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Click here or scroll down to respond to this candidateCandidate's Name
EMAIL AVAILABLELinkedInWriting and Design PortfolioContent designer and digital transformation specialist
I'm especially looking to become an expert in creating an excellent content experience for your products and features. Because of contracting experience in several different contexts, I understand that youre looking for someone who can help you scale good content practices across key features and products as displayed in mobile apps. Most recently, I have been embedded as a UX writer providing consultation for mobile app content (TD Bank) and provided consultation for text assistant conversation script as a content designer (Capital One). I hope to bring that knowledge and experience to your projects and initiatives.EDUCATION & CERTIFICATION DETAILS:Master of Science in Information Systems with Strayer University NJSome knowledge in database UI entry point and platform securityBachelor of Arts in English with Rutgers University - NJCompTIA Security+ Certification - Valid through March 2022UX Fundamentals Certificate with UX Content CollectiveRELEVANT TOOLS:Alchemist: AI prompt/summary review and editing CMSFigma: design flows and build files to discuss content in wireframes and prototypes. Used Fignma to collaborate as embedded writer and used it to create files to demonstrate content ideas and user flow. (Capital One)Adobe XD: make note of designs and request edits to copy spaces in design. (TD Bank)Azure: make note of designs and request edits to copy in app designs. (TD Bank)Sketch: edit and write copy in visual designs of application screens. (Mastercard)Invision: add notes to collaborate on design concepts presented in the tool. (Mastercard)Content Management Systems: design, build and write copy for websites using AEM, Drupal and SharePoint. (Verizon and Highmark Health)Word Document Copy Deck: Create content map, providing copy directions to developers and product management team. (TD Bank and ETS)PROFESSIONAL EXPERIENCE:Bravens/Global Logic/GoogleRemote EST/EDT Feb 2024 PresentLarge Language Model WriterContent Writing: Adding value to a chatbot or AI service by training it against specific human-to-machine conversation parameters.AI Summary Observation: Observe machine input per query and advise changes based on rules that avoid offensive language, hallucinations, and or poor source quality. Judge query (input request by humans) for false or offensive premise.Akkodis/Capital OneRemote - EST/EDT Jun 2023 Sep 2023Content Designer and UX WriterConversation (Chatbot) Design: Consulted with development and product partners for new Zelle responses in ENO Chatbot. We were able to add the updated language and ship it within the time frame of my work with Capital One. The results were that we helped ease customer service call-ins on questions related to Zelle.Tools: Used Figma as a designer to build mobile app flows and demonstrate content strategy in team prototypes for mobile and desktop applications; also used Figma (in similar fashion to Adobe XD) to annotate design files and comment on issues related to app instruction copy.Design Collaboration: Participated in journey mapping and white boarding activities in Miro and Figma to help identify and resolve user hindrances to accomplishing tasks in the UI. I was able to introduce the important content principle of how making the user feel in control of the app experience can lead to a better user experience.Design Systems and Content Style Guide: Worked with senior content designers and writers to understand and implement content design principles across features. Observed design systems concepts that I learned at TD Bank. I was able to use prototypes in discussion to clarify any points of confusion related to copy.Ad Hoc Services: Addressed copy issues related to failed error messaging in mobile apps for payment rejection and cancellation. Fixed copy for transfers error messaging. Outlined clear language for users with transfer amounts larger than daily limits in the space confines of the mobile app.Security Related Design: Identify opportunities to address tensions between usability and security in collaborative sessions. (Sometimes, you dont need an extra screen.)Stakeholder Collaboration: Established timelines and scope with managing partners on various projects, providing workload and support for the content design team.Global Technical Talent/TD BankRemote EST/EDT Nov 2021 Mar 2023UX WriterContent Design System and Style Guide: Collaborated with senior writers to understand and implement copy style guides and content design systems for mobile and desktop UI spaces.Fast-paced with Many Moving Parts: Agile management of mobile app content and documentation in an environment with constantly (daily) shifting priorities and deadlines. Provided content support by multitasking in the fast-paced and deadline-sensitive environment of Agile.Documentation Management: Moved beyond version control of documentation to displaying content in a way that was easier for developers and designers to follow and code or design mobile app content.Design Tools: Used Adobe XD, Axure, Figma and Microsoft Word. Presented copy proposals to stakeholders using designs provided by developers and graphic designers.Fast-paced Environment: Embedded as UX writer on a cross-functional mobile design scrum team for iOS and Android. Was able to support and content leadership to three teams allocated to mobile for Android or iOS and a Desktop team, using design systems thinking for content.Web App Feature Design: Shipped content for the new Payment Center, replace credit card and credit card alerts updates for mobile and desktop UI spaces. Developed, wrote and updated copy to replace credit and alerts features from entry point to success message, including mobile notification and error messages.Error Message Content Strategy: Addressed error handling messaging, developing it from regular technical output to user-centric messaging in mobile and desktop UI sapces. Was able to complete error message mapping to ensure the right copy was in place in various scenarios: backend issue, users misuse of app components, etc.User Centric Design: Used helpful user research findings during user testing sessions to explore copy possibilities for new features. Testing types used by the research team included live A/B testing during user interviews and user questionnaires.Documentation Management: Developed a visible archive for version control and transparency to help keep record of frequent updates.Jirah and Ticketing Flow: Created, tracked and referenced tickets during, before and after Sprints where content was delivered or updated.RadGov/Highmark Health InsuranceRemote - EST/EDT Jul 2020 Nov 2021Web Content Designer and Content WriterKnowledge Base Web Design Performed website draft build and iterated (some) to see how we could make the site more useful, more meaningful, and easier to navigate. Shipped new knowledge management services website using SharePoint website builder.Content Design and Strategy: Performed content audit to relevance of copy and effectiveness of information architecture. Recorded Inventory and audited asset library and IT knowledge content, include repositories and web sites having 1 million pieces of documentation spread over four repositories. Reported inventory and lessons learned to key stakeholders for discussion on next steps for the organization.Information Architecture: Developed and implemented information architecture for knowledge base, which would replace a scattered knowledge experience. Set up information architecture as requested by stakeholders and advised on labels and text for entry points. Assisted with information architecture and how documentation would be applied in the new repository location. We would also assist with making sure that pertinent information was easily accessible.Writing and Copy Development: Wrote and published content for knowledge base, including information on API, automation and development languages.User Centric Design: Collaborated with UX strategists for user-focused website design.Net2Source/Bristol Myers SquibbPrinceton, NJOct 2019 Jan 2020Content WriterWeb Content: Wrote content for new user guides, tooltips, navigation entry points, and other UI spaces. Edited standard knowledge page titles and labeling text for appearance so that they were responsive for mobile devices. Previously, teams used complete sentences for titles to accommodate search engine algorithms. As the format would be changing so that titles could be no longer than 30 characters, I had to condense 100-character titles so that they fit into the new framework.Information Architecture and Content Strategy: Provided consultation and content strategy for IT Knowledge Base transformation. Helping teams to design the right experience for their users (employee groups). Assisted with information architecture and how documentation would be applied in the new repository location. We would also assist with making sure that pertinent information was easily accessible.Content Collaboration with Leadership: Reviewed content with stakeholders and subject matter experts in developing a better user experience.Rose International/MastercardNew York, NYJul 2018 - Jan 2019UX WriterContent Design: Performed qualitative audit of websites for readability and general content quality. Audited website for readability and general content health and built a user journey map to demonstrate click count for important documents. Used CQ5/AEM in reformatting site flow and write/Edit content architecture to reduce click count to resources.User Centric Design: Conducted user interviews to determine important content and documentation.Design Tools: Used Sketch and In Vision to consult in content development for application concepts.Ad Hoc Services: Provided ad hoc copy and content strategy consultation to internal teams and content owners.ASK Staffing/VerizonBasking Ridge, NJFeb 2017 - Mar 2018Website Designer and Content Writer with Employee Experiences Team HR PortalContent Design: Collaborated with business partners to redesign sites such as Benefits, Talent Acquisition and Employee Compliance. The outcome, per feedback channels, succeeded in helping users find needed content more easily. Observed needed improvement in content lifecycle management. Advised best practices process for informing users of expiring content. Advised and performed content best practices in content by performing audits and making identified content findable. Created microcopy for page titles, buttons, and resource or page search titles.Information Architecture: Developed information architecture for various teams responsible for the employee experience.Web Design: Created survey forms for user populations, including form copy: buttons, form entry points and CTAs.Interfaced with corporate management teams to develop site content, architecture, employee view restrictions and design.Web Tools and Frontend Development: Used Drupal to create, manage, update and expire pages in the human resources portal. Worked with the Development team in developing strategies to help users effectively create and manage web page content using Drupal and HTML tools. Used Drupal to manage personalization of user groups.Adecco/Educational Testing Service (ETS)Princeton, NJJun 2015 Feb 2017Web Content EditorWeb Content Writing and Editing: Wrote, edited and updated content for responsive web designs for TOEFL, GRE, TOEIC and other testing brands as needed. Advised copy for navigation and left menu navigation links and components. Prepared and edited customer-facing content for technical/coding team implementation on ETS.org.Design System and Style Guide: Developed marketing and website documentation against the AP Style Guide and the unique style guide of ETS.Collaboration with Developers: Supported development team, preparing and editing customer-facing marketing content for ETS product email campaigns.Content Design: Perform content lifecycle reviews to ensure that ETS.org is up to date per AP and ETS style guides as well up to date per company policy and statements.User Centric Design: Collaborated with the UX strategy team to develop copy with established UX principles and strategies in consideration.IZAR Staffing/Verizon Wireless (VZW)Basking Ridge, NJSep 2013 - Jun 2015Web Content Designer and WriterContent Writing: Wrote and edited page descriptions and web page content.Tools: Used CQ5/Adobe Experience Manager and Documentum to create, edit and manage distribution of employee reference page content and news blurbs for VZW's Retail and Customer Service teams.Web Design: Created tables for visual organization, which helps expedite representative and agent processing of information. Used HTML for hyper-linking and CQ table and component formatting.Documentation: Uploaded and managed documents, image and video resources, using DAM.User Centric Design: Processed and provided consultation/customer service to program sponsors/leadership in response to end-user/store representative feedback on pages.Content Collaboration with Leadership: Collaborated with VZW leadership teams on plan, product and program specifics to ensure proper information and easy readability for VZW store representatives, customer service representatives and various internal teams. |
