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| | Click here or scroll down to respond to this candidateCandidate's Name
Kennesaw, GA PHONE NUMBER AVAILABLEEMAIL AVAILABLE LINKEDIN LINK AVAILABLEResults-driven professional with over 20 years in marketing including launch strategies and project management. Collaborated with Fortune 500 companies in both manufacturing and corporate environments utilizing communication, teamwork and trust as key ingredients for success. Digital Marketing Strategy Project Management Research MS Office Salesforce Euromonitor LexisNexis Qualtrics Adobe Suite QuarkXPress ERP SAP Marketo D&B Smartsheet Workfront Power BI DnB Hoovers BI4 Google Analytics ZoomInfo Costar Access, Excel Market Insight EXPERIENCEVERITIV CORPORATION, Atlanta, GA 2015 - 2019Marketing Research Analyst / Project ManagerManaged project delivery and team for marketing services and related tools including marketing administrator for Salesforce and Qualtrics (online surveys). Tableau, Power BI, dashboards, Pivot tables, V-lookups, Create Queries, Data Analytics and Business IntelligenceCreated, implemented, and managed new Dun & Bradstreet (D&B) Market Insight system for B2B lead generation efforts and import to Salesforce, resulting in faster lead to sale time.Led implementation and delivery of Marketos automation platform for email campaigns.Researched and collected industry information and competitive benchmarking into Salesforce for use in devising strategic brand marketing plans for a Fortune 500 company.Managed marketing projects, workloads, and delivery for 6 strategic business units.Tracked and prepared monthly industry summary reports for buyers and product managers.Influenced and led change management for sales and marketing on new tools, processes, and training.Prepared training materials for managers, analysts and sales teams and trained teams on tools.Built D&B market insight queries and reports for division market profiles.Managed vendor relationships, contracts and amendments.Developed lifecycle processes and marketing campaigns. Contract position, Kennesaw, GA 2013 - 2014AnalystReviewed and provided summary reporting related to sales metricsAnalyzed pricing and proposalsBuilt reports; Created queries in MS Access; Advanced Excel, Pivot tables, V-lookups, OracleCreated RFP Request for Proposal; Provided support to the business planning process for management YAMAHA MOTOR CORPORATION, Kennesaw, GA 2011 - 2012 Business Planning AnalystReviewed and provided summary reporting related to sales and inventory performance.Analyzed market trends to provide recommendations for changes in Supply Chain.Tracked budgets, mid-term plans, and operations.Monitored monthly results to communicate necessary action plans.Provided support to the business planning process for management and operations.Built sales, marketing, and other reports and dashboards for company executives. Candidate's Name
KEMIRA CHEMICALS, Kennesaw, GA 2007 - 2011Supply Chain / Customer Service / MarketingBuilt and maintained strong customer service relationships with over 40 assigned accounts.Managed supply chain logistics, inventory, production margins, forecasting, and profitability.Tracked and analyzed competitive market analysis for materials, trends, projections, and cost drivers, and prepared reports with price recommendations and competitive intelligence.Coordinated pricing utilizing SAP software; implemented and monitored customer price increases.Collaborated with corporate account managers, product managers and district managers to determine corporate pricing, bids, and costing information.ADDITIONAL RELEVANT EXPERIENCEPREMO INC., Marietta, GAMarketing Position (Contract)GRAPHIC PACKAGING INTERNATIONAL, INC., Marietta, GA Marketing Services AnalystTHE CANADA LIFE ASSURANCE COMPANY, Atlanta, GAMarketing SpecialistHEIDELBERG USA, INC., Kennesaw, GAMarketing Coordinator; SAP Key UserEDUCATIONBachelor of Business Administration (BBA), Marketing Kennesaw State University, Kennesaw, GA |