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ContactEducationPHONE NUMBER AVAILABLEPhoneEMAIL AVAILABLEEmailPompano Beach, FLAddressAndrea ChapilliquenM u l t i - T a l e n t e d P r o f e s s i o n a l i n I n f l u e n c e r r e l a t i o n s, M a r k e t i n g c o o r d i n a t o r, b r a n d r e l a t i o n s s p e c i a l i s t, s a l e s a n d t r a i n i n g Dynamic and experienced professional with a strong background in influencer marketing, influencer recruitment, and sales training seeking a multifaceted role as an Influencer Marketing Specialist, Influencer Recruiter, and Sales Trainer. Combining my expertise in cultivating relationships with influencers, sourcing and selecting top talent, and delivering impactful sales training programs, I aim to drive brand visibility, enhance sales performance, and foster mutually beneficial partnerships. Dedicated to leveraging my diverse skill set to contribute to the success of an organization by maximizing the potential of influencers, empowering sales teams, and achieving measurable business growthExperienCEJ. P. Taravella High SchoolSimplilearn AcademyHigh School Diploma20082023Strategic PartnershipsTargeted OutreachExpertiseAdvanced social media certificationdigital marketing strategyCampaign CollaborationMetrics and AnalyticProject ManagementCross-functional CollaborationContent CreationCampaign ExecutionStakeholder EngagemenProblem SolvingStrategic PlanningNegotiationCrunch Fort Lauderdale, FLoperation/MARKETING/SOCIAL MEDIA managerExecute and track diverse marketing programs, including email, events, social media, and content marketing, ensuring a comprehensive approach.Collaborate with the Marketing Supervisor, Regional Managers, and Senior Management to devise short- and long- term marketing plans tailored to specific club locations, competitors, and seasonality. Spearhead project management and budget creation in collaboration with media agencies, ensuring seamless execution of marketing initiatives.Leverage data analysis from social media platforms and campaigns to make informed recommendations, contributing to data-driven decision-making.Optimize digital campaigns through effective management of Google Ad Spend and targeting strategies. Play a pivotal role in fostering effective communication and collaboration between our fitness club and business partners. One notable achievement was spearheading a co-marketing initiative with a local wellness company to enhance our corporate wellness programs.Create compelling content tailored for platforms such as Meta and TikTok, leveraging editing tools like Canva, CapCut, and Adobe to enhance visual appeal.Skillfully edit and enhance both images and videos to ensure high-quality content that resonates with the target audience.Conceptualize and execute initiatives aimed at increasing brand awareness and fostering community engagement across various social media platforms.Collaborate with cross-functional teams to develop and execute advertising campaigns aimed at driving brand growth and achieving business objectives.Leadership and Team Development:1. Led the hiring, scheduling, training, and development efforts for support staff, ambassadors and influencers. Facilitated and administered a comprehensive stage management checklist to uphold the events high standards of cleanliness.2.Financial Oversight:1.Managing employee relation matters, including time and attendance, professional conduct, and work performance. 2.Establish controls for expenses and purchasing of events supplies, consistently maintaining or operating below budget.Payroll Processing:1.Executing the processing, submission, and approval of payroll, ensuring accuracy and timeliness Guaranteed the club's compliance with rigorous standards in maintenance, safety, security, and physical plant operations.Strategized, planned, and executed successful marketing events, including conferences, trade shows, and product launches.Maintained a keen awareness of industry trends and competitor activities to identify opportunities for innovation and improvement.Managed various aspects of social media marketing, including influencer partnerships. Generated detailed reports on event outcomes and ROI to inform future marketing decisions.Generated detailed reports on event outcomes and ROI to inform future marketing decisions. Managed marketing calendars, schedules, and project timelines to ensure timely delivery of campaigns. Coordinated the creation of marketing materials, including graphics, content, and promotional collateral. Developed creative event concepts and promotional materials to enhance brand visibility and engage target audiences.Developed and implemented employee retention programs. Oversaw an Ambassador Program.Actively engaged in networking activities to foster business connections. Ensured a consistent 5-star customer experience during all customer interactions. Administered a VIP retention program.Cultivated and sustained a positive and motivating workplace atmosphere.Collaborated with Brand and Partnership teams to identify appropriate amplification opportunities within local events.Facilitated consumer education and engagement by providing informative sessions and distributing complimentary samples. Crafted memorable experiences that fostered a strong connection between the consumer and the brand.September 2023 - PRESENTConsistently achieved top performance in sales at Comcast, earning recognition from leadership through multiple certificates of achievement. Demonstrated exceptional sales abilities by consistently surpassing targets and delivering outstanding results. AwardsRecognized for outstanding performance and achievement as a top performer, I was honored with various prizes and incentives. These included receiving gift cards for exceptional sales results and earning a coveted trip as the best seller of HBO products. These accolades served as a testament to my dedication, sales acumen, and ability to consistently deliver exceptional results. Perfect attendance certificateMaintained strong relationships with key customers and stakeholders. Achieved sales goals and service targets by cultivating and securing new customer relationships. Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.Developed sales strategy based on research of consumer buying trends and market conditions. Established and maintained positive relationships with vendors to determine product availability and quality.Built relationships with customers and community to promote long term business growth. Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.Throughout my tenure in the sales department, I have frequently been tasked with supporting the Xfinity sales trainer in onboarding new hires. Responsibilities included: Applying adult learning training methodologies to deliver effective instruction based on adult learning principles.1.Documenting and reporting behavioral, class disruptions, and attendance issues to Training Management and respective departments.2.Assess Employee Behavior and Performance: Track employee participation and advancement during the training program.3.Offer constructive feedback and targeted coaching to drive personal and professional growth. Achieved sales goals and service targets by cultivating and securing new customer relationships. Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.4.Sales ExecutiveXfinity Comcast Miramar, FL2011-2022Coaching ExpertiseRelationship Building: Proficient inestablishing strong interpersonalconnections to create a supportiveand collaborative learningenvironment for trainees.Training and Development:Skilled in designing anddelivering impactful trainingprograms aimed at enhancingsales skills, product knowledge,and customer service abilities.Communication: Excellent verbaland written communication skillsfor effectively conveying salestechniques, strategies, andconcepts to trainees.Presentation Skills: Proficient indelivering engaging andimpactful presentations to bothlarge and small groups, utilizingmultimedia tools and interactivemethodsCommunication andCollaboration: Effectivecommunication abilities tocollaborate with cross-functionalteams, including marketing,design, and content teams,aligning social media efforts withoverall marketing strategies.Provide precise and high-quality educational content to influencer staff and vendors, ensuring compliance with regulatory standards, service requirements, and sales/customer service objectives. Assess Employee Behavior and Performance: Oversee influencers' engagement and advancement across diverse social media platforms and fitness events. Offer personalized guidance and coaching to drive achievement and excellence. Posted testimonials, promotional content and consumer experiences to social media platforms to garner comments and likes.Built relationships with other brand ambassadors and influencers to assist in social media strategy. Produced relevant product content to reach target customers. Created and maintained content for social media platforms to communicate brand messaging. Proactively attended various fitness events to establish and nurture professional connections with similar companies within our industry. By actively engaging in networking activities, I aimed to maintain strong relationships and foster collaboration among like-minded organizations. Played a pivotal part in bolstering the endeavors of the events team by aiding in the conception, arrangement, and execution of an array of dynamic marketing ventures and events. Contributed significantly to the orchestration of events and partnerships, spanning the realms of planning, preparation, coordination, collation, production, vigilant supervision, and thorough post-event follow-up. comprehensive dedication to the multifaceted dimensions of event management, where each task I undertook contributed to the overarching success of the department's initiatives, solidifying my role as a linchpin in the orchestration of impactful and memorable marketing ventures. Actively bolstered the affiliate communication ecosystem by meticulously crafting newsletters and proficiently uploading creative assets.Spearheaded the creation and development of comprehensive and impactful affiliate, ambassador, and influencer programs, strategically designed to amplify brand awareness while concurrently driving company sales and augmenting our social media followership. Influencer relations/marketing coordinator and Brand Relation Specialist TLF Apparel Fort Lauderdale, FLApril 2022 - July 2023Fitness IndustryFranchise ManagmentCanvaMarketing CampaignsConsumer Packaged goodsInfluencer MarketingAdobe PremierAdobe PhotoshopTeam ManagmentField MarketingSamplingGoogle AdsE-CommerceEvent Operations Coordinator - Annual GIW since 2020 to present Collaborated with the event owner to orchestrate and manage the annual GIW celebration, demonstrating proficiency in event operations.Played a pivotal role in engaging with gay influencers, fostering partnerships to enhance the event's visibility and reach.Worked closely with the Social Media and Marketing departments, contributing to the strategic promotion of events through various online platforms. Demonstrated a commitment to community involvement and inclusivity, actively participating in the planning and execution of a widely celebrated LGBTQ+ event. Successfully leveraged organizational and communication skills to ensure the seamless coordination of various aspects of the event, contributing to its overall success. LanguagesEnglishSpanishPortugueseVolunteer experience