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Chicago, IL | PHONE NUMBER AVAILABLE | EMAIL AVAILABLE | LINKEDIN LINK AVAILABLE
MARKETING COORDINATOR
FASHION MERCHANDISING & COMMUNICATIONS | MARKETING CONTENT STRATEGIES | BRAND AWARENESS
Summary of Qualifications
Fashion Merchandising professional with experience in digital marketing, communication, fashion retail,
logistics, production, and freelance social media marketing
Skilled in using digital marketing tools to create and manage content across platforms like Instagram, TikTok,
and Pinterest, directly leading to increased brand engagement and sales.
Highly proficient in data analysis and customer profiling, utilizing tools like Excel and Google Suite to monitor
sales trends and client preferences to optimize marketing strategies.
Areas of Expertise
FASHION DESIGN & DEVELOPMENT: KaledoStyle | KaledoPrint | NuOrder | Joor | Fashion GPS | Inventory Tracking |
Ordering Process | Apparel Construction | Fashion Communications | Product Development
GRAPHIC DESIGN & CONTENT CREATION: Creative Suite | Illustrator |InDesign | Photoshop | Short and Long-Form Content |
Content Calendars | Visual Merchandising
DATA ANALYSIS: Excel | Performance Dashboards | Google Suite
DIGITAL MARKETING PLATFORMS: Instagram | TikTok | Pinterest | LinkedIn | Twitter | X | Facebook | E-Commerce
Professional Experience
WHOLESALE INTERN May 2022 Aug 2022
PLACE SHOWROOM | DALLAS, TX
Facilitated wholesale operations at a showroom representing 25 clothing brands, catering to buyers from
boutiques in the southwest region, who visited showrooms in New York, Atlanta, Dallas, and Los Angeles
Collaborated with sales representatives to streamline order management for showroom appointment clients,
involving the creation of orders in the system and specifying quantities for purchase orders
Coordinated operations during nationwide showroom sales events, accommodating 50-100 attendees over three
days, scheduling personalized attention for boutique buyers during their large purchasing process
Leveraged thorough training periods to ensure comprehensive understanding of brand history and minimum
order requirements, ultimately aiming to saturate brands across various industry aspects
Tracked sample inventory between four national showrooms, ensuring the distribution of samples to facilitate
product visibility and timely delivery to boutique buyers
SOCIAL MEDIA MARKETING, FREELANCE Oct 2020 Dec 2020
MAISON DE SABR | REMOTE
Developed promotional content aimed at customers aged 20s-40s interested in trendy protective cases,
seamlessly integrating products into an established social media strategy to engage with a loyal audience
Exceeded the sales goal by 200% during the Black Friday 2020 Campaign, while conducting in-depth analysis of
campaign progress, website traffic generated, and growth using business and social media analytic tools
CONTINUED
DIEZ | PAGE 2
SALES ASSISTANT May 2021 Aug 2021
DELACO STEEL CORP | DEARBORN, MI
Supported the Executive VP of Sales and Marketing in an aluminum and steel processing company, serving major
automotive companies such as Ford, GM, and Stellantis
Contributed to the overall sales strategy by compiling forecast reports and identifying future sales opportunities
and risks within the automotive pieces market, thereby preventing potential losses
Engaged with customers to facilitate order acceptances and gather information for material specifications,
supporting the generation of 10-15 quotes per week
PRODUCTION ASSISTANT May 2019 Aug 2020
DELACO STEEL CORP | DEARBORN, MI
Managed advanced scheduling of equipment lines, overseeing the coordination of presses, material orders, and
plant operations through company-specific software, ensuring an efficient workflow and avoiding potential delays
Implemented process improvements by prioritizing the order in which equipment runs, resulting in a reduction of
equipment downtime by 3 minutes, thereby enhancing production efficiency for timely shipments to clients
SHIPPING OFFICE CLERK May 2017 Aug 2018
DELACO STEEL CORP | DEARBORN, MI
Coordinated shipping logistics, overseeing the daily shipment of 200+ trucks transporting metal blanks,
maintaining communication with a network of trucking carriers to ensure order fulfillment
Identified and addressed logistical challenges, involving communication with cross-functional teams and carriers,
conveying relevant information to superiors to ensure alignment on material origin and status
Volunteering
EVENT COORDINATION VOLUNTEER | FOCUS: HOPE | DETROIT, MI Aug 2014 Present
Organized coat drives, food drives, and seasonal events, supporting over 100 beneficiaries in alignment with the
mission to recognize the dignity and beauty of individuals
COMMUNITY SUPPORT VOLUNTEER | VISTA MARIA | DETROIT, MI Aug 2014 Present
Coordinated activities like spa days and curated a boutique to provide essential clothing items to over 25 families
affected by domestic violence, offering a supportive transition space after vulnerable situations
Education
BACHELOR OF SCIENCE IN FASHION MERCHANDISING | TEXAS CHRISTIAN UNIVERSITY, COLLEGE OF FINE ARTS | FORT WORTH, TX
Minor in Communication Studies
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