-conductors, Silicon, Testing Labs, End-End Product Designs, Hardware and Software, Audio SW, Telecom, 5G, Touch Sensors, CV2X, Predictive Analytics. Sales Forecasting, RFQs, Automotive, Trucking, 2 Wheeler, Aeronautics, Tier1 and Tier 2 companies. eBikes, Gaming, Music Products. Enterprise Sales, Partnerships.Also Interfacing with Smart Cities, State Governments and USDOT. Sales/Business Development Corporate Strategy Brand/Product Marketing Revenue Growth Strategies Program Management2021  2023CohdaCohda Wireless - Startup Company 2018 - 2021Director of Technical Sales, Account ManagementManage the North American office, supervised all Technical Sales and daily operations, worked with Engineering and the Product group, initiate all aspects of B2B Sales / Marketing programs, Partnerships, Product Lifecycle Management. Critical Leadership Role. Developed sales strategies to impact growth for Automotive, Electric Vehicles, Tier 1s, Semi-Conductor companies and Smart Cities. Technologies: Hardware / Software, DSRC/CV2X, GNSS, Lidar, ADAS, V2X Locate positioning, Platooning, Security, AI, Mobility. CRM. Focus on Mobility, Connected Car Platforms, Autonomous Vehicles, CAV, E-Vehicles, Smart Cities, Trucking. Delivered $25M in revenue -2021. Customers: AT&T, Ford, Toyota, GM, FCA, Hyundai, Lucid, Porsche, BMW, Honda, Bosch, Samsung Harman, LGE, Aptiv, Visteon, Minebea/Mitsumi. Responsible for Technical Sales / Marketing strategies and Strategic Partnerships.Focus: V2X Vehicle to Vehicle technology. Connected Car, Telematics, GNSS, ADAS, OTA, Ethernet, AI, Product Lifecycle Management. Customers : Tier 1s, Semi-Conductor companies, Automotive Companies, Electric and Autonomous, Trucking, Smart Cites and Mobility companies. Focus grow revenue !Reported to the CEO, interfaced with the Board of Directors Worked closely with the Executive staff and Engineering.Automotive, Telecom, Smart Cities: AT&T, BMW, Daimler, FCA, Ford, General Motors, Hyundai, Toyota, Delphi/Aptiv, Lucid Motors, Samsung Harman, LGE, Bosch, Garmin, Visteon, Panasonic, Yamaha, New York City, Tampa, San Jose, New Jersey Turnpike, Mcity, Presented to all DOTs. Introduced Savari to key OEM and Tier1 executives from Manager to CEOs. Played a key role in the acquisition of Savari by Samsung Harman.MitsumiBusiness Development and Marketing DirectorJapanese Company. Primary responsibilities: Sales, Business Development, Marketing, Product and Technology strategies for Infotainment: Primary Focus, Increase Sales and create Mitsumi as a brand and technology leader.Wi-Fi/Bluetooth Modules, GPS/ Smart Antennas, HUD/Heads Up Display. Work with Tier 1 and Automotive customers. Lead new business initiatives. Created Mitsumi Corporate brand identity programs. Interface with Executive Management, Sales, and Engineering. Customers: Rivian Electric, Ford, Chrysler Fiat, GM, Nissan, Toyota, Lexus, Honda, Pioneer, Broadcom, Continental, Delphi, Panasonic, Fujitsu Ten, Marvel, Harman, Garmin, Valeo and Apple.Played a key role in growing business with Ford and the Sync System which generated $15 million dollars in new revenue.Savari 2015  2018VP Sales and Marketing2012 - 2015SHARMAN INTERNATIONAL$10 Billion Electronics CompanyVice President Global Brand and Product MarketingResponsible for the Global strategy, of sales/business development for all Automotive customers and Consumer Electronics. Started the marketing department and grew substantial business and Partnerships. Had a dotted line to the CEO and consulted on major company initiatives. Built a World Class marketing team that contributed immensely to the growth of the Automotive and Consumer Groups, delivered Key Corporate objectives for 6 Audio Brands, Infotainment, Connected Car and Telematics technologies. Launched International Ad Campaigns. Managed the Product lifecycle for all Audio brands. Primary Focus: Increase Market Share and Revenue growth. Member of the Harman Corporate executive team. Leveraged Recording Studio and Concert technologies. Our Sales and Marketing team grew the corporate OEM business from $15M to $4.5 Billion, with robust profit margins. (12% of Harman Corporate revenue to 70%) also Increased dealer sales by 32%. Presented research to OEM Product Planning Groups, Influenced new features and technologies. Launched comprehensive marketing, merchandising programs, salesperson incentives to increase Retail Sales. Member of the Harman Consumer, Professional and Corporate Executives teams. Clients included: Audi, BMW, Chrysler FIAT, Ferrari, GM, Buick China, Hyundai, Kia, Lexus, Toyota, Mercedes-Benz, Subaru, Harley Davidson and Best Buy Branded Audio, Connected Car, GNSS,Played a key role in winning Stellantis, Fiat, BMW, Mercedes-Benz, Lexus, Toyota, Hyundai, Kia and Buick China branded audio and Infotainment business. Saw a gap in the company and introduced a new Sales approach for presenting brands and technologies by leveraging Harman DNA through the Professional, Consumer and OEM divisions with a winning solution. Secured RFQs. Strong Program Management. Developed innovative entertainment marketing programs, utilized the technology and product portfolio and provided mass exposure through high level events: Delivered $100M in media conversion. Introduced Harman to the Grammy Awards and negotiated contracts, Artists, Licensing. Implemented Consumer Electronics and Auto Shows. Initiated Co-branding / Partnerships: Mercedes-Benz HK Rolling Stones Concert Tour, Product Endorsements for The Rolling Stones, Justin Timberlake, Rod Stewart, The Eagles, Paul McCartney, Palms Recording studio, Capitol Records. Partnered with key clients to develop product and co-marketing strategies that significantly increased penetration rates and overall sales for branded audio and Infotainment products. Played a key role in winning Chrysler Fiat, BMW, Mercedes-Benz, Lexus, Toyota, Hyundai, Kia and Buick China branded audio and Infotainment business. Introduced Retail and Global marketing programs that drove branded audio and infotainment incremental sales.1993 - 2012REExamples: Leveraged the Grammy Awards for all Harman divisions increasing Brand awareness by 20% and retail sales by 8%. Chrysler - 2011, drove 48,000 incremental units with 2,800 dealerships 8 consecutive years/ weighted average) generated$9.5 Million annually. BMW MINI  2011, drove 17,000 incremental units with 350 dealers Generating $4.5Million. Hyundai  2011 drove 5,000 incremental units through training incentives. Generated $1 Million.Director of Global Brand and Product Marketing Led a global team focused on growing Automotive business, increasing penetration rates, developing dealer sales and marketing programs, Developed brand strategies and introduced Infotainment and Telematics marketing strategies, worked with the OEM Product Planning, Purchasing, Marketing and Engineering groups. Developed dealership and leasing programs with a weighted average of a 32% sales increase. teams, developed branded and corporate strategies to facilitate shareholder awareness. Liaison with the CEO, President and Vice President of Sales for all global Regions. Responsible for working with consumer product and automotive sales teams to leverage brand and product attributes. References :Tom Metzger  President Harman Asia - PHONE NUMBER AVAILABLEBrad Herron  Former Employee at Cohda Wireless PHONE NUMBER AVAILABLETim Kelly - CEO Impact Marketing  PHONE NUMBER AVAILABLEPaul Sakamoto  Former Supervisor - COO Harman Savari 408-621-2696

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