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PROFILE
CONTACT I am a marketer with experience in developing and executing successful marketing strategies. I
have a proven track record of driving brand awareness, increasing customer engagement, and
generating leads for sister companies. My skills include social media management, content
PHONE NUMBER AVAILABLE creation, and market research, along with strong organizational abilities and attention to detail. I
am excited to utilize my expertise in creating impactful marketing campaigns that contribute to
EMAIL AVAILABLE the companies growth.
Brooklyn, NY
WORK EXPERIENCE
Marketing Specialist
SKILLS
Christine Valmy & Apto Skincare Aug 2021- May 2024
Strong problem skills
Excellent writing & communication skills Competitive and target analysis.
Email Marketing: Klaviyo & Madmimi Create, plan and execute social media content, including ideation, creative
Website: Shopify & Wordpress briefing and posting aligned with marketing goals, and brand voices.
Influencer Marketing software: Aspire
Engage and manage social media platforms to establish a brand presence
Social media listening tool: Meltwater
Social media channels: Instagram, and connect with the different target audience.
Facebook, TikTok, LinkedIn Design email campaigns that drive audience engagement, website traffic, and
Adobe Suite: Indesign, Photoshop & Light product purchases.
room Developing sales collateral.
G-suite
Conduct public relations initiatives.
Microsoft-suite
Analytical Skills Prioritize and manage both ad hoc tasks and long-term projects.
Ability to work independently and as part Collaborate with the Marketing Manager to develop influencer marketing
of a team, managing multiple projects strategies, and implementing campaigns.
Strong organizational and beginner project Identifying the best external partners, such as social media influencers and
management skills to effectively handle
content creators, for different marketing needs, campaigns and manage
multiple initiatives
Creative Thinking
contractual commitments through Aspire software.
Content creation Manage and update the company website to ensure current, relevant, and
optimized content for user experience and SEO.
Create copy that captures the attention of target audiences.
Work with management to develop and execute the strategic marketing
EDUCATION
plans.
Parsons School of Design | Public Relations & Marketing Intern
The New School
Dreams on Air May 2019 - Aug 2019
B.B.A Strategic Design & Management
Manage press pulls by recording samples and processing sample returns.
Minor in Fashion Communications Merchandising the showroom and organize the samples.
Monitor press and prepare monthly PR reports for designers represented by
the showroom.
Maintain and update media lists and other database.
LANGUAGES Assist with the preparation of marketing materials such as newsletters and
post for social media.
Proficient in English
Native oral & proficiency in Spanish
Fashion Intern
Ann Caruso Aug 2020 - Feb 2021
Assist with clothing drop-offs, returns, and steaming.
Assist with VIP fittings; organize clothing racks, shoes, accessories, etc.
Schedule appointments and general organization.
Maintain celebrity look-book database.
Manage and update social media channels and look-book photography.
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