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CONTACT INFOEMAIL AVAILABLEPHONE NUMBER AVAILABLEEXPERTISECandidate's Name
MANAGEMENT & PLANNINGDIGITAL MARKETINGBRAND DEVELOPMENT &AWARENESSSOCIAL MEDIAOPTIMIZATION & ANALYTICSVISUAL & WRITTENCOMMUNICATIONEVENT PLANNING &EXECUTIONEXTENSIVE CLIENTCARE EXPERIENCEPROFILEVERSATILE 13+YEAR MARKETER AND CLIENT SERVICE PROFESSIONAL WITH A WIDE RANGE OF EXPERIENCE IN MULTIPLE INDUSTRIES AND FORMATS. HIGHLY SPECIALIZED IN DIGITAL MARKETING, SALES, COPYWRITING, AND CREATING BRAND VOICE TO ACHIEVE RESULTS. EXPERIENCEBUSINESS DEVELOPMENT LEAD April 2023-October 2023 Bethesda Magazine (MoCo360 Media) / moco360.media GENERATED AN INFLUX OF NEW REVENUE QUICKLY INCREASING SALES AMONG STAGNANT TERRITORIES & ACCOUNTS 300-500%+ CREATED STRATEGIES CRITICAL FOR COMPANY GROWTH BY IDENTIFYING AND PURSUING PROSPECTIVE ADVERTISERS AMONG UNTAPPED INDUSTRIES AND MARKETS NURTURED RELATIONSHIPS IN AN EXISTING PORTFOLIO, ACTING AS A MARKETING CONSULTANT TO CLIENTS, USING MY ADVERTISING EXPERIENCE TO ACHIEVE DESIRED MARKETING OUTCOMESMARKETING COORDINA TOR Sept. 2020-Dec 2021First Financial Group (FFG) / ffgadvisors.com ; this was a part-time salaried role CREATED, ENHANCED & MANAGED ALL SOCIAL MEDIA PLATFORMS FOR FFG, INCLUDING ADVISORS PERSONAL PAGES, TO INCREASE ENGAGEMENT 400%+ SUPPORTED MARKETING INITIATIVES, LARGELY EVENT PROMOTION AND COMMUNITY- OUTREACH CAMPAIGNS, AS DIRECTED BY DEPARTMENT HEADS TO BOOST THE FIRMS BRAND & ENGAGEMENT, ULTIMATELY LEADING TO AN INCREASE IN SALES MARKETING & SOCIAL MEDIA MANAGER Feb. 2018-July 2020 Green Thumb Industries (GTI) / RISE Dispensaries gtigrows.com / risecannabis.com DEVELOPMENT AND SUPPORT OF ALL B2C MARKETING ACTIVITIES FOR 35+ LOCATIONS. PRODUCED SIGNIFICANT CUSTOMER BASE GROWTH NATIONWIDE BY WAY OF CREATIVE CAMPAIGNS IN PRODUCT EDUCATION, COMMUNITY INTERACTION, CONSUMER PROMOTIONS, & ADVERTISING INITIATIVES IN COLLABORATION WITH CORPORATE DIRECTIVES AND IN-HOUSE BRAND PARTNERS. Responsibilities included: MARKETING & COMMUNICA TIONS MANAGER Nov. 2016-Feb. 2018 CARNEMARK design+build & KONST SieMatic carnemark.com / konstsiematic.com MANAGED & EXECUTED ALL MARKETING FOR 30-YEAR AWARD-WINNING HIGH-END ARCHITECTURE AND CONTRACTING FIRM, AS WELL AS ALL MARKETING FOR ITS SISTER KITCHEN DESIGN FIRM AND SHOWROOM (KONST).- Creation and implementation of RISEs content strategy and digital brand presence, including all social media outlets (Instagram, Facebook, Twitter, etc.) to grow followers organically ten-fold.- Monitored community response, and reviews for 100+ accounts, including all social media accounts, as well as Google, IHeartJane, etc.- Strategic design and execution of email marketing, print marketing materials, and advertising placement for the Maryland market- Development / management of all on and off-site events at three Maryland locations- Ensured visually appealing and on-brand retail spaces to maximize the customer experience. AMANDA MCCLOSKEYMARKETER / FREELANCE CONTRACTOR April 2013-April 2019 AP BRAND SOLUTIONS MY OWN INDEPENDENTLY OPERATED MARKETING COMPANY FREELANCE MARKETER AND CONSULTANT FOR SMALL BUSINESSES, NON-PROFIT ORGANIZATIONS, POLITICAL CAMPAIGNS, ETC. GENERATING IMPACTFUL BRAND AWARENESS AND CONSUMER ENGAGEMENT TO MEET CLIENT GOALS. INCREASE OF WIDESPREAD BRAND WITH SERVICES FOCUSED IN: Social Media Branding & Management Press Release / Blogging / Content Writing Bulk Email Marketing Campaigns Comprehensive Metrics & Data Analysis Branded Designs & Graphics Ad Design & Placement Small-scale Web Design Optimization Content DevelopmentCERTIFICA TIONS& OTHERPART-TIMEPOSITIONSRegistered Yoga Teacher200-hrs.Yoga AllianceThe Mindfulness Center (NPO)Bethesda, MDCompleted February 2019Certified Barre InstructorPure Barre BethesdaMarch 2018 - September 2019EDUCATIONBACHELOR OF ARTSJ OURNALISM &POLITICAL SCIENCEMINOR-SPANISHUNIVERSITY OF DELAWARE2004INTERNSHIPTHE BALTIMORE SUNreporter / writer25 PUBLISHED ARTICLESSALES MANAGER / ADMINISTRA TOR May 2010-May 2012MARRIOTT INTERNATIONAL THE BERNSTEIN COMPANIES, Washington, DC ASSIST ANT DIRECTOR April 2007-May 2010AMANDELINE GALLERY, Rehoboth Beach, DE HIGH-END ART GALLERY SALES MANAGER October 2004-March 2007ANTHROPOLOGIE, Washington, DCDIRECTOR OF MARKETING AND CONSULTANT TO JAMES BEARD AWARD WINNER, MATT HALEY. MARKETED FOR EIGHT RESTAURANTS, PLATE CATERING CO. AND NON-PROFIT ORGANIZATION, SODEL CARES. sodelconcepts.com DIRECTOR OF MARKETING & SOCIAL MEDIASODEL CONCEPTS, Rehoboth Beach, DE March 2010-March 2013 INSTRUCTOR October 2013-January 2014DELAWARE TECHNICAL & COMMUNITY COLLEGE, Georgetown, DE PART-TIME INSTRUCTOR FOR SOCIAL MEDIA STRATEGIST CERTIFICATION TRAINING. PARTNER / SOCIAL MEDIA CONSULTANT & MANAGERGET NOTICED PR, Berlin, MD / Rehoboth Beach, DE April 2013-Feb. 2014 PR CONSULTANT AND SOCIAL MEDIA MANAGER FOR VARIOUS ORGANIZATIONS WITH STRONG FOCUS ON MARKETING STRATEGY AND ANALYTICS. GAINED VALUABLE KNOWLEDGE OF CONTRACT MARKETING WHILE PRODUCING THE DESIRED RESULTS. AMANDA MCCLOSKEYResponsibilities included: Advertising design, placement and budgeting Website content management Photo shoot execution and media management Management of all awards & speaking engagements Trade show management All internal & external communications Email, Mail, & Press release marketing Strategic social media content creation and management