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Click here or scroll down to respond to this candidateCandidate's Name
EMAIL AVAILABLE Street Address -254-3710 https://LINKEDIN LINK AVAILABLE Work: http://Candidate's Name .com/ educationMasters- Pratt InstituteNew York New York Street Address -2009recognitionStreet Address Won 2 Telly Awards for World WomensFoundation2022 Invited to NASDAQ to ring the closing bellfor International Womens Day2019 personal project Tiny Wins was selectedand displayed by NYC Link all over New York City2019 finalist in YCombinator Hackathon2017 Graphis Gold Award for ThreadChannels sustainable fashion campaign2017 How International Design Awardfor Annual Report Design for Bloomberg2017 How International Design Award forsustainable fashion ads for Thread Channel2017 Communications Arts shortlisted forsustainable fashion ads for Thread Channel2016 In-Plant Graphic Gold Award forBloombergs Annual Report Design2012 Creative Excellence Awards First Prize forBloombergs Multimedia Campaign2011 iNova Awards Grand Prize forBloombergs Facebook game called The B.P.I.2011 Chosen as a guest speaker at PrattInstitute for their 125th year anniversary2009 Work featured in One show StudentAnnual Exhibition2008 D&AD + IHAVEANIDEA Featured a videocreated for themexperienceCreative DirectorHogarth (a WPP Company) 2018 PresentClients: Instagram, Absolut, Jameson, Boots No7 & Clinique Created videos, product design, mobile-first design, out-of-home (OOH) and retail solutions for the clients listed above, and presented the work to C-suite level clients. Skilled in answering briefs and collaborating with cross-functional team members to brainstorm and develop innovative solutions. Experienced in leading projects from the strategy phase to execution and production. Developed a team of art directors, writers, designers, and animators with a clear vision and empowered them to reach their full potential. Creative DirectorThread Channel 20172018 Led the product design for this fashion app. Guided a team in developing content for their app and social media platforms. Senior Art DirectorJ. Walter Thompson (a WPP Company) 2010 2015Clients: Bloomberg, Macys, Microsoft, UBS, Chase, and ANN INC Managed the design team to develop 360 integrated visual campaigns. Directed product design for aforementioned clients, collaborating with writers, strategists, and engineers. Produced social media campaigns for Macys, UBS, and Bloomberg. Received the Grand Prize for Bloomberg's Facebook game "The B.P.I." Art DirectorOgilvy (a WPP Company) 2008 2010 New York, NYClient: Six Flags, Sears, SAP, Vaseline, TD Ameritrade, Siemens and Medco Crafted advertisements and websites for the aforementioned clients. Developed branding and advertising campaigns for Motorola.. Secured new business pitches for Vaseline and IHG. Creative DirectorBloomberg Associates 20152017 Collaborated with Bloomberg Associates to generate content for their philanthropic initiatives aimed at cities such as Los Angeles, Rio de Janeiro, Mexico City, and Kansas City.interestsPhotography Yoga TravelingSports FashionStartup Advising SustainabilityMentoring Personal ProjectsAbhilasha, an accomplished creative leader, boasts over 15 years of experience in the advertising and marketing field. Throughout her career, she has led creative teams in a diverse range of industries, including beauty, fashion, beverages, luxury, and technology. Abhilasha's work is strongly influenced by strategic insights, cultural factors, people, data and technology, with a deep-rooted sense of empathy forming the cornerstone of everything she does. As a leader, she motivates her team to strive for excellence and to stay abreast of the latest design and cultural trends. Abhilasha's area of expertise is in advertising campaigns, content creation and producing social creatives for a range of brands across mobile, digital, and offline mediums. Signature Achievements:1. Successfully expanded Hogarth's creative department by recruiting and mentoring new talent, while also focusing on acquiring new clients and establishing teams for them. 2. Spearheaded numerous global advertising campaigns for Meta's Instagram, tailored specifically to the Asian, Latin American, and North American markets, resulting in a 22% increase in user acquisition. 3. Responsible for Jameson's, Absolut, EY and Cliniques digital and social initiatives, collaborating with strategists on seasonal paid campaigns and always on content for various platforms such as Facebook, Instagram, Tik Tok, Twitter, and Pinterest. 4. Received two international design awards from HOW for sustainable advertising on Thread channel, a fashion startup, and the annual report design for Bloomberg. Awarded the Gold award by Graphis for Thread Channel's sustainable advertising. 5. Designed an Ernst and Young haus, a digital experience showcased at the Davos World Economic Forum. New York, NYNew York, NYNew York, NYNew York, NYInnovation |
